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- All HBS Web (962)
- Faculty Publications (31)
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- 10 May 2022
- Research & Ideas
Being Your Own Boss Can Pay Off, but Not Always with Big Pay
declined during the past five decades, and the self-employed are unlikely to be the top earners in their communities. “It’s gotten harder to make a substantial profit at those smaller-scale levels,” explains Kerr. “It’s hard to make the...
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by Jay Fitzgerald
- 2016
- Working Paper
CEO Personality and Firm Policies
By: Ian D. Gow, Steven N. Kaplan, David F. Larcker and Anastasia A. Zakolyukina
Based on two samples of high quality personality data for chief executive officers (CEOs), we use linguistic features extracted from conferences calls and statistical learning techniques to develop a measure of CEO personality in terms of the Big Five traits:...
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Gow, Ian D., Steven N. Kaplan, David F. Larcker, and Anastasia A. Zakolyukina. "CEO Personality and Firm Policies." NBER Working Paper Series, No. 22435, July 2016.
- February 2002
- Background Note
States vs. Microsoft, The
By: Michael A. Wheeler and Gillian Morris
Although the federal Justice Department managed to settle its massive antitrust litigation against Microsoft in 2001, the state suit against the company continued. State attorney generals, perhaps emboldened by their recent victory over the Big Five tobacco companies,...
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Keywords:
Service Operations;
Public Ownership;
Private Ownership;
Negotiation Deal;
Goals and Objectives;
Lawsuits and Litigation;
Decision Making;
Information Industry;
Legal Services Industry
Wheeler, Michael A., and Gillian Morris. "States vs. Microsoft, The." Harvard Business School Background Note 902-177, February 2002.
- 19 Sep 2023
- HBS Case
How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?
The dizzying explosion of generative artificial intelligence platforms has been the big business story of the past year, but how they’ll make money and how smart companies can use them wisely are the questions that will dominate the next...
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- August 2015
- Case
Building an e-Commerce Brand at Wayfair
By: Thales Teixeira and Elizabeth Anne Watkins
Wayfair, Inc. comprised five home goods, furniture, and décor e-commerce brands. Wayfair.com, the main brand, which was responsible for the majority of sales, targeted the mass-middle home-goods market. AllModern, DwellStudio, Joss & Main, and Birch Lane were niche...
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Keywords:
E-commerce;
Wayfair;
Wayfair.com;
Amazon;
Retailing;
Furnishing;
Funnel;
Attribution;
"Marketing Analytics";
Brand Building;
Digital Platforms;
Marketplace Matching;
Marketing;
Marketing Communications;
Marketing Strategy;
Internet and the Web;
Media;
Supply Chain;
Supply Chain Management;
Communication;
Advertising;
Resource Allocation;
Decisions;
Advertising Industry;
Communications Industry;
Consumer Products Industry;
Retail Industry;
United States
Teixeira, Thales, and Elizabeth Anne Watkins. "Building an e-Commerce Brand at Wayfair." Harvard Business School Case 516-028, August 2015.
- 23 Jan 2024
- Research & Ideas
How to Keep Employees Productive: Support Caregivers
senior executives being the big sponsors of caregiving benefits is because they’ve lived it,” Fuller says, offering a seven-point plan for managers who want to follow suit. The case for supporting caregivers Three out of four US workers...
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by Kara Baskin
- 2021
- Book
Sales Management That Works: How to Sell in a World That Never Stops Changing
Selling is changing, but the impact on sales of megatrends like ecommerce, big data, and AI is often misunderstood and not supported by empirical data. Managers who fail to separate fact from hype will make decisions based on bad assumptions and, in a competitive...
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Cespedes, Frank V. Sales Management That Works: How to Sell in a World That Never Stops Changing. Boston, MA: Harvard Business Review Press, 2021.
- May 2018 (Revised February 2019)
- Case
The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft
By: Jeffrey F. Rayport, Julia Kelley and Nathaniel Schwalb
As of early 2018, five U.S. technology companies—Google, Apple, Facebook, Amazon, and Microsoft—were among the largest companies in the world. Similarly, three Chinese technology firms—Baidu, Alibaba, and Tencent, or BAT—had emerged as global players due in part to the...
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Keywords:
Internet and the Web;
Business Ventures;
Customers;
Analytics and Data Science;
Safety;
Corporate Strategy;
Competitive Strategy;
Technology Industry
Rayport, Jeffrey F., Julia Kelley, and Nathaniel Schwalb. "The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft." Harvard Business School Case 818-111, May 2018. (Revised February 2019.)
- September 2010 (Revised November 2010)
- Case
Ze-gen: Commercializing Clean Tech
By: Lynda M. Applegate, Kaitlyn Lyons and Scott Prozeller
The Ze-gen case covers the first five years in the life of a clean-tech start-up. Ze-gen had developed an innovative technology that converted solid waste into synthesis gas (called syngas). This technology was in testing at the company's pilot plant, built next to the...
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Keywords:
Business Startups;
Renewable Energy;
Entrepreneurship;
Financing and Loans;
Environmental Sustainability;
Commercialization;
Green Technology Industry;
New Bedford
Applegate, Lynda M., Kaitlyn Lyons, and Scott Prozeller. "Ze-gen: Commercializing Clean Tech." Harvard Business School Case 811-014, September 2010. (Revised November 2010.)
- February 2014 (Revised June 2014)
- Background Note
The Information Superhighway Meets the Highway: Technology and Mobility Trends and Opportunities
By: Rosabeth Moss Kanter and Kevin Rosier
Technological innovation is considered a competitive strength for America, but the nation does not score as high in deploying its technology. U.S. transportation systems are in need of repair and renewal, and the sector is at the cusp of a technological revolution. The...
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Keywords:
Technology;
Information Technology;
Infrastructure;
Transportation;
Information Infrastructure
Kanter, Rosabeth Moss, and Kevin Rosier. "The Information Superhighway Meets the Highway: Technology and Mobility Trends and Opportunities." Harvard Business School Background Note 314-093, February 2014. (Revised June 2014.)
- 02 Apr 2001
- Research & Ideas
What Makes a Good Leader?
won't abandon easily, remain committed despite setbacks, and communicate their big ideas over and over again in every encounter." Telling The Hard Truths What happens when leaders must communicate facts that are hard to take? Nitin...
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by Deborah Blagg & Susan Young
- Article
Alfred D. Chandler: His Vision and Achievement
Among historians, Alfred Chandler's influence is by far the greatest, as he has affected economics, sociology, and business administration. Chandler never took short cuts, never stinted, and never published until he was satisfied that he had done his very best....
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Keywords:
Goals and Objectives;
Mission and Purpose;
Success;
Books;
Demand and Consumers;
Power and Influence;
Economic Growth;
Ethics;
Knowledge Sharing;
Product Positioning;
Market Transactions;
Fair Value Accounting
McCraw, T. K. "Alfred D. Chandler: His Vision and Achievement." Business History Review 82, no. 4 (Winter 2008).
- August 2015 (Revised June 2021)
- Case
Amazon.com, 2021
By: John R. Wells, Benjamin Weinstock, Gabriel Ellsworth and Galen Danskin
In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion five years earlier (see Exhibit 1). The shareholders expressed their satisfaction (see Exhibit 2), but not all...
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Keywords:
Strategic Analysis;
Retail;
E-commerce;
Amazon;
Internet;
Amazon.com;
AmazonFresh;
Jeff Bezos;
Cloud Computing;
Marketplaces;
Streaming;
E-reader Market;
Digital Media;
Mobile App;
Online Retail;
Shipping;
Database;
Tablet;
Kindle;
Kindle Fire;
Smartphone;
Delivery;
Digital Platforms;
Competition;
Internet and the Web;
Corporate Strategy;
Digital Marketing;
Business Growth and Maturation;
Business Model;
Business Organization;
For-Profit Firms;
Film Entertainment;
Games, Gaming, and Gambling;
Music Entertainment;
Television Entertainment;
Profit;
Revenue;
Global Strategy;
Multinational Firms and Management;
Taxation;
Business History;
Human Resources;
Resignation and Termination;
Books;
Human Capital;
Working Conditions;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Management Practices and Processes;
Industry Growth;
Industry Structures;
Media;
Distribution;
Distribution Channels;
Order Taking and Fulfillment;
Infrastructure;
Logistics;
Product Development;
Supply Chain;
Supply Chain Management;
Organizational Culture;
Public Ownership;
Work-Life Balance;
Problems and Challenges;
Labor and Management Relations;
Strategy;
Adaptation;
Business Strategy;
Competitive Strategy;
Diversification;
Expansion;
Integration;
Horizontal Integration;
Vertical Integration;
Information Infrastructure;
Information Technology;
Mobile and Wireless Technology;
Price;
Applications and Software;
Marketing;
Marketing Strategy;
Working Capital;
Customer Focus and Relationships;
Customer Value and Value Chain;
Retail Industry;
Advertising Industry;
Distribution Industry;
Electronics Industry;
Entertainment and Recreation Industry;
Information Technology Industry;
Manufacturing Industry;
Motion Pictures and Video Industry;
Music Industry;
Publishing Industry;
Shipping Industry;
Technology Industry;
Video Game Industry;
Web Services Industry;
United States;
Washington (state, US);
Seattle
Wells, John R., Benjamin Weinstock, Gabriel Ellsworth, and Galen Danskin. "Amazon.com, 2021." Harvard Business School Case 716-402, August 2015. (Revised June 2021.)
- 2014
- Book
Accelerate: Building Strategic Agility for a Faster-Moving World
By: John P. Kotter
Based on the award-winning article in Harvard Business Review, from global leadership expert John Kotter. It's a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and...
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Kotter, John P. Accelerate: Building Strategic Agility for a Faster-Moving World. Harvard Business Review Press, 2014.
- 04 Jun 2012
- Research & Ideas
The Business of Life
unusual application of an economic term delighted Christensen, a management professor known around HBS and the globe as both a brilliant business thinker and a deeply religious man. For more than a decade he has been a go-to consultant for several View Details
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by Carmen Nobel
- 31 Jul 2019
- Research & Ideas
Distressed Employees? Try Resilience Training
Every year depression affects one in every five employees and costs American businesses $210 billion in medical bills and lost productivity. In fact, for every worker with a depressive disorder, a company loses an average of 32 productive...
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- 02 Apr 2001
- Research & Ideas
Not All M&As Are Alike—and That Matters
however. The thousands of deals that academics, consultants, and businesspeople lump together as mergers and acquisitions actually represent very different strategic activities. Acquisitions occur for five reasons: to deal with...
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by Joseph L. Bower
- March 2012
- Article
The New Science of Viral Ads
By: Thales Teixeira
It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and friends. Several techniques derived from new technology can help advertisers attain this. In our research, two colleagues and I use...
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Keywords:
Digital Marketing;
Information Technology;
Research;
System;
Marketing;
Emotions;
Television Entertainment
Teixeira, Thales. "The New Science of Viral Ads." Harvard Business Review 90, no. 3 (March 2012): 25–27.
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
of five characteristics. First, nerves of steel are critical: Any manager who executes a blockbuster strategy will have to be willing to make big moves that, if they don't work out as planned, could really...
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- Article
Creating High-Impact Coalitions: CEOs Can Lead the Charge on Society’s Biggest Problems
By: Rosabeth M. Kanter and Tuna Cem Hayirli
Traditionally, responses to crises and societal problems—the COVID-19 pandemic, natural disasters, racial inequities—are considered the responsibility of the public sector and NGOs. But addressing the world’s most critical problems requires leadership, resources, and...
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Keywords:
Coalition;
Change;
Problem Solving;
Organization;
Boundaries;
Evolution;
Mission;
Moral Leadership;
Balance;
"Solutions Approach;
Society;
Problems and Challenges;
Organizations;
Mission and Purpose;
Leading Change;
Trust
Kanter, Rosabeth M., and Tuna Cem Hayirli. "Creating High-Impact Coalitions: CEOs Can Lead the Charge on Society’s Biggest Problems." Harvard Business Review 100, no. 2 (March–April 2022).