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Show Results For
-
All HBS Web
(6,743)
- News (2,431)
- Research (3,622)
- Events (45)
- Multimedia (76)
- Faculty Publications (2,602)
- 28 Mar 2017
- Working Paper Summaries
CEO Behavior and Firm Performance
- March 2002 (Revised July 2002)
- Case
TiVo in 2002: Consumer Behavior
Brodie Keast is anxious to understand the sharp contrast between the inertia of prospects and the deep emotional response shown by converted users of TiVo. After an overview of the company's situation and problems, the case focuses on different kinds of data (sales...
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Wathieu, Luc R., and Michael A. Zoglio. "TiVo in 2002: Consumer Behavior." Harvard Business School Case 502-062, March 2002. (Revised July 2002.)
- January 2005 (Revised June 2005)
- Case
Zipcar: Influencing Customer Behavior
By: Frances X. Frei and Hanna Rodriguez-Farrar
At Zipcar, customers share the use of cars and, as a result, rely on each other for their service experience. Customers are required to keep the car clean and the gas tank full and to return the car on time. Told from the perspective of two customers: Sal Fishman, who...
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Keywords:
Information Technology;
Governance Controls;
Behavior;
Service Delivery;
Service Operations;
Consumer Behavior;
Leasing;
Transportation Industry;
Service Industry;
United States
Frei, Frances X., and Hanna Rodriguez-Farrar. "Zipcar: Influencing Customer Behavior." Harvard Business School Case 605-054, January 2005. (Revised June 2005.)
- 2016
- Working Paper
Pros vs Joes: Agent Pricing Behavior in the Sharing Economy
By: Jun Li, Antonio Moreno and Dennis J. Zhang
One of the major differences between markets that follow a “sharing economy” paradigm and traditional two-sided markets is that the supply side in the sharing economy often includes individual nonprofessional decision makers, in addition to firms and professional...
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Keywords:
Two-sided Market;
Sharing Economy;
Behavioral Economics;
Revenue Management;
Hospitality;
Two-Sided Platforms;
Price;
Behavior;
Experience and Expertise
Li, Jun, Antonio Moreno, and Dennis J. Zhang. "Pros vs Joes: Agent Pricing Behavior in the Sharing Economy." Michigan Ross School of Business Working Paper, No. 1298, August 2016.
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (F)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/ego-expressive product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption...
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Keywords:
Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (F)." Harvard Business School Exercise 596-044, August 1995. (Revised January 1997.)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (D)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a low-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,...
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Keywords:
Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (D)." Harvard Business School Exercise 596-042, August 1995. (Revised January 1997.)
- Research Summary
The Learning As BehaviorS (LABS) Model
The Learning As BehaviorS (LABS) Model of Expertise Development integrates research from management, cognitive psychology, educational psychology and neuroscience to describe the process of how a novice achieves expertise. Defining expertise as the ability to...
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- 2013
- Chapter
Behavioral Corporate Finance: A Current Survey
By: Malcolm Baker and Jeffrey Wurgler
We survey the theory and evidence of behavioral corporate finance, which generally takes one of two approaches. The market timing and catering approach views managerial financing and investment decisions as rational managerial responses to securities mispricing. The...
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Keywords:
Managerial Roles;
Theory;
Corporate Finance;
Financial Management;
Investment;
Market Timing;
Behavioral Finance;
Prejudice and Bias;
Economics;
Forecasting and Prediction
Baker, Malcolm, and Jeffrey Wurgler. "Behavioral Corporate Finance: A Current Survey." In Handbook of the Economics of Finance, Volume 2A: Corporate Finance, edited by George M. Constantinides, Milton Harris, and Rene M. Stulz, 357–424. Handbooks in Economics. New York: Elsevier, 2013.
- 12 Jul 2007
- Working Paper Summaries
Toward a Theory of Behavioral Operations
Keywords:
by Francesca Gino & Gary Pisano
- March 2006
- Background Note
Influencing Customer Behavior in Service Operations
By: Frances X. Frei and Amy C. Edmondson
Explores ways in which service firms can influence the behavior of their customers. Drawing from research on employee motivation and applying it to customer motivation, the note describes two levels of managerial control: instrumental control, which shapes behavior...
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Keywords:
Customers;
Governance Controls;
Consumer Behavior;
Service Operations;
Emotions;
Motivation and Incentives;
Power and Influence;
Service Industry
Frei, Frances X., and Amy C. Edmondson. "Influencing Customer Behavior in Service Operations." Harvard Business School Background Note 606-061, March 2006.
- 2008
- Chapter
Cross-cultural Research in Organizational Behavior
By: Heidi K. Gardner and P. Christopher Earley
Globalization and regionalization of business have increasingly compelled researchers to integrate the concept of cultural variation into business research and practice. This chapter addresses how culture links to organizational phenomena at the individual, group, and...
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Keywords:
Values and Beliefs;
Cross-Cultural and Cross-Border Issues;
Organizational Culture;
Research;
Behavior;
Culture
Gardner, Heidi K., and P. Christopher Earley. "Cross-cultural Research in Organizational Behavior." In The Sage Handbook of Organizational Behavior. 2 vols. Edited by C.L. Cooper, J. Barling, and S. Clegg. Sage Publications, 2008.
- 1986
- Book
Cases in Consumer Behavior
By: F. Stewart DeBruicker, John A. Quelch and Scott Ward
DeBruicker, F. Stewart, John A. Quelch, and Scott Ward. Cases in Consumer Behavior. 2nd ed. Englewood Cliffs, NJ: Prentice Hall, 1986.
- fall 2008
- Article
Toward a Theory of Behavioral Operations
By: Francesca Gino and Gary P. Pisano
Human beings are critical to the functioning of the vast majority of operating systems, influencing both the way these systems work and how they perform. Yet most formal analytical models of operations assume that the people who participate in operating systems are...
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Keywords:
Management Systems;
Operations;
Mathematical Methods;
Behavior;
Cognition and Thinking;
Perspective;
Theory
Gino, Francesca, and Gary P. Pisano. "Toward a Theory of Behavioral Operations." Manufacturing & Service Operations Management 10, no. 4 (fall 2008): 676–691.
- 13 Feb 2013
- Research & Ideas
5 Weight Loss Tips From Behavioral Economists
goal of the experiment was to test whether knowing about our peers' health behavior has a direct effect on our own health behavior. In other words, are we more or less likely to go to the gym every day if we know whether our friends are...
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Keywords:
by Carmen Nobel
- 21 Feb 2019
- Blog Post
Machine Learning and Behavioral Economics
This is a repost from the recruiting blog. For John Bracaglia, his academic and professional careers have been driven by two themes: “machine learning and behavioral economics,” he says. “The two work together. Machine learning is about...
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- 2016
- Other Teaching and Training Material
Organizational Behavior Reading: Decision Making
By: Francesca Gino, Max Bazerman and Katherine Shonk
This Reading argues that decision making is systematically flawed and introduces methods to improve decision-making effectiveness. The Essential Reading section covers the rational decision-making model and three important ideas that challenge it: Herbert Simon's...
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Gino, Francesca, Max Bazerman, and Katherine Shonk. "Organizational Behavior Reading: Decision Making." Core Curriculum Readings Series. Boston, MA: Harvard Business Publishing 8383, 2016. Electronic.
- 1983
- Book
Managing Behavior in Organizations
By: Leonard A. Schlesinger, Robert G. Eccles and John J. Gabarro
Keywords:
Behavior
Schlesinger, Leonard A., Robert G. Eccles and John J. Gabarro, eds. Managing Behavior in Organizations. New York: McGraw-Hill, 1983.
- 1979
- Article
Organizational Behavior for Executives
By: Roy Lewicki and John J. Gabarro
Lewicki, Roy, and John J. Gabarro. "Organizational Behavior for Executives." Exchange: The Organizational Behavior Teaching Journal 4, no. 4 (1979).
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (E)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,...
View Details
Keywords:
Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (E)." Harvard Business School Exercise 596-043, August 1995. (Revised January 1997.)
- June 1990
- Article
Herd Behavior and Investment
By: David S. Scharfstein and Jeremy Stein
Scharfstein, David S., and Jeremy Stein. "Herd Behavior and Investment." American Economic Review 80, no. 3 (June 1990): 465–479.