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Italy
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- April 2001
- Supplement
Gucci Group N.V. (B)
By: David B. Yoffie and Mary Kwak
Supplements the (A) case.
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Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (B)." Harvard Business School Supplement 701-089, April 2001.
- Article
Italy's Economic Half-Miracle
Vietor, Richard H. K. "Italy's Economic Half-Miracle." Strategy + Business, no. 23 (Second Quarter 2001): 69–79.
- November 2000 (Revised July 2019)
- Teaching Note
Cafes Monte Bianco: Building a Profit Plan
By: Robert Simons and Indra Reinbergs
Teaching Note for (9-198-088).
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- October 2000
- Case
Procter & Gamble Italy: The Pringles Launch (A)
By: Roy D. Shapiro
Procter & Gamble's (P&G) Pringles potato chips have been a very successful brand. This case reviews the development and first launch in the United States, then in markets around the world. Italy is one of the last countries where Pringles will be launched. Should P&G...
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Keywords:
Globalized Markets and Industries;
Brands and Branding;
Marketing Strategy;
Product Launch;
Emerging Markets;
Product Development;
Adoption;
Value Creation;
Pharmaceutical Industry;
United States
Shapiro, Roy D. "Procter & Gamble Italy: The Pringles Launch (A)." Harvard Business School Case 601-070, October 2000.
- August 2000 (Revised September 2005)
- Case
Omnitel Pronto Italia
By: Rajiv Lal, Carin-Isabel Knoop and Suma Raju
Describes the situation faced by Omnitel soon after launching its mobile telecommunication services in Italy in December 1995. Competing against the Italian monopoly, TIM, Omnitel had positioned its services to be better on the quality dimension. However, sales were...
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Keywords:
Customer Satisfaction;
Marketing Channels;
Marketing Strategy;
Product Positioning;
Market Entry and Exit;
Product Development;
Sales;
Competition;
Segmentation;
Value Creation;
Telecommunications Industry;
Italy
Lal, Rajiv, Carin-Isabel Knoop, and Suma Raju. "Omnitel Pronto Italia." Harvard Business School Case 501-002, August 2000. (Revised September 2005.)
- July 2000 (Revised August 2001)
- Case
Telecom Italia Takeover (D): Bernabe's Revenge
By: Michael D. Watkins, James K. Sebenius and Ann Leamon
Supplements the (A) case.
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Watkins, Michael D., James K. Sebenius, and Ann Leamon. "Telecom Italia Takeover (D): Bernabe's Revenge." Harvard Business School Case 801-095, July 2000. (Revised August 2001.)
- May 2000 (Revised August 2001)
- Case
Telecom Italia Takeover (B)
By: Michael D. Watkins, James K. Sebenius and Ann Leamon
Supplements the (A) case.
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Watkins, Michael D., James K. Sebenius, and Ann Leamon. "Telecom Italia Takeover (B)." Harvard Business School Case 800-364, May 2000. (Revised August 2001.)
- May 2000 (Revised August 2001)
- Case
Telecom Italia Takeover (C)
By: Michael D. Watkins, James K. Sebenius and Ann Leamon
Supplements the (A) case.
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Watkins, Michael D., James K. Sebenius, and Ann Leamon. "Telecom Italia Takeover (C)." Harvard Business School Case 800-365, May 2000. (Revised August 2001.)
- May 2000 (Revised August 2001)
- Case
Telecom Italia Takeover (A)
By: Michael D. Watkins, James K. Sebenius and Ann Leamon
After two months at the helm of Telecom Italia, Franco Bernabe is confronted by a hostile takeover bid from a much smaller rival. He has a few days in which to maneuver. The case describes the background of Italian telecoms and of the bid itself. Also presents the...
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Keywords:
Negotiation Process;
Mergers and Acquisitions;
Leadership Style;
Telecommunications Industry;
Italy
Watkins, Michael D., James K. Sebenius, and Ann Leamon. "Telecom Italia Takeover (A)." Harvard Business School Case 800-363, May 2000. (Revised August 2001.)
- February 2000
- Supplement
Franco Bernabe: Reflections on Telecom Italia (B)
By: Linda A. Hill and Kristin Doughty
Supplements the video.
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- December 1999 (Revised April 2000)
- Case
Franco Bernabe: Reflections on Telecom Italia (A)
By: Linda A. Hill and Kristin Doughty
In November 1998, Franco Bernabe left ENI to become CEO of Telecom Italia, Italy's primary telecommunications provider. Three months later, Roberto Colaninno, CEO of Olivetti SpA, an Italian computer and telecom company one fifth the size of Telecom Italia, launched a...
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Hill, Linda A., and Kristin Doughty. "Franco Bernabe: Reflections on Telecom Italia (A)." Harvard Business School Case 400-060, December 1999. (Revised April 2000.)
- January 1998 (Revised July 2019)
- Case
Cafes Monte Bianco: Building a Profit Plan
By: Robert L. Simons and Antonio Davila
Alert: This case has been revised since its original publication; all amounts have been converted to euros and the dates have been updated to 2020. If you’ve taught with this case in the past, please note that changes may affect teaching plans and classroom use. Using...
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Keywords:
Strategic Planning;
Cash Flow;
Investment Return;
Profit;
Financial Statements;
Food and Beverage Industry;
Italy
Simons, Robert L., and Antonio Davila. "Cafes Monte Bianco: Building a Profit Plan." Harvard Business School Case 198-088, January 1998. (Revised July 2019.)
- December 1997 (Revised February 2002)
- Case
Franco Bernabe at ENI (A)
By: Linda A. Hill, Jennifer Suesse and Mara Willard
Describes Franco Bernabe's ascent to leadership at ENI, Italy's national oil and gas company. Illustrates Bernabe's early career experiences in academia, as the chief economist at Fiat. Then describes his arrival at ENI during the early 1980s, where he became first the...
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Keywords:
Leadership Style;
Personal Development and Career;
Management Teams;
Management Style;
Strategic Planning;
Crisis Management;
Privatization;
Italy
Hill, Linda A., Jennifer Suesse, and Mara Willard. "Franco Bernabe at ENI (A)." Harvard Business School Case 498-034, December 1997. (Revised February 2002.)
- December 1997
- Case
Franco Bernabe at ENI (B)
By: Linda A. Hill, Jennifer Suesse and Mara Willard
Supplements the (A) case.
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Keywords:
Leadership Style;
Personal Development and Career;
Management Teams;
Management Style;
Strategic Planning;
Crisis Management;
Privatization;
Italy
Hill, Linda A., Jennifer Suesse, and Mara Willard. "Franco Bernabe at ENI (B)." Harvard Business School Case 498-035, December 1997.
- December 1997
- Supplement
Franco Bernabe at ENI (C)
By: Linda A. Hill, Jennifer Suesse and Mara Willard
Supplements the (A) case.
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Keywords:
Italy
Hill, Linda A., Jennifer Suesse, and Mara Willard. "Franco Bernabe at ENI (C)." Harvard Business School Supplement 498-040, December 1997.
- March 1997 (Revised August 2017)
- Case
Compagnie du Froid, S.A.
By: Robert Simons and Antonio Dávila
The owner of an ice cream company must evaluate the performance of three regional businesses. To do the analysis, students must flex the budget by seasonal temperature; calculate revenue, volume, price, and efficiency variances; analyze the effects of transfer prices;...
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Keywords:
Analysis;
Investment Return;
Performance Evaluation;
Revenue;
Budgets and Budgeting;
Food and Beverage Industry;
Europe;
France;
Spain;
Italy
Simons, Robert, and Antonio Dávila. "Compagnie du Froid, S.A." Harvard Business School Case 197-085, March 1997. (Revised August 2017.)
- January 1997
- Case
Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (A)
Over several years, Societa Metallurgica Italiana SpA (SMI), a small Italian copper processing firm, successfully completed a number of challenging acquisitions. This case explores SMI's negotiation strategies and tactics, concentrating especially on its acquisition of...
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Keywords:
Mergers and Acquisitions;
Cross-Cultural and Cross-Border Issues;
Negotiation;
Strategy;
Manufacturing Industry;
France;
Italy
Sebenius, James K. "Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (A)." Harvard Business School Case 897-084, January 1997.
- January 1997
- Case
Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (B)
Since the 1960s, SMI has quietly executed a series of brilliantly negotiated takeovers throughout Europe, often acquiring companies much larger than itself. Despite formidable obstacles, SMI has managed to acquire state-owned competitors in Italy and France, as well as...
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Keywords:
Acquisition;
Corporate Governance;
International Relations;
Negotiation Tactics;
Consolidation;
Mining Industry;
Europe
Sebenius, James K. "Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (B)." Harvard Business School Case 897-085, January 1997.
- July 1995
- Teaching Note
Merloni Elettrodomestici SpA: The Transit Point Experiment TN
Teaching Note for (9-690-003).
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- June 1995
- Teaching Note
Barilla SpA (A-D) TN
Teaching Note for (9-694-046), (9-695-064), (9-695-065), and (9-695-066).
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