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Show Results For
-
All HBS Web
(3,093)
- People (10)
- News (650)
- Research (1,871)
- Events (13)
- Multimedia (24)
- Faculty Publications (912)
- September 2017 (Revised February 2018)
- Case
Becton Dickinson: Global Health Strategy
By: Mark R. Kramer and Sarah Mehta
Becton, Dickinson and Company (BD) was a medical technology firm headquartered in Franklin Lakes, New Jersey, with 43,000 employees and 2016 revenues of $12.5 billion. For several years, the company had pursued developing products that created shared value, defined as...
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Keywords:
Shared Value;
Creating Shared Value;
Odon Device;
Medical Technology;
Value Creation;
Values and Beliefs;
Philanthropy and Charitable Giving;
Health;
Health Care and Treatment;
Health Testing and Trials;
Emerging Markets;
Social Issues;
Competitive Strategy;
Medical Devices and Supplies Industry;
Africa;
Asia;
Middle East
Kramer, Mark R., and Sarah Mehta. "Becton Dickinson: Global Health Strategy." Harvard Business School Case 718-406, September 2017. (Revised February 2018.)
- Research Summary
Evolution of the Global Beauty Industry
This research examines the global beauty industry, which includes cosmetics, deodorants, fragrances, hair care, oral hygiene and skin care. Today global sales of cosmetics and toiletries are in excess of U.S. $380 billion. This research examines the growth of this... View Details
- December 1999 (Revised October 2003)
- Case
BRL Hardy: Globalizing an Australian Wine Company
Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a...
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Keywords:
Global Strategy;
Joint Ventures;
Product Launch;
Brands and Branding;
Competitive Strategy;
Business Subsidiaries;
Negotiation Style;
Food and Beverage Industry
Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Case 300-018, December 1999. (Revised October 2003.)
- 13 Jan 2016
- News
The Problem with Productivity of Multi-Ethnic Teams
- 30 Jan 2024
- Cold Call Podcast
Can Second-Generation Ethanol Production Help Decarbonize the World?
- November 2003 (Revised November 2005)
- Case
Arcor: Global Strategy and Local Turbulence
Argentine confectionery manufacturer, Arcor Group, seeks to implement an international strategy but in 2003, recovering from the Argentine financial crisis, thwarts globalization plans. Already Latin America's leading candy producer and an exporter to over 100...
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Keywords:
Risk and Uncertainty;
Decision Making;
Global Strategy;
Food and Beverage Industry;
Argentina
Ghemawat, Pankaj, Michael G. Rukstad, and Jenny Illes. "Arcor: Global Strategy and Local Turbulence." Harvard Business School Case 704-427, November 2003. (Revised November 2005.)
- February 2008
- Article
Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980
By: Geoffrey Jones
This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to...
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Keywords:
Cross-Cultural and Cross-Border Issues;
Globalized Markets and Industries;
Product Marketing;
Standards;
Beauty and Cosmetics Industry
Jones, Geoffrey. "Blonde and Blue-eyed? Globalizing Beauty, c.1945–c.1980." Economic History Review 61, no. 1 (February 2008).
- 26 Feb 2020
- News
For Migrant Workers, Homesickness Can Reduce Productivity
- 2014
- Book
Empire of Cotton: A Global History
By: Sven Beckert
The epic story of the rise and fall of the empire of cotton, its centrality to the world economy, and its making and remaking of global capitalism.
Cotton is so ubiquitous as to be almost invisible, yet understanding its history is key to understanding the origins...
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Keywords:
Economic Systems;
Plant-Based Agribusiness;
Globalized Markets and Industries;
Society;
Manufacturing Industry;
Agriculture and Agribusiness Industry
Beckert, Sven. Empire of Cotton: A Global History. New York: Alfred A. Knopf, 2014.
- Web
Global Activities 2020-2021 - Global Activities 2021
Global Activities 2021 REPORT In a year shaped by the pandemic, Harvard Business School’s global presence has enabled the School to be at the forefront of the study of emerging trends. Faculty members draw...
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- December 2002
- Article
Something Old, Something New: A Longitudinal Study of Search Behavior and New Product Introduction
By: Riitta Katila and Gautam Ahuja
We examine how firms search, or solve problems, to create new products. According to organizational learning research, firms position themselves in a unidimensional search space that spans a spectrum from local to distant search. Our findings in the global robotics...
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Keywords:
Problem Solving;
New Products;
Organizational Learning;
Uncertainty;
Organizational Research;
Knowledge Management;
Robotics;
Organizational Behavior;
Organizational Effectiveness;
Innovation Adoption;
Strategy;
Product Design;
Business Processes;
Product Development
Katila, Riitta, and Gautam Ahuja. "Something Old, Something New: A Longitudinal Study of Search Behavior and New Product Introduction." Academy of Management Journal 45, no. 6 (December 2002): 1183–1194.
- Web
South Asia - Global
‘AI Innovation for Real-World Operations.’ He highlighted companies outside the tech industry that developed and deployed AI capabilities for customer relationship management, supply chain and manufacturing operations, human capital management, and View Details
- Web
Asia Pacific - Global
Shenzhen organized a lunch discussion with Professor Feng Zhu on March 12, 2024. During the event, Prof. Zhu shared insights about the impact of geopolitics on global economy and trade and how business leaders positioned their...
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- 13 Dec 2022
- Video
Santa Claus Debates Whether to Outsource Toy Production
- 11 Jul 2006
- Working Paper Summaries
Globalizing the Beauty Business Before 1980
Keywords:
by Geoffrey G. Jones
- 16 Jun 2003
- Research & Ideas
Peeling Back the Global Brand
higher quality products Global status—the idea that transnational brands confer an elite status on the buyer Country-of-origin quality—the idea that "a food chain" of View Details
- 08 Jan 2014
- What Do You Think?
Do Productivity Increases Contribute to Social Inequality?
Summing Up Does Social Equality Improve Productivity? Inequality in our society is an important and growing issue. It prompted a debate among respondents to this month's column about the causes, specifically the role played by innovation leading to increased View Details
Keywords:
by James Heskett
- June 1985
- Case
Henkel Group: Umbrella Branding and Globalization Decisions
By: Robert J. Dolan
Henkel's adhesive group is considering a major change in the international selling of its two major adhesives products for households. The proposed strategy is based on two concepts: umbrella branding and global standardization.
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Keywords:
Brands and Branding;
Marketing Strategy;
Globalization;
Expansion;
Consumer Products Industry
Dolan, Robert J. "Henkel Group: Umbrella Branding and Globalization Decisions." Harvard Business School Case 585-185, June 1985.
- October 2003 (Revised December 2020)
- Case
Globalizing Consumer Durables: Singer Sewing Machine before 1914
By: Geoffrey Jones and David Kiron
Examines the global strategy of Singer, one of the world's first multinationals, before 1914. Singer, a U.S. pioneer of the modern sewing machine, established its first foreign factory in Scotland in 1867. Investments followed in manufacturing and marketing in other...
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Keywords:
Business History;
Multinational Firms and Management;
Global Strategy;
Entrepreneurship;
Investment;
Globalization
Jones, Geoffrey, and David Kiron. "Globalizing Consumer Durables: Singer Sewing Machine before 1914." Harvard Business School Case 804-001, October 2003. (Revised December 2020.)
- 14 Dec 2022
- News