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Show Results For
-
All HBS Web
(2,393)
- People (4)
- News (745)
- Research (1,062)
- Events (11)
- Multimedia (18)
- Faculty Publications (394)
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
new world. Typical approaches used by legacy players such as using technology to improve efficiency, encouraging business units to do digital experiments, or launching independent units to spur innovation have met with limited success....
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Dina Gerdeman
- 2023
- Working Paper
Design-Based Confidence Sequences: A General Approach to Risk Mitigation in Online Experimentation
By: Dae Woong Ham, Michael Lindon, Martin Tingley and Iavor Bojinov
Randomized experiments have become the standard method for companies to evaluate the performance of new products or services. In addition to augmenting managers’ decision-making, experimentation mitigates risk by limiting the proportion of customers exposed to...
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Keywords:
Performance Evaluation;
Research and Development;
Analytics and Data Science;
Consumer Behavior
Ham, Dae Woong, Michael Lindon, Martin Tingley, and Iavor Bojinov. "Design-Based Confidence Sequences: A General Approach to Risk Mitigation in Online Experimentation." Harvard Business School Working Paper, No. 23-070, May 2023.
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
describe the enormous changes in the markets for therapies for rare diseases that have emerged over recent decades. The most prominent example is the fact that the profit-maximizing price of new orphan drugs appears to be greater today...
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Dina Gerdeman
- February 2014 (Revised August 2014)
- Case
The Michelin Restaurant Guide: Charting a New Course
By: Mukti Khaire, Elena Corsi and Jerome Lenhardt
Created in 1900 by the tire manufacturer Michelin, the Michelin Restaurant Guide was widely considered the international benchmark of food rating, and, by 2013, boasted paper editions in 23 countries, and had recently expanded to the United States and Asia. Paper sales...
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Keywords:
Restaurant;
Corporate Entrepreneurship;
Business Model;
Food;
Brands and Branding;
Media;
Culture;
Expansion;
Corporate Strategy;
Value Creation;
Food and Beverage Industry;
Tourism Industry;
Media and Broadcasting Industry;
Publishing Industry;
Transportation Industry;
Travel Industry;
Europe;
United States;
Japan;
China
Khaire, Mukti, Elena Corsi, and Jerome Lenhardt. "The Michelin Restaurant Guide: Charting a New Course." Harvard Business School Case 814-088, February 2014. (Revised August 2014.)
- Article
From TV to Web: Content Strategies for Ads That Drive Online Sales
By: Thales S. Teixeira
Consumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention during prime-time viewing hours. In this new media environment, can TV...
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Keywords:
TV Advertising;
Multitasking;
Infotainment;
Television;
Prime Time;
Advertising;
Online Advertising;
Advertising Industry
Teixeira, Thales S. "From TV to Web: Content Strategies for Ads That Drive Online Sales." IESE Insight, no. 23 (Fourth Quarter 2014): 54–61.
- Blog
HBS Online and Executive Education Leadership: Q+A with Patrick Mullane and Luis Viceira
This article originally appeared in the Harvard Business School—Newsroom. Can you tell us a bit about the new role and what it means organizationally for HBS Online and Executive Education? Patrick Mullane...
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- 14 Nov 2017
- First Look
New Research and Ideas: November 14, 2017
academic psychologists, Harvard Business School professors, directors of organizations, and government officials. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=51447 Winter 2017 Oxford Review of Economic Policy The Market Design and Policy of View Details
Keywords:
Carmen Nobel
- Web
News - Research Computing Services
News News HBSGrid Maintenance 6/3: Full Cluster, MariaDB, & Globus shutdown 24 MAY 2024 Our planned work for June will include security patches and updates of all machines in our environment, requiring...
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- 01 Jun 2017
- News
Case Study: Something New
Anomalie offers brides a new way to buy a wedding dress—custom designed, online, and at a reasonable price. That makes the company, well, an anomaly in the $55 billion United States wedding industry, which is well known for its opaque...
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April White
- July–August 2020
- Article
Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market
By: Lingling Zhang and Doug J. Chung
The prevalence of online platforms opens new doors to traditional businesses for customer reach and revenue growth. This research investigates platform choice in a setting where prices are determined by negotiations between platforms and businesses. We compile a unique...
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Keywords:
Business-to-business Marketing;
Platform Competition;
Two-Sided Markets;
Price Bargaining;
Daily Deals;
Structural Model;
Digital Platforms;
Competition;
Price;
Negotiation
Zhang, Lingling, and Doug J. Chung. "Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market." Marketing Science 39, no. 4 (July–August 2020): 687–706.
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at...
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Keywords:
Sean Silverthorne
Design-Based Confidence Sequences: A General Approach to Risk Mitigation in Online Experimentation.
Randomized experiments have become the standard method for companies to evaluate the performance of new products or services. In addition to augmenting managers' decision-making, experimentation mitigates risk by limiting the proportion of customers exposed to...
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- 26 Jun 2018
- First Look
New Research and Ideas, June 26, 2018
Shi, Thales S. Teixeira, and Michel Wedel Abstract—Consumers have an increasingly wide variety of options available to entertain themselves. This poses a challenge for content aggregators who want to effectively promote their video content View Details
Keywords:
Dina Gerdeman
- 01 Mar 2016
- News
Art Collecting’s New Egalitarianism
+ ONLINE web-only content Art collecting is no longer only the province of pricey auction houses. “You don’t need millions of dollars to do what I do,” says Marc Weidner (MBA 2007), a director at Lazard whose 15-year-old personal...
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- 12 Feb 2015
- Video
Reading the Tea Leaves: Sourcing News from Chinese Social Media
- 17 Jan 2017
- First Look
First Look at New Research: January 17
geographic friction influence FDI and present the key empirical studies and findings. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=52121 January–February 2017 Harvard Business Review Africa's New Generation of...
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Sean Silverthorne
- 01 Jun 2008
- News
New Face at Facebook
Sandberg (MBA ’95), “one of Silicon Valley’s most prominent women executives, with a powerhouse résumé that includes a stint as chief of staff at the U.S. Treasury Department during the Clinton administration.” As vice president for global View Details
- Web
Space Report Online | Baker Library | Bloomberg Center | Harvard Business School
Library Databases Ask Us Special Collections Fast Answers All Services Hours Plan Your Visit Exhibits Hollis Working Knowledge HBS Home About Academic Programs Alumni Faculty & Research Baker Library Campaign Harvard Business Review Initiatives View Details
- 01 Mar 2013
- News
Alumni News | Bookshelf
Use LinkedIn to network with an expert and ask her a question about a critical assumption. Run online surveys using SurveyMonkey.com. Tap into Amazon Mechanical Turk, which offers cost-effective ways to perform mundane tasks." The book...
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