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Show Results For
-
All HBS Web
(2,229)
- People (5)
- News (264)
- Research (1,652)
- Events (4)
- Multimedia (2)
- Faculty Publications (914)
- April 2020
- Teaching Note
Glossier: Co-Creating a Cult Brand with a Digital Community
By: Jill Avery
Teaching Note for HBS No. 519-022. Flush with cash from its Series C fundraise, cult beauty brand Glossier considers its next phase of growth, facing critical decisions on how to allocate its capital to support various marketing communications and distribution...
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Keywords:
Digital Marketing;
Crowdsourcing;
CRM;
Startup;
Direct-to-consumer;
DTC;
Marketing;
Marketing Strategy;
Brands and Branding;
Consumer Behavior;
Customer Relationship Management;
Venture Capital;
Business Startups;
Entrepreneurship;
Social Media;
Beauty and Cosmetics Industry;
United States
- July 1991 (Revised March 1992)
- Background Note
Integrity and Management
Describes the role that issues of personal integrity play in managers' decisions. Defines personal integrity, the factors that influence it, the situations in which it becomes particularly relevant to company decisions, and ways of overcoming the blind spots that can...
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Badaracco, Joseph L. "Integrity and Management." Harvard Business School Background Note 392-005, July 1991. (Revised March 1992.)
- March 2018
- Exercise
Does It Hurt To Ask?
Does It Hurt To Ask? (DIHTA) is an interactive exercise that pairs students (in groups of two) for a brief, spontaneous, open-ended conversation during class. Each student is given instructions to ask many questions (as many as possible) or few questions (ideally zero)...
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Keywords:
Interpersonal Communication;
Communication Strategy;
Perception;
Information;
Power and Influence
Brooks, Alison Wood. "Does It Hurt To Ask?" Harvard Business School Exercise 918-037, March 2018.
- 2019
- Working Paper
On Her Own Account: How Strengthening Women's Financial Control Affects Labor Supply and Gender Norms
By: Natalia Rigol, Erica Field, Rohini Pande, Simone Schaner and Charity Troyer-Moore
Can greater control over earned income incentivize women to work and influence gender norms? In collaboration with Indian government partners, we provided rural women with individual bank accounts and randomly varied whether their wages from a public workfare program...
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Rigol, Natalia, Erica Field, Rohini Pande, Simone Schaner, and Charity Troyer-Moore. "On Her Own Account: How Strengthening Women's Financial Control Affects Labor Supply and Gender Norms." NBER Working Paper Series, No. 26294, September 2019.
- Research Summary
Overview
By: Rohit Deshpande
Customer Centricity
Rohit Deshpandé's research program focuses on Customer-Centricity. A stream of projects examines the interaction between corporate and national culture as they influence the development and implementation of global marketing strategies in high...
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- 27 Feb 2019
- Working Paper Summaries
Judgment Aggregation in Creative Production: Evidence from the Movie Industry
Rosabeth M. Kanter
Rosabeth Moss Kanter holds the Ernest L. Arbuckle Professorship at Harvard Business School, specializing in strategy, innovation, and leadership for change. Her strategic and practical insights guide leaders worldwide through teaching, writing, and direct... View Details
Keywords:
accounting industry;
advertising;
airline;
apparel;
arts;
automobiles;
banking;
beauty products;
beverage;
biotechnology;
broadcasting;
chemical;
clothing;
communications;
computer;
consulting;
consumer products;
e-commerce industry;
education industry;
electrical equipment;
electronics;
entertainment;
fashion;
fast food;
federal government;
financial services;
food;
food processing;
grocery;
health care;
high technology;
hotels & motels;
industrial goods;
information;
information technology industry;
insurance industry;
internet;
legal services;
management consulting;
manufacturing;
medical supplies;
nonprofit industry;
oil & gas;
petroleum;
pharmaceuticals;
professional services;
publishing industry;
real estate;
recreation;
restaurant;
retail financial services;
retailing;
semiconductor;
soft drink;
software;
sports;
state government;
telecommunications;
textiles;
tourism;
toy;
transportation;
travel;
utilities;
wine
- 05 Jul 2016
- First Look
July 5, 2016
Influencing Human Behavior By: Reddy, Sheila M., Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher, and Stanley T. Asah Abstract—Behavioral sciences can advance conservation by...
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Keywords:
Sean Silverthorne
- January 2011 (Revised October 2012)
- Background Note
Strengths Become Weaknesses: Cognitive Biases in Founder Decision-Making
By: Noam T. Wasserman and Kyle Anderson
This note combines vignettes and scholarly research to outline the cognitive biases and decision-making strategies that influence key decisions in the founding process. It is argued that the same biases which provide early benefits can later prove to be a weakness for...
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Wasserman, Noam T., and Kyle Anderson. "Strengths Become Weaknesses: Cognitive Biases in Founder Decision-Making." Harvard Business School Background Note 811-068, January 2011. (Revised October 2012.)
- Forthcoming
- Article
Transitioning Into Retirement: The Interplay of Self and Life Structure
By: Marcy Crary, Douglas T. (Tim) Hall, Kathy E. Kram, Teresa M. Amabile and Lotte Bailyn
This paper explores the psychological, social, and behavioral ways in which professionals end their corporate careers and reorient themselves and their lives in the transition from employment to retirement. Framed within life course theory, specifically the adult...
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Crary, Marcy, Douglas T. (Tim) Hall, Kathy E. Kram, Teresa M. Amabile, and Lotte Bailyn. "Transitioning Into Retirement: The Interplay of Self and Life Structure." Working, Aging and Retirement (forthcoming). (Pre-published online March 21, 2024.)
- 12 Oct 2006
- First Look
First Look: October 12, 2006
Working PapersDo Corporate Social Responsibility Ratings Predict Corporate Social Performance? Authors:Aaron K. Chatterji, David I. Levine, and Michael W. Toffel Abstract Ratings of corporations'...
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Keywords:
Sean Silverthorne
- Article
The Counterfeit Self: The Deceptive Costs of Faking It
By: Francesca Gino, Michael I. Norton and Dan Ariely
Although people buy counterfeit products to signal positive traits, we show that wearing counterfeit products makes individuals feel less authentic and increases their likelihood of both behaving dishonestly and judging others as unethical. In four experiments,...
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Gino, Francesca, Michael I. Norton, and Dan Ariely. "The Counterfeit Self: The Deceptive Costs of Faking It." Psychological Science 21, no. 5 (May 2010): 712–720.
- Web
PhD Programs - Doctoral
rigorous, relevant research that influences practice. Our doctoral students work with faculty and access resources throughout HBS and Harvard University. The PhD program curriculum requires coursework at HBS and other Harvard discipline...
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- Web
Faculty & Research
that occasion attentional lapses, thereby jeopardizing these organizations’ pursuit of multiple goals. We draw on a longitudinal comparative case study of five work integration social enterprises with institutionally diverse boards to...
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- 16 Aug 2006
- Research & Ideas
Is MySpace.com Your Space?
Social networking sites such as MySpace.com are some of the most trafficked on the Web—MySpace had 46 million unique users in June and features nearly 100 million personal profiles posted by users, many of whom are in their teens and...
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- February 2016 (Revised February 2018)
- Case
The Battle over the Initiative and Referendum in Massachusetts (1918)
By: David Moss and Dean Grodzins
On Election Day in 1918, Massachusetts voters would have to decide not only on their preferred candidates for governor and U.S. Senator, but also whether or not to approve 19 proposed amendments to the state constitution. By far the most controversial of these would...
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Moss, David, and Dean Grodzins. "The Battle over the Initiative and Referendum in Massachusetts (1918)." Harvard Business School Case 716-044, February 2016. (Revised February 2018.)
- June 2020
- Background Note
Customer Management Dynamics and Cohort Analysis
By: Elie Ofek, Barak Libai and Eitan Muller
The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s...
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Keywords:
Cohort Analysis;
Customers;
Analytics and Data Science;
Segmentation;
Analysis;
Customer Value and Value Chain
Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Management Dynamics and Cohort Analysis." Harvard Business School Background Note 520-122, June 2020.
- 20 Apr 2016
- Research & Ideas
When CEOs Become Activists
Business, Aaron Chatterji, call “CEO activism,” in which corporate executives speak out about social or environmental issues not obviously related to their core businesses. “What prompted this research is that we kept observing instances...
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- August 1992 (Revised September 2002)
- Case
Star Distributors, Inc. (A)
By: David A. Thomas
Depicts the conflict and organizational problems that emerged in a franchise operation owned by Paul Logan, an African American, and John Heyman, a white American. Provides the opportunity to examine the ways in which race influences managerial behavior and...
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Keywords:
Conflict Management;
Performance Effectiveness;
Franchise Ownership;
Race;
Management Style;
Conflict and Resolution;
Business and Stakeholder Relations
Thomas, David A. "Star Distributors, Inc. (A)." Harvard Business School Case 493-015, August 1992. (Revised September 2002.)
- 29 Oct 2018
- Working Paper Summaries
Public Sentiment and the Price of Corporate Sustainability
Keywords:
by George Serafeim