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- Faculty Publications (143)
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- All HBS Web (712)
- Faculty Publications (143)
- December 2021
- Article
Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations
By: Jonas Paul Schöne, Brian Parkinson and Amit Goldenberg
What type of emotional language spreads further in political discourses on social media? Previous research has focused on situations that primarily elicited negative emotions, showing that negative language tended to spread further. The current project extends existing...
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Keywords:
Negative Emotions;
Emotional Influence;
Emotional Resonance;
Political Discourse;
Emotion Contagion;
Intergroup;
Interactive Communication;
Emotions;
Government and Politics;
Social Media
Schöne, Jonas Paul, Brian Parkinson, and Amit Goldenberg. "Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations." Affective Science 2, no. 4 (December 2021): 379–390.
- Web
Entrepreneurship - Faculty & Research
active VC monitoring and VC reputation are related to stronger effects. Overall, our findings emphasize the role of investors in media coverage decisions of private firms. Keywords: Venture Capital;...
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- Web
Finance - Faculty & Research
Technology Industry; United States; Cambridge; New York (city, NY); Spain Citation Educators Purchase Related Karp, Rebecca, David Allen, and Annelena Lobb. "Driving Scale With Otto." Harvard Business School Case 724-407, June 2024....
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- 2012
- Other Unpublished Work
Strategic responses to collective activism in the U.S. biomass sector
By: Shon R. Hiatt
Almost all companies face constraints and pressure from collective activists. Using tactics such as protests, boycotts, and lobbying, social movement organizations and collective actors can draw significant media attention to issues facing industries and organizations,...
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- 29 Jul 2019
- Research & Ideas
How Companies Benefit When Employees Work Remotely
experienced examiners before moving away. About the Author Kristen Senz is a writer and social media creator for Harvard Business School Working Knowledge. Ailyn Pestana, junior designer and photo coordinator at Harvard Business School,...
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Keywords:
by Kristen Senz
- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
dinner. No, no. No, no you have to understand that those feelings that you have, they're related to something tangible that you can understand, that you can actually manage. But you need to, you need to have knowledge about the phenomenon...
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Keywords:
by HBS Staff
- 07 Feb 2022
- Research & Ideas
Digital Transformation: A New Roadmap for Success
backgrounds. One media executive predicted that in five years, engineers would comprise a third of his company’s workforce. Today, digital transformation requires upskilling all employees so they can harness digital tools and data....
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- 03 Mar 2011
- Research & Ideas
HBS Faculty on Revolution in the Middle East and North Africa
possible even a few years ago. The most obvious factor, and the one that has given rise to the "2.0" moniker, is that of online social media. Social media and, perhaps even more importantly, mobile phones have played a key role...
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- March 2011 (Revised July 2011)
- Case
Vestas' World of Wind
By: Thomas J. Steenburgh and Elena Corsi
The wind turbine manufacturer Vestas launched the industry's first highly localized and customized new product launch campaigns which used also new tools such as web 2.0 platforms. Used to operate in a market where demand exceeded supply, Vestas had lost contact with...
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Keywords:
Customer Focus and Relationships;
Marketing Channels;
Internet and the Web;
Product Launch;
Demand and Consumers;
Advertising Campaigns;
Global Strategy;
Customization and Personalization;
Business and Stakeholder Relations;
Finance;
Product Marketing;
Technology Adoption;
Energy Industry
Steenburgh, Thomas J., and Elena Corsi. "Vestas' World of Wind." Harvard Business School Case 511-121, March 2011. (Revised July 2011.)
- Web
What is FIELD Global Immersion? - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering Entertainment / View Details
- 01 Dec 2023
- News
Thinking Ahead
incentivize tells a story.” For that reason, he adds, it’s a good idea to include values like teamwork or customer relations in incentive plans that are difficult to measure but key to a company’s success. That goes for non-monetary...
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- 07 Mar 2017
- First Look
First Look at New Research, March 7
in press Academy of Management Annals Scaling: Organizing and Growth in Entrepreneurial Ventures By: DeSantola, Alicia, and Ranjay Gulati Abstract—Entrepreneurial ventures face unique challenges related to growth, particularly in the...
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Keywords:
Sean Silverthorne
- 04 Nov 2014
- First Look
First Look: November 4
resulted in evaluations strongly related to products' attractiveness or desirability, viewing prices first appeared to promote overall evaluations related to products' monetary worth. Consistent with this...
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Keywords:
Sean Silverthorne
- 17 Jan 2023
- In Practice
8 Trends to Watch in 2023
As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets...
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Keywords:
by Avery Forman
- 26 Aug 2019
- Research & Ideas
Lipstick Tips: How Influencers Are Making Over Beauty Marketing
typical celebrity cover girl, her social media posts compel thousands of customers to purchase the products she recommends. Alessia Vettese New research shows that “influencers” like Hughes are changing the face of the beauty industry,...
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- 2024
- Working Paper
Social Movements and Public Opinion in the United States
By: Amory Gethin and Vincent Pons
Recent social movements stand out by their spontaneous nature and lack of stable leadership, raising doubts on their ability to generate political change. This article provides systematic evidence on the effects of protests on public opinion and political attitudes....
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Gethin, Amory, and Vincent Pons. "Social Movements and Public Opinion in the United States." NBER Working Paper Series, No. 32342, April 2024.
- Web
2023 Reunion Presentations - Alumni
Professor Choudhury studies the future of work, in particular how remote work, hybrid work, and work-from-anywhere is changing the geography of work. His talk will cover two related topics: Why organizations should embrace a flexible...
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- February 2021
- Supplement
HNA Group: Global Excellence with Chinese Characteristics (C)
By: William C. Kirby, Billy Chan and John P. McHugh
July 2017 was supposed to be a triumphant month for HNA Group. The latest Fortune Global 500 list showed the company had again skyrocketed in its ranking to no. 170, an improvement of over 200 positions from the year prior. Yet earlier that same July, the mysterious...
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Keywords:
Conglomerate;
Airline Industry;
Coronavirus;
Financial Risk;
Debt;
Bankruptcy;
Global Strategy;
Restructuring;
Health Pandemics;
Financial Markets;
Organizational Change and Adaptation;
Financial Condition;
Globalized Firms and Management;
Business and Government Relations;
Air Transportation Industry;
Financial Services Industry;
China
Kirby, William C., Billy Chan, and John P. McHugh. "HNA Group: Global Excellence with Chinese Characteristics (C)." Harvard Business School Supplement 321-123, February 2021.
- Web
Human Behavior & Decision-Making - Faculty & Research
News; Mathematical Methods; Prejudice and Bias; Media and Broadcasting Industry Citation Find at Harvard Register to Read Related Armona, Luis, Matthew Gentzkow, Emir Kamenica, and Jesse M. Shapiro. "What Is...
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- Web
EMIS (Emerging Markets Information System) | Baker Library | Bloomberg Center | Harvard Business School
Intranet Access notes HBS intranet link (alternative to HarvardKey) Related Resources China Country & International Emerging Markets Entertainment & Media India Sustainability Database...
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