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Show Results For
-
All HBS Web
(891)
- People (1)
- News (218)
- Research (480)
- Events (6)
- Multimedia (6)
- Faculty Publications (227)
- 28 May 2014
- Video
Sal Khan - Making A Difference
- January 2014 (Revised February 2015)
- Case
YouTube for Brands
By: Thales Teixeira and Leora Kornfeld
This case examines the changes employed by YouTube to make the massively popular site more attractive to brands. Building from its base of amateur, user-generated content, YouTube had turned to experimenting with professionally-made content and organizing its videos...
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Keywords:
Marketing;
Internet and the Web;
Decision Choices and Conditions;
Digital Marketing;
Brands and Branding;
Advertising Industry;
Motion Pictures and Video Industry;
Entertainment and Recreation Industry
Teixeira, Thales, and Leora Kornfeld. "YouTube for Brands." Harvard Business School Case 514-048, January 2014. (Revised February 2015.)
- 25 Jan 2016
- Working Paper Summaries
Racial Discrimination in the Sharing Economy: Evidence from a Field Experiment
- 27 Jul 2023
- Blog Post
Buy big, sell small
distribution model by providing a digital platform where shop owners can order fast-moving consumer goods online or by phone from local wholesalers who combine their orders with others from nearby kiranas....
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Jeff Fossett
Jeff Fossett is a doctoral student in the Technology and Operations Management Unit at Harvard Business School. He is interested in economic and policy questions related to technology platforms and online marketplaces. Previously, Jeff was a member of the Data Science...
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Keywords:
information technology industry
- 2014
- Working Paper
Digital Discrimination: The Case of Airbnb.com
By: Benjamin Edelman and Michael Luca
Online marketplaces often contain information not only about products, but also about the people selling the products. In an effort to facilitate trust, many platforms encourage sellers to provide personal profiles and even to post pictures of themselves. However,...
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Keywords:
Prejudice and Bias;
Internet and the Web;
Race;
Trust;
Renting or Rental;
Accommodations Industry;
Real Estate Industry
Edelman, Benjamin, and Michael Luca. "Digital Discrimination: The Case of Airbnb.com." Harvard Business School Working Paper, No. 14-054, January 2014.
- April 2009 (Revised November 2012)
- Case
Sermo, Inc.
By: Thomas R. Eisenmann and Lars Peter Christian Nielsen
Sermo operates the leading online professional network for physicians in the United States. Doctors use Sermo free of charge to post surveys regarding diagnostic and treatment concerns and to discuss these concerns, as well as challenges with managing their practices....
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Keywords:
Entrepreneurship;
Health Care and Treatment;
Knowledge Sharing;
Two-Sided Platforms;
Conflict and Resolution;
Social and Collaborative Networks;
United States
Eisenmann, Thomas R., and Lars Peter Christian Nielsen. "Sermo, Inc." Harvard Business School Case 809-142, April 2009. (Revised November 2012.)
- March 2010 (Revised April 2014)
- Case
American Well: The Doctor Will E-See You Now
By: Elie Ofek and Ron Laufer
What is next for healthcare IT provider American Well, whose innovative Online Care technology allows physicians to deliver care to patients online in real time? Using American Well's platform, patients with non-emergency health concerns can communicate with physicians...
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Keywords:
Entrepreneurship;
Health Care and Treatment;
Technological Innovation;
Growth and Development Strategy;
Market Entry and Exit;
Service Delivery;
Online Technology;
Health Industry
Ofek, Elie, and Ron Laufer. "American Well: The Doctor Will E-See You Now." Harvard Business School Case 510-061, March 2010. (Revised April 2014.)
- February 2006
- Case
Millions of Customers and the Search for a Business: the Challenge of IRC-Hispano
Like many online services, IRC-Hispano, the world's largest Spanish-language chat organization, has many customers but sees few revenues. As an association, its structure presents many limitations and hurdles to overcome involving investing in technology platform...
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Keywords:
Customer Value and Value Chain;
Decision Choices and Conditions;
Digital Platforms;
Technology Adoption;
Internet and the Web;
Organizational Structure;
Technological Innovation;
Revenue;
Web Services Industry;
Technology Industry;
Spain
Martinez-Jerez, Francisco de Asis, Fernando de Barrajo, and Joshua Bellin. "Millions of Customers and the Search for a Business: the Challenge of IRC-Hispano." Harvard Business School Case 106-053, February 2006.
- 05 May 2015
- News
HBX Announces Additional Agreements with Liberal Arts Colleges
- June 2019
- Case
Airbnb, Etsy, Uber: Expanding from One to Many Millions of Customers
By: Thales S. Teixeira
By 2019, two-sided online platforms (or marketplaces) were among the highest-growing internet startups around. These marketplaces sought to match suppliers of assets for rent, physical products, or services with customers demanding them. Among the most notable...
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Keywords:
Airbnb;
Etsy;
Uber;
Growth Hacking;
Two-Sided Markets;
Digital Marketing;
Customer Acquisition;
Two-Sided Platforms;
Growth Management;
Marketing Strategy;
Customers;
Acquisition;
Organizational Change and Adaptation
Teixeira, Thales S. "Airbnb, Etsy, Uber: Expanding from One to Many Millions of Customers." Harvard Business School Case 519-087, June 2019.
- April 2021 (Revised July 2021)
- Case
StockX: The Stock Market of Things (Abridged)
By: Chiara Farronato, John J. Horton, Annelena Lobb and Julia Kelley
Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating a robust...
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Keywords:
Markets;
Auctions;
Bids and Bidding;
Demand and Consumers;
Consumer Behavior;
Analytics and Data Science;
Market Design;
Digital Platforms;
Market Transactions;
Marketplace Matching;
Supply and Industry;
Analysis;
Price;
Product Marketing;
Product Launch;
Apparel and Accessories Industry;
Fashion Industry;
North and Central America;
United States;
Michigan;
Detroit
Farronato, Chiara, John J. Horton, Annelena Lobb, and Julia Kelley. "StockX: The Stock Market of Things (Abridged)." Harvard Business School Case 621-107, April 2021. (Revised July 2021.)
- 23 Sep 2017
- Working Paper Summaries
Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity at Scale
Airbnb Isn't Doing Enough
Not that long ago, online commerce promised not only to make markets more efficient but also more inclusive and less prone to discrimination. The rationale was simple: On the internet, no one knows whether you’re black or white, male or female, making it more difficult...
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- 24 Oct 2012
- Working Paper Summaries
Diasporas and Outsourcing: Evidence from oDesk and India
- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
DSMC holds as a consistent pattern in a dynamic equilibrium. Given DSMC, clusters of firms making different complementary goods, including open platforms with surrounding ecosystems, can survive and compete effectively against integrated...
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Keywords:
Dina Gerdeman
- August 2013 (Revised September 2015)
- Case
Coursera
By: Ramon Casadesus-Masanell and Hyunjin Kim
By providing free and open-access online courses at a large scale, Massive Open Online Course (MOOC) platforms seek to innovate the business models of the traditional higher education industry. In a little over a year, Coursera had grown at a rapid rate to emerge as a...
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Keywords:
Business Models;
Strategy;
Competition;
Business Model;
Internet and the Web;
Higher Education;
Competitive Advantage;
Education Industry
Casadesus-Masanell, Ramon, and Hyunjin Kim. "Coursera." Harvard Business School Case 714-412, August 2013. (Revised September 2015.)
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
the world. But SHEIN is much more than an online marketer for these factories. What SHEIN contributes to make the platform hum is remarkable sensitivity to the fashion tastes of its consumers. It monitors...
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- September 2013
- Case
Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development
By: William R. Kerr and Alexis Brownell
Homestrings is an online investment platform for overseas diasporas to link financially with their home countries. The founder believes crowd-funding can become a pillar for development, but U.S. regulatory hurdles and resources constraints are substantial. The company...
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Keywords:
Diasporas;
Investments;
Regulations;
Africa;
Crowd-funding;
Development Finance;
Entrepreneurship;
Business Growth and Maturation;
Financial Services Industry;
Africa;
United States
Kerr, William R., and Alexis Brownell. "Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development." Harvard Business School Case 814-031, September 2013.