Show Results For
-
All HBS Web
(2,441)
- Faculty Publications (671)
Show Results For
-
All HBS Web
(2,441)
- Faculty Publications (671)
- 1980
- Working Paper
Components of Manufacturing Inventories: A Structural Model of the Production Process
- April 1978 (Revised January 1985)
- Case
Searle Medical Instruments Group (Abridged)
- December 1976 (Revised August 1984)
- Case
Chaircraft Corp.
- November 1975 (Revised October 1976)
- Case
Cross River Products
- November 1973
- Article
Men and Machines in Indonesia's Light Manufacturing Industry
- April 1971 (Revised April 1983)
- Case
General Electric Co.--1970
- March 1969 (Revised January 2000)
- Case
Industrial Products, Inc.
- July 1967
- Comment
Comments on the 'Longer Run Pressures of U.S. Manufacturing Subsidiaries in Europe
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Teaching Interest
Digital Marketing Strategy
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- Research Summary
Evolution of firm structure in vertical specialized technology supply chains
- Research Summary
How to Manage Customers for Increased Profits and Customer Satisfaction
- Teaching Interest
Immersive Field Course: China and Taiwan
- Research Summary
Managing the Manufacturer-Retailer Interface
- Forthcoming
- Article
No Line Left Behind: Assortative Matching Inside the Firm
- Teaching Interest
Overview
- Teaching Interest
Overview
- Research Summary
Overview
- Research Summary
Overview
Professor Tamayo studies dynamic competition for customer membership. Generally, firms that implement a membership model charge a... View Details