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- All HBS Web (1,741)
- Faculty Publications (328)
- September 2016
- Case
Hewlett Packard Enterprise: The Dandelion Program
By: Gary P. Pisano and Robert D. Austin
This case describes Hewlett Packard Enterprise’s “Dandelion Program," which has developed a new service offering for the company’s clients by drawing on the special talents of people with autism. The company has deployed “pods” organized around 8 or 9 employees with...
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Keywords:
Organizational Behavior;
Information Technology;
Organizational Change and Adaptation;
Leadership;
Talent and Talent Management;
Service Operations;
Training;
Diversity;
Innovation and Invention;
Technology Industry
Pisano, Gary P., and Robert D. Austin. "Hewlett Packard Enterprise: The Dandelion Program." Harvard Business School Case 617-016, September 2016.
- April 2019
- Case
Barber Cardiosystems
By: Ranjay Gulati and Paul S. Myers
Barber Cardiosystems, based in Melbourne, Australia, designs and manufactures therapeutic devices used for treatment of coronary conditions. Over four decades, it has grown to be among the top 200 medical device companies in the world. It competes against much larger...
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Keywords:
Organizational Behavior;
Strategic Alignment;
Cost Management;
Performance Productivity;
Organizational Culture;
Motivation and Incentives;
Organizational Design;
Strategy;
Leadership;
Medical Devices and Supplies Industry;
Australia
Gulati, Ranjay, and Paul S. Myers. "Barber Cardiosystems." Harvard Business School Brief Case 919-505, April 2019.
- Article
The Cost Structure, Customer Profitability, and Retention Implications of Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel
By: Dennis Campbell and Frances X. Frei
This paper uses the context of online banking to investigate the consequences of employing self-service distribution channels to alter customer interactions with the firm. Using a sample of retail banking customers observed over a 30-month period at a large U.S. bank,...
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Keywords:
Cost;
Service Operations;
Distribution Channels;
Consumer Behavior;
Internet and the Web;
Banks and Banking;
Technology Adoption;
Service Delivery;
Market Transactions;
Market Participation;
Profit;
Retail Industry;
Banking Industry;
United States
Campbell, Dennis, and Frances X. Frei. "The Cost Structure, Customer Profitability, and Retention Implications of Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel." Management Science 56, no. 1 (January 2010): 4–24. (Lead Article.)
- November 2017
- Teaching Note
Predicting Consumer Tastes with Big Data at Gap
By: Ayelet Israeli and Jill Avery
CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic brands and promoting a collective creative ecosystem fueled by the input of big data. Rather than relying on artistic vision, Peck wanted the company to use the mining of big...
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Keywords:
Brands;
Brand & Product Management;
Big Data;
"Marketing Analytics";
Consumer Behavior;
Predictive Analytics;
Forecasting;
Preferences;
Operation Management;
Distribution Channels;
Marketing;
Marketing Channels;
Marketing Strategy;
Brands and Branding;
Forecasting and Prediction;
Data and Data Sets;
Retail Industry;
Fashion Industry;
Apparel and Accessories Industry;
United States;
North America
- October 2017 (Revised October 2020)
- Case
Coaching Makena Lane
By: Ethan Bernstein and Om Lala
Makena Lane has a gift for producing results, even in the challenging retail context of the 2010s, but she also has a knack for “ruffling some feathers” in the process. Recruited to a Fortune 500 grocery and pharmacy retailer after climbing to Associate Principal in...
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Keywords:
Executive Coaching;
Employee Promotions;
Career Transition From Consulting To Operating Role;
360-degree Feedback;
Retail;
Organizational Behavior;
Personal Strategy & Style;
Mentoring;
Coaching;
Talent and Talent Management;
Growth and Development;
Employees;
Leadership Style;
Leadership Development;
Management Style;
Performance Evaluation;
Personal Development and Career;
Retail Industry;
Australia;
Europe;
Canada;
South Africa;
United States;
Asia
Bernstein, Ethan, and Om Lala. "Coaching Makena Lane." Harvard Business School Case 418-031, October 2017. (Revised October 2020.)
- March 2013
- Teaching Note
Automating the Paris Subway (TN) (A) & (B)
By: Michel Anteby and Ayn Cavicchi
In 2001, the head of the Paris Subway reflected on how to transform Line 1 into a driverless line without triggering a social conflict. After the shock of the 2000 Notre Dame de Lorette subway accident, in which a train derailed and caused 25 injuries in a Paris subway...
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- April 2011
- Case
Porcini's Pronto: "Great Italian cuisine without the wait!"
By: James L. Heskett and Richard Luecke
Porcini's Inc. operates a chain of 23 full-service restaurants located near shopping malls and downtown areas in the northeastern United States. Known for providing excellent service, Porcini's serves high-quality Italian cuisine made from fresh ingredients. Looking...
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Keywords:
Franchising;
Syndication;
Quantitative Analysis;
Performance Measurement;
Human Resource Management;
Incentives;
Motivation;
Consumer Behavior;
Measurement and Metrics;
Quality;
Customer Value and Value Chain;
Selection and Staffing;
Expansion;
Business Growth and Maturation;
Service Delivery;
Franchise Ownership;
Customer Focus and Relationships;
Product Marketing;
Food and Beverage Industry;
Service Industry;
Northeastern United States
Heskett, James L., and Richard Luecke. Porcini's Pronto: "Great Italian cuisine without the wait!". Harvard Business School Brief Case 114-277, April 2011.
- March 2015
- Case
Unilever: Combatting Global Food Waste
By: David F. Drake, Janice H. Hammond and Matthew G. Preble
The global consumer goods company Unilever was on pace to hit a number of aggressive targets by 2020 as part of the Unilever Sustainable Living Project, including a goal to halve the waste associated with the disposal of its products. Unilever's chief supply chain...
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Keywords:
Food Waste;
Sustainable Business And Innovation;
Sustainable Supply Chains;
Sustainable Operations;
Organization Alignment;
Environmental Sustainability;
Operations;
Supply Chain Management;
Growth and Development Strategy;
Food;
Agribusiness;
Strategy;
Organizational Change and Adaptation;
Beauty and Cosmetics Industry;
Consumer Products Industry;
Food and Beverage Industry;
Forest Products Industry;
Manufacturing Industry;
Retail Industry;
North and Central America;
Europe;
Asia;
Africa;
Latin America;
India
Drake, David F., Janice H. Hammond, and Matthew G. Preble. "Unilever: Combatting Global Food Waste." Harvard Business School Case 615-040, March 2015.
- May 2017
- Article
Experimental Evidence of Pooling Outcomes Under Information Asymmetry
By: William Schmidt and Ryan W. Buell
Operational decisions under information asymmetry can signal a firm's prospects to less-informed parties, such as investors, customers, competitors, and regulators. Consequently, managers in these settings often face a tradeoff between making an optimal decision and...
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Keywords:
Behavioral Decision Research;
Information Asymmetry;
Signaling;
Decision Choices and Conditions;
Alignment
Schmidt, William, and Ryan W. Buell. "Experimental Evidence of Pooling Outcomes Under Information Asymmetry." Management Science 63, no. 5 (May 2017): 1586–1605.
- 01 Dec 2011
- News
Knowing the Score
always wind up being the best operators of a new business. I have been fascinated with ways companies brand themselves ever since my first-year Marketing class. That exposure informed many of my interview questions aimed at exploring...
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- March 2016
- Case
Evive Health and Workplace Influenza Vaccinations
By: John Beshears
Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health...
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Keywords:
Vaccination;
Influenza;
Flu Shot;
Preventive Care;
Health Care;
Behavioral Economics;
Choice Architecture;
Nudge;
Experimental Design;
Randomized Controlled Trial;
RCT;
Causal Inference;
Consumer Behavior;
Health Care and Treatment;
Health Testing and Trials;
Communication Strategy;
Health Industry
Beshears, John. "Evive Health and Workplace Influenza Vaccinations." Harvard Business School Case 916-044, March 2016.
- 12 Jan 2015
- News
Why Online Retailers Are Starting to Care About Your Feelings
- 13 Oct 2014
- News
Experiment with Organizational Change Before Going All In
- March 2016 (Revised March 2022)
- Teaching Note
Evive Health and Workplace Influenza Vaccinations
By: John Beshears
Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health...
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Keywords:
Vaccination;
Influenza;
Flu Shot;
Preventive Care;
Health Care;
Behavioral Economics;
Choice Architecture;
Nudge;
Experimental Design;
Randomized Controlled Trial;
RCT;
Causal Inference;
Health Care and Treatment;
Insurance;
Health;
Consumer Behavior;
Health Testing and Trials;
Communication Strategy;
Insurance Industry;
Health Industry
- March 2016 (Revised March 2022)
- Teaching Note
Express Scripts: Promoting Prescription Drug Home Delivery (A) and (B)
By: John Beshears
The pharmacy benefit manager (PBM) sector processes prescription drug claims on behalf of companies that offer a prescription drug benefit to their employees. The case associated with this teaching note follows Bob Nease, chief scientist at Express Scripts, as he...
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Keywords:
Pharmaceuticals;
Prescription Drugs;
Pharmacy Benefit Manager;
PBM;
Healthcare;
Behavioral Economics;
Choice Architecture;
Active Choice;
Service Delivery;
Decision Choices and Conditions;
Consumer Behavior;
Distribution Channels;
Health Care and Treatment;
Service Industry;
Pharmaceutical Industry
- November 2008 (Revised January 2010)
- Case
Stone Finch, Inc.: Young Division, Old Division
By: Richard G. Hamermesh and Elizabeth Collins
CEO Jim Billings wants to attract energetic, entrepreneurial talent to Stone Finch, Inc., which comprises an older division that fabricates products like piping and tanks for water and wastewater processing plants, and a much newer division that develops biochemical...
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Keywords:
Organizational Behavior;
Human Resource Management;
Motivation;
Business Growth;
Motivation and Incentives;
Leadership;
Business Subsidiaries;
Innovation Strategy;
Resource Allocation;
Organizational Structure;
Organizational Culture;
Retention;
Operations;
Recruitment;
Integration;
Business Growth and Maturation;
Mergers and Acquisitions;
Growth and Development Strategy;
Manufacturing Industry
Hamermesh, Richard G., and Elizabeth Collins. "Stone Finch, Inc.: Young Division, Old Division." Harvard Business School Brief Case 083-214, November 2008. (Revised January 2010.)
- September 2020
- Article
Customer Supercharging in Experience-Centric Channels
By: David R. Bell, Santiago Gallino and Antonio Moreno
We conjecture that for online retailers, experience-centric offline store formats do not simply expand market coverage, but rather, serve to significantly amplify future positive customer behaviors, both online and offline. We term this phenomenon “supercharging” and...
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Keywords:
Retail Operations;
Marketing-operations Interface;
Omnichannel Retailing;
Experience Attributes;
Quasi-experimental Methods;
Operations;
Internet and the Web;
Marketing Channels;
Consumer Behavior;
Retail Industry
Bell, David R., Santiago Gallino, and Antonio Moreno. "Customer Supercharging in Experience-Centric Channels." Management Science 66, no. 9 (September 2020).
- April 2008
- Teaching Note
Engstrom Auto Mirror Plant: Motivating in Good Times and Bad (Brief Case)
By: Michael Beer and Elizabeth Collins
Teaching note for case # 2175
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