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Show Results For
-
All HBS Web
(8,788)
- People (5)
- News (1,731)
- Research (5,648)
- Events (38)
- Multimedia (311)
- Faculty Publications (4,437)
Felix Oberholzer-Gee
Felix Oberholzer-Gee is the Andreas Andresen Professor of Business Administration at Harvard Business School. An award-winning instructor, his academic work and consulting are focused on competitive strategy and the effects of digital technology on corporate... View Details
- 12 Sep 2022
- Research & Ideas
When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment
suggests new research based on an international competition to design a NASA robot. "When experts have a been-there-done-that mindset, potential breakthroughs may hit the discard pile before companies can evaluate them in full." Harvard...
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- February 2003 (Revised December 2006)
- Case
Toys "R" Us (A)
By: Michael G. Rukstad, Dennis A. Yao and Cate Reavis
In 1992, Toys "R" Us, the pioneer of the "category killer" retail format, faced significant competitive threats from mass discounters and warehouse clubs and was losing market share. This case explores the dynamic sustainability of Toys "R" Us's retailing model, its...
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Keywords:
Risk Management;
Competition;
Supply and Industry;
Power and Influence;
Retail Industry;
United States
Rukstad, Michael G., Dennis A. Yao, and Cate Reavis. Toys "R" Us (A). Harvard Business School Case 703-445, February 2003. (Revised December 2006.)
- October 1982 (Revised May 1992)
- Case
Johnson & Johnson: The Tylenol Tragedy
In October 1982, Johnson & Johnson was confronted with a major crisis when seven deaths were attributed to poisoned Tylenol. The case reviews the facts as known a week after the incident occurred, and raises a wide range of questions regarding consumer behavior,...
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Keywords:
Consumer Behavior;
Corporate Social Responsibility and Impact;
Competitive Strategy;
Crisis Management;
Health Care and Treatment;
Pharmaceutical Industry
Greyser, Stephen A. "Johnson & Johnson: The Tylenol Tragedy." Harvard Business School Case 583-043, October 1982. (Revised May 1992.)
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
John Foley was irritated with his local gym. He was constantly getting elbowed out of his favorite spin classes as other cyclists snapped up spots in sessions led by the most popular instructors. Foley’s frustration inspired him in 2012 to found Peloton, whose $2,200...
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by Dina Gerdeman
- 11 Sep 2008
- Working Paper Summaries
Competing Complements
- 27 Jun 2016
- Research & Ideas
These Management Practices, Like Certain Technologies, Boost Company Performance
important as other inputs in production and can create significant competitive advantage” over each other and across a wide variety of countries and sectors, says Sadun. “Originally it was like a bet—can we quantify management?” she says....
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by Michael Blanding
- September 2023
- Case
The Meteoric Rise of Skims
Since its founding in 2019 by Kim Kardashian and Jens Grede, Skims, a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear with an eye toward body-type and skin-tone inclusivity, has experienced a meteoric rise. Kardashian, who...
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Keywords:
Brand;
Branding;
Direct-to-consumer;
DTC;
Influencers;
Influencer Marketing;
Fashion;
Growth;
Direct Marketing;
Influence;
Reputation;
Social Inference;
Consumer Goods;
Consumer Products;
Female Entrepreneur;
Female Protagonist;
Entrepreneurship And Strategy;
Brand & Product Management;
Competitive Advantage;
Online Followers;
Retail;
Retail Formats;
Retailing;
Online Retail;
Celebrities;
Celebrity;
Celebrity Endorsement;
Go To Market Strategy;
Apparel;
Startup Marketing;
Startups;
Social Influencers;
Brands and Branding;
Growth and Development Strategy;
Growth Management;
Distribution Channels;
Digital Marketing;
Advertising;
Power and Influence;
Social Media;
Fashion Industry;
Apparel and Accessories Industry;
Consumer Products Industry;
United States
Israeli, Ayelet, Jill Avery, and Leonard A. Schlesinger. "The Meteoric Rise of Skims." Harvard Business School Case 524-023, September 2023.
- 21 Dec 2011
- Research & Ideas
The Most Common Strategy Mistakes
"Michael Porter didn't get to be a giant in the field of competition and strategy by hunting small game." Joan Magretta begins her new book on Harvard Business School's Michael Porter's work by noting that, from the start of his...
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by Joan Magretta
- March 2001 (Revised August 2003)
- Case
Wilkerson Company
By: Robert S. Kaplan
The president of Wilkerson, faced with declining profits, is struggling to understand why the company is encountering severe price competition on one product line while able to raise prices without competitive response on another product line. The controller proposes...
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Keywords:
Activity Based Costing and Management;
Competition;
Profit;
Product;
Consumer Products Industry
Kaplan, Robert S. "Wilkerson Company." Harvard Business School Case 101-092, March 2001. (Revised August 2003.)
- June 2013
- Case
Comprosa
By: Jim Sharpe and Jose Luis Barbero
A Spanish manufacturer of packaging films has successfully returned to break even and is considering options to attain sustainable profitability.
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Keywords:
Turnaround;
Turnarounds;
Distressed Debt;
Private Equity;
Cash Flow Analysis;
Supplier Relationship;
Supply Chain Management;
Unions;
Global Competitiveness;
Leadership And Managing People;
Sales Force Management;
Sales Compensation;
Insolvency and Bankruptcy;
Global Strategy;
Salesforce Management;
Cash Flow;
Chemical Industry;
Manufacturing Industry;
Spain
Sharpe, Jim, and Jose Luis Barbero. "Comprosa." Harvard Business School Case 813-177, June 2013.
- 28 Sep 2011
- Research & Ideas
The Profit Power of Corporate Culture
Corporate culture is often thought of as a hard-to-define, or soft concept in management circles. Soft not in the sense that it isn't important—most CEOs will tell you that their ability to inculcate values and mission into the DNA of a firm is among the most important...
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by Sean Silverthorne
- July 2006 (Revised December 2007)
- Case
Strategic Outsourcing at Bharti Airtel Limited
By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Michele Jurgens
Faced with exponential growth and a competitive telecom environment, Bharti looks for ways to better manage its capital expenditures for telecommunications and information technology. One option is to hand over management of its telecom and IT networks to its vendors....
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Keywords:
Innovation and Management;
Job Cuts and Outsourcing;
Competitive Advantage;
Technology Networks;
Telecommunications Industry;
India
Martinez-Jerez, Francisco de Asis, V.G. Narayanan, and Michele Jurgens. "Strategic Outsourcing at Bharti Airtel Limited." Harvard Business School Case 107-003, July 2006. (Revised December 2007.)
- March 2006 (Revised April 2007)
- Case
Harley-Davidson: Preparing for the Next Century
By: Richard L. Nolan and Suresh Kotha
Harley-Davidson Co. exemplifies a remarkable management-led business transformation of a long standing manufacturing company. The company successfully met global competition and continues to innovate to maintain its market position.
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Keywords:
Brands and Branding;
Transformation;
Change Management;
Innovation and Invention;
Competitive Strategy;
Manufacturing Industry;
Motorcycle Industry
Nolan, Richard L., and Suresh Kotha. "Harley-Davidson: Preparing for the Next Century." Harvard Business School Case 906-410, March 2006. (Revised April 2007.)
- January 2018 (Revised October 2020)
- Case
The Rise and Rise (?) of Walmart (A): Battling Kmart
By: Ramon Casadesus-Masanell, Eric Van den Steen and Karen Elterman
This case, set in 1990, describes the history of Walmart and asks what competitive strategies Kmart might adopt in response to Walmart's success. It discusses the strategy and organization of both companies in terms of HR practices, store location, distribution,...
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Keywords:
Walmart;
Kmart;
Organization;
Company Culture;
Pricing;
Procurement;
Supercenter;
Strategy;
Competition;
Organizational Culture;
Competitive Strategy;
Retail Industry;
United States;
Bentonville;
Arkansas
Casadesus-Masanell, Ramon, Eric Van den Steen, and Karen Elterman. "The Rise and Rise (?) of Walmart (A): Battling Kmart." Harvard Business School Case 718-431, January 2018. (Revised October 2020.)
- 2014
- Other Teaching and Training Material
Marketing Reading: Brand Positioning
By: Jill Avery and Sunil Gupta
This Reading addresses the principles of brand positioning and demonstrates how companies can strategically craft powerful, resonant, and unique brand positions to help products stand out amidst the cacophony of the marketplace. Strategic brand positioning provides...
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Keywords:
Brand Positioning;
Branding;
Consumer Research;
Defensive Strategies;
Market Positioning;
Marketing;
Product Differentiation;
Product Positioning;
Strategic Positioning;
Value Proposition;
Customer Relationship Management;
Organizational Structure;
Customer Satisfaction;
Brands and Branding
Avery, Jill, and Sunil Gupta. "Marketing Reading: Brand Positioning." Core Curriculum Readings Series. Boston: Harvard Business School Publishing 8197, 2014.
- 21 Aug 2017
- Lessons from the Classroom
Companies Love Big Data But Lack the Strategy To Use It Effectively
depth, and accessibility—it has become clear it is key to helping companies develop sustainable competitive advantage. “The new attention being given to data today is because suddenly, everywhere, it’s become much cheaper to measure,”...
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by Dina Gerdeman
- October 2014 (Revised October 2015)
- Case
Mobileye: The Future of Driverless Cars
By: David B. Yoffie
Mobileye was an Israeli company, officially headquartered in The Netherlands, which was a Tier 2 supplier to the global automobile industry. After 15 years of building a leading technology for autonomous driving systems, Mobileye emerged in 2014 as one of the most...
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Keywords:
Driverless Car;
Competitive Advantage;
Strategy;
Market Entry and Exit;
Technology;
Auto Industry;
Semiconductor Industry;
Technology Industry;
Israel
Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Case 715-421, October 2014. (Revised October 2015.)
- January 2014 (Revised June 2020)
- Case
The Rise and Fall of Nokia
By: Juan Alcacer, Tarun Khanna and Christine Snively
In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was...
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Keywords:
Mobile Phones;
Smartphone;
Telecommunications;
Mobile and Wireless Technology;
Emerging Markets;
Technological Innovation;
Competitive Strategy;
Telecommunications Industry;
Asia
Alcacer, Juan, Tarun Khanna, and Christine Snively. "The Rise and Fall of Nokia." Harvard Business School Case 714-428, January 2014. (Revised June 2020.)
- August 2023
- Case
BYD, China, and Global Electric Vehicle Rivalry
By: Cynthia A. Montgomery and Max Hancock
In 2023, BYD, a Chinese electric vehicle (EV) maker, surpassed Tesla to become the world's best-selling EV brand. BYD began selling mobile phone batteries in 1995, acquired a license to sell vehicles in 2002, and spent two decades building its EV brand, growing its...
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