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Show Results For
-
All HBS Web
(5,162)
- People (9)
- News (921)
- Research (3,440)
- Events (10)
- Multimedia (25)
- Faculty Publications (2,366)
- January 2018 (Revised January 2020)
- Case
STRIVR: Changing the Game in Virtual Reality
By: Rajiv Lal, Matt Denison, Robert Higgins and Scott Johnson
The CEO of a growing virtual reality company that trains athletes must decide whether or not to stay in sports or expand into other areas.
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Keywords:
Virtual Reality;
Strivr;
Internet Of Things;
Football;
Retail;
Training;
Startup;
Start-up;
Start-up Growth;
"Sports Organizations,;
Experiential Marketing;
Business Startups;
Technological Innovation;
Sports;
Information Infrastructure;
Applications and Software;
Digital Platforms;
Technology Adoption;
Sports Industry;
Technology Industry;
Retail Industry;
United States
Lal, Rajiv, Matt Denison, Robert Higgins, and Scott Johnson. "STRIVR: Changing the Game in Virtual Reality." Harvard Business School Case 518-048, January 2018. (Revised January 2020.)
- September 2018
- Supplement
From Beirut With Love (B): The Last Judgment
By: Christina R. Wing, Esel Y. Cekin and Samer Al-Rachedy
Keywords:
Family Business;
Family Conflicts;
Sibling Rivalry;
Second-generation;
Foundation;
Trust;
Governance;
Work-life Balance;
Leadership;
Leading Change;
Transformation;
Succession Planning;
Management;
Organizational Structure;
Corporate Culture;
Shareholder;
Board Of Directors;
Retail;
Real Estate;
Shopping Mall;
Department Store;
Growth;
Lebanon;
Middle East;
Non-executive Chairman;
Sustainability
Wing, Christina R., Esel Y. Cekin, and Samer Al-Rachedy. "From Beirut With Love (B): The Last Judgment." Harvard Business School Supplement 619-027, September 2018.
- September 2022
- Case
The Pokémon Company: Evolving into an Everlasting Brand
By: Tomomichi Amano and Masaki Nomura
Super Bowl 50, the fiftieth annual championship game of the American National Football League played in February 2016, featured 52 commercials, and brands spent more than six million dollars each for a 30-second commercial slot. Surprisingly, the commercial that...
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Keywords:
Advertising;
Brands and Branding;
Marketing Strategy;
Consumer Behavior;
Growth and Development Strategy;
Video Game Industry;
Japan
Amano, Tomomichi, and Masaki Nomura. "The Pokémon Company: Evolving into an Everlasting Brand." Harvard Business School Case 523-022, September 2022.
- 01 Jun 2005
- News
School’s Entrepreneurial Spirit Runs Deep
entrepreneurs. “Many HBS alums graduate with a certain attitude and inclination toward entrepreneurship and wind up as self-employed — starting, growing, and selling...
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- 20 Sep 2019
- Research & Ideas
Solving the Riddle of How Companies Grow Over Time
For many leaders of organizations, the word most used in their business vocabulary is “grow.” But when you talk to them about how their firms grow over time, or what kind of growth is important, they are...
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- August 2020 (Revised January 2021)
- Case
Digital Marketing at HBS Online
By: Sunil Gupta and Rajiv Lal
In July 2020, the management team of Harvard Business School Online (HBS Online) had to decide how to allocate its marketing budget for fiscal year 2021 between various digital channels and its portfolio of courses. Since its launch in 2014, HBS Online had grown to...
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Keywords:
Marketing Strategy;
Advertising;
Digital Marketing;
Marketing Channels;
Brands and Branding;
Business Education;
Education Industry;
United States;
Boston
Gupta, Sunil, and Rajiv Lal. "Digital Marketing at HBS Online." Harvard Business School Case 521-027, August 2020. (Revised January 2021.)
- September 2018 (Revised November 2018)
- Case
From Beirut With Love (A)
By: Christina R. Wing, Esel Y. Cekin and Samer Al-Rachedy
This case describes how Robert Fadel, CEO and chairman of ABC, one of Lebanon’s leading retail and real estate groups, professionalized the family business. Robert was the second son of the company’s founder, Maurice Fadel, who had run it single-handedly. Concerned...
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Keywords:
Family Conflicts;
Sibling Rivalry;
Second-generation;
Foundation;
Trust;
Work-life Balance;
Succession Planning;
Corporate Culture;
Shareholders;
Board Of Directors;
Retail;
Department Store;
Shopping Mall;
Real Estate;
Growth;
Non-executive Chairman;
Sustainability;
Family Business;
Conflict Management;
Management Succession;
Governance;
Leadership;
Transformation;
Leading Change;
Organizational Structure;
Management;
Growth and Development;
Retail Industry;
Real Estate Industry;
Lebanon;
Middle East
Wing, Christina R., Esel Y. Cekin, and Samer Al-Rachedy. "From Beirut With Love (A)." Harvard Business School Case 619-024, September 2018. (Revised November 2018.)
- 01 Apr 1996
- News
Stewards of the Seventh Generation
destruction of natural habitats such as forests and wetlands. On the other hand, business is gradually beginning to make efforts to reverse those frightening trends by creating new processes, products, View Details
- December 2017
- Supplement
Globalization Past, 1850–1914 (B)
By: Sophus A. Reinert and Federica Gabrieli
Supplements the (A) case.
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Keywords:
The Rise And Fall Of Globalization;
World War;
The World;
Business Cycles;
Economic Growth;
Economic Slowdown and Stagnation;
Macroeconomics;
Trade;
Values and Beliefs;
Globalization;
War
Reinert, Sophus A., and Federica Gabrieli. "Globalization Past, 1850–1914 (B)." Harvard Business School Supplement 718-030, December 2017.
- August 2021
- Case
Zoom Video Communications: Building a Culture of Diversity, Equity, & Inclusion During COVID-19
By: Karen G. Mills, Scott Duke Kominers, Christopher Stanton, Andy Wu, George Gonzalez and Gabriella Elanbeck
Keywords:
Diversity Management;
Diversity Training;
Cultural Change;
Cultural Diversity;
Inclusion;
Inclusive Growth;
Inclusive Hiring;
Hiring;
Hiring Of Employees;
Recruiting;
Performance Management;
Change Leadership;
Race And Ethnicity;
Racial Bias;
Racial Disparity;
Racial Injustice;
Racial Tensions;
Racism;
Organization;
Organization Process;
Organization Structure;
Structural/institutional Racism;
Leadership And Change Management;
Leadership And Managing People;
Leading;
Gender Bias;
Discrimination;
Inequalities;
Inequality;
Social Change;
Employee Attitude Development And Empowerment;
Employee Bonding;
Employee Empowerment;
Employee Engagement;
Employee Fairness;
Employee Morale;
Employee Performance Management;
Employee Relations;
Company Culture;
Company Values;
Values;
COVID-19 Pandemic;
Demographics;
Diversity;
Age;
Ethnicity;
Gender;
Business Processes;
Change Management;
Change;
Race;
Human Capital;
Human Resources;
Compensation and Benefits;
Employees;
Employee Relationship Management;
Recruitment;
Retention;
Selection and Staffing;
Jobs and Positions;
Job Interviews;
Leadership;
Leading Change;
Management;
Management Teams;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development;
Growth and Development Strategy;
Growth Management;
Management Style;
Organizational Change and Adaptation;
Organizational Culture;
Organizational Design;
Organizational Structure;
Organizations;
Mission and Purpose;
Culture;
Happiness;
Prejudice and Bias;
Satisfaction;
Equity;
Identity;
Leadership Style;
Values and Beliefs;
Technology Industry;
United States
- 06 Aug 2018
- Research & Ideas
Supersmart Manufacturing Tools are Lowering Prices on TVs, Bulbs, and Solar Panels
What the paper points out is the level of sophistication of this knowledge embodiment has increased dramatically, making it easy to make things that have long been very difficult or even impossible to produce otherwise. All you need is the money to buy the tool, View Details
- January 2021
- Case
Bespoken Spirits: Disrupting Distilling
By: Benjamin C. Esty and Daniel Fisher
On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ...
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Keywords:
Business Ventures;
Business Strategy;
Competitive Advantage;
Disruption;
Entrepreneurship;
Environmental Sustainability;
Cash Flow;
Disruptive Innovation;
Innovation Strategy;
Brands and Branding;
Business Model;
Consumer Products Industry;
Food and Beverage Industry;
Service Industry;
United States;
California
Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Case 721-419, January 2021.
- 06 Dec 2019
- Blog Post
Moving to the States with My Daughter to Pursue an MBA and Switch Careers
creativity, and tangible impact. Still, I realized that I was not satisfied with my growth and needed something more challenging and fulfilling...
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- October 2002
- Case
New Leaders for New Schools
Describes the founding, early growth, and expansion plans of New Leaders for New Schools, a nonprofit public education venture that recruits, trains, places, and supports principals in U.S. urban school districts. This case presents the strategic, financial, and...
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Leschly, Stig. "New Leaders for New Schools." Harvard Business School Case 803-073, October 2002.
- July 2013 (Revised August 2017)
- Case
TaKaDu
By: Elie Ofek and Matthew Preble
In December 2012, Amir Peleg, founder and CEO of TaKaDu, reflected on how to position his young firm for the next fiscal year and beyond. The small Israeli startup had developed an innovative software system that used patented algorithms and statistical analysis to...
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Keywords:
Innovation;
Customer Selection;
Business Marketing;
High-tech Marketing;
Enterprise Resource Planning;
Water Resources;
Water Management;
Utilities;
Product Positioning;
Expansion;
Resource Allocation;
Applications and Software;
Entrepreneurship;
Business Startups;
Business Strategy;
Innovation and Invention;
Growth and Development Strategy;
Utilities Industry;
Australia;
Israel
- February 22, 2023
- Article
How to Seed Organic Marketing in a Video-First World
By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins
Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies...
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Keywords:
Online Business;
Ecommerce;
E-commerce;
E-Commerce Strategy;
Omnichannel Retail;
Omnichannel Retailing;
Influencer Marketing;
Consumer;
Organic Growth;
Video Advertising;
Promotion;
Celebrities;
Online Advertising;
Online Channel;
Online Communities;
Online Community;
Go To Market Strategy;
Platform;
Media;
Media Content;
Digital;
Digital Culture;
Digital Influencers;
Direct To Consumer Marketing;
Direct-to-consumer;
Innovation & Entrepreneurship;
Innovation;
Sales;
Digital Platforms;
Digital Marketing;
Digital Strategy;
Consumer Behavior;
Internet and the Web;
Advertising;
Business Model;
Growth Management;
Marketing;
Marketing Strategy;
Marketing Channels;
Marketing Communications;
Communication Strategy;
Innovation Strategy;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
United States;
North America
Israeli, Ayelet, Leonard A. Schlesinger, and Matt Higgins. "How to Seed Organic Marketing in a Video-First World." Harvard Business Review (website) (February 22, 2023).
Olivia S. Kim
Olivia Kim is an assistant professor of business administration in the Entrepreneurial Management Unit at Harvard Business School. She teaches the Entrepreneurial Management course in the MBA required curriculum.
Professor Kim's research examines how firms... View Details
- August 2020
- Case
Ready for Take-Off at Jet It
By: Gary P. Pisano, Hise Gibson and Nicole Gilmore
This case examines the business model and growth of a start-up company in the private aviation industry. In June 2020, amidst the COVID crisis, the company's co-founder and CEO must make a decision regarding an order of new jets that will significantly expand the...
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Keywords:
Capacity Planning;
Business Startups;
Business Model;
Growth and Development Strategy;
Air Transportation Industry
Pisano, Gary P., Hise Gibson, and Nicole Gilmore. "Ready for Take-Off at Jet It." Harvard Business School Case 621-036, August 2020.
- 01 Feb 1997
- News
Doing It Your Way
wave of new business ventures in areas such as microcomputers, software programs, and hardware-related peripheral equipment that has changed the world forever. "During the early '80s, I'd get a lot of View Details
- March 2013
- Case
NovaStar Financial: A Short Seller's Battle
By: Suraj Srinivasan and Amy Kaser
The NovaStar case describes the challenges faced by short seller Marc Cohodes of hedge fund Rocker Partners as he tried to expose what he thought was widespread fraud in mortgage lender NovaStar Financial. The case is set in the time period from 2001 to 2007 and tracks...
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Keywords:
Short Selling;
Financial Accounting;
Financial Analysis;
Financial Analysts;
Valuation;
Business Analysis;
Financial Statement Analysis;
Financial Statements;
Securitization;
Securities Analysis;
Fraud;
Accounting Quality;
Accounting Red Flags;
Accounting Restatements;
Hedge Fund;
Hedge Funds;
Accounting Scandal;
Accounting Fraud;
Financial Crisis;
Financial Intermediaries;
Financial Firms;
Corporate Accountability;
Subprime Lending;
Mortgage Lending;
Accounting;
Accrual Accounting;
Fair Value Accounting;
Governance;
Governance Compliance;
Corporate Governance;
Governance Controls;
Financial Services Industry;
United States;
California
Srinivasan, Suraj, and Amy Kaser. "NovaStar Financial: A Short Seller's Battle." Harvard Business School Case 113-120, March 2013.