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Show Results For
-
All HBS Web
(8,714)
- People (24)
- News (1,835)
- Research (4,755)
- Events (33)
- Multimedia (69)
- Faculty Publications (3,062)
- 31 Mar 2020
- News
Cambridge announces COVID-19 Expert Advisory Panel
- November 1999 (Revised July 2003)
- Case
Pre-Paid Legal Services, Inc.
By: Paul M. Healy and Jacob Cohen
Pre-Paid Legal Services' business model reveals two key issues--managing the sales force and sales growth and managing claims. Students analyze the economics of the business and consider how to measure firm performance, how to evaluate and reward the sales force, and...
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Keywords:
Financial Management;
Financial Strategy;
Salesforce Management;
Marketing Strategy;
Accrual Accounting;
Business Cycles;
Forecasting and Prediction;
Insurance;
Business Growth and Maturation;
Insurance Industry
Healy, Paul M., and Jacob Cohen. "Pre-Paid Legal Services, Inc." Harvard Business School Case 100-037, November 1999. (Revised July 2003.)
- February 2010
- Case
Go Mobile: The Phirbol Franchise
By: Rajiv Lal and Natalie Kindred
To grow Phirbol, a telecom retail franchise chain in Delhi, India's underdeveloped markets, its founders were exploring ways to offer more value to the franchisees. In mid-2009, the Phirbol franchise was comprised of some 150 franchisees that had converted their small...
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Keywords:
Business Model;
Business Startups;
Innovation and Management;
Brands and Branding;
Service Operations;
Franchise Ownership;
Value Creation;
Telecommunications Industry;
Delhi
Lal, Rajiv, and Natalie Kindred. "Go Mobile: The Phirbol Franchise." Harvard Business School Case 510-020, February 2010.
- 22 Sep 2009
- First Look
First Look: September 22
model reconfigurations. We consider three business models: the proprietary model (where all software modules offered by the firm are proprietary), the open source View Details
Keywords:
Martha Lagace
- 3:30 PM – 4:30 PM EST, 25 Feb 2021
- Virtual Programming
Books@Baker: Frank Cespedes
Sales is changing, but the practical impact of selling e-commerce, big data, artificial intelligence, and other megatrends is often misunderstood, says Harvard Business School Professor Frank Cespedes, author of Sales Management That Works: How to Sell in a World That...
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- June 2012
- Case
Reconfiguring Stroke Care in North Central London
By: Michael E. Porter, James Mountford, Kamalini Ramdas and Samuel Takvorian
In 2006, surgeon Ara Darzi identified several key areas, including acute stroke care, for improving health care across London. In response to his seminal call to action, stroke care was reorganized around eight hyper-acute stroke units covering London's five sectors,...
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Keywords:
Health Care;
Health Care and Treatment;
Performance Improvement;
Performance Efficiency;
Integration;
Health Industry;
London
Porter, Michael E., James Mountford, Kamalini Ramdas, and Samuel Takvorian. "Reconfiguring Stroke Care in North Central London ." Harvard Business School Case 712-496, June 2012.
- May 2016 (Revised October 2016)
- Case
Agricultural Revolution without a Land Revolution: the Megafarms of CP Group
By: William C. Kirby and Nancy Hua Dai
This case describes the megafarm model launched by the CP group as part of their efforts to ensure the safety and quality of their supply chain of agricultural products (particularly, eggs) in China while also promoting the welfare of Chinese farmers. This model was...
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Keywords:
China;
Poultry;
Public-private Partnership;
Animal-Based Agribusiness;
Family Business;
Agriculture and Agribusiness Industry;
China
Kirby, William C., and Nancy Hua Dai. "Agricultural Revolution without a Land Revolution: the Megafarms of CP Group." Harvard Business School Case 316-150, May 2016. (Revised October 2016.)
- 2014
- Other Teaching and Training Material
Marketing Reading: Segmentation and Targeting
By: Sunil Gupta
This Reading introduces two of the integral parts of any marketing strategy: segmentation and targeting. It covers, first, all of the methods, techniques, and variables with which a business first uncovers the full range of its potential customers and then...
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Keywords:
Behavioral Segmentation;
Conjoint Analysis;
Demographic Segmentation;
Geographic Segmentation;
Market Opportunities;
Market Segmentation;
Marketing;
Marketing Strategy;
Psychographic Segmentation;
Unethical Marketing Practices;
United States
Gupta, Sunil. "Marketing Reading: Segmentation and Targeting." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8219, 2014.
- 09 Dec 2002
- Research & Ideas
UnileverA Case Study
States in the twentieth century. After 1945 Unilever's once successful business in the United States began to decline, yet the parent company maintained an arms-length relationship with its U.S. affiliates, refusing to intervene in their...
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- September 2022 (Revised May 2024)
- Case
Navya: Steering Toward a Driverless Future
By: Julian De Freitas, Elie Ofek, Shaun Ingledew and Tonia Labruyere
In 2022, Sophie Desormière arrived at French roboshuttle producer Navya, tasked with charting a new course in a challenging sector. The company, which had recently listed on the Paris Stock Exchange, was burning through cash reserves and needed to transform the promise...
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Keywords:
Autonomous Vehicles;
Market Entry and Exit;
Opportunities;
Governing Rules, Regulations, and Reforms;
Consumer Behavior;
Business Model;
Auto Industry;
Transportation Industry;
France;
United States
De Freitas, Julian, Elie Ofek, Shaun Ingledew, and Tonia Labruyere. "Navya: Steering Toward a Driverless Future." Harvard Business School Case 523-046, September 2022. (Revised May 2024.)
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
Many business leaders are mystified about how to reach potential customers on social networks such as Facebook. HBS professor Mikolaj Jan Piskorski provides a fresh look into the interpersonal dynamics of these sites and offers guidance...
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Keywords:
by Staff
- January 2014
- Supplement
The PGA Tour (B)
By: Ramon Casadesus-Masanell and Cole Magrath
In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details
- September 2010 (Revised October 2011)
- Case
Chances Are? Course Selection at HBS and at Kellogg
By: Hanna Halaburda and Aldo Sesia
The case describes two alternative elective course assignment procedures: Harvard Business School's lottery-based system and Kellogg Graduate School of Management's bidding-based system. The case has been designed to discuss the benefits and drawbacks of each system...
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Keywords:
Business Education;
Curriculum and Courses;
Higher Education;
Auctions;
Marketplace Matching;
Groups and Teams;
Strategy;
Education Industry;
Sports Industry;
United States
Halaburda, Hanna, and Aldo Sesia. "Chances Are? Course Selection at HBS and at Kellogg." Harvard Business School Case 711-417, September 2010. (Revised October 2011.)
- May 2019
- Background Note
Developing Yourself as a Leader: A Framework for Millennial High Potentials & Emerging Leaders: How to PACE Your Self-Development
By: Ethan Bernstein and Kirstin Lynde
Millennials are redefining what it means to develop future leaders. In business organizations, leadership development—defined as “the expansion of a person's capacity to be effective in leadership roles and processes“—has traditionally been the work of corporate...
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Keywords:
Talent and Talent Management;
Human Resources;
Leadership Development;
Leadership Style;
Leadership;
Goals and Objectives;
Management Skills;
Management Style
Bernstein, Ethan, and Kirstin Lynde. "Developing Yourself as a Leader: A Framework for Millennial High Potentials & Emerging Leaders: How to PACE Your Self-Development." Harvard Business School Background Note 419-045, May 2019.
- 04 Feb 2020
- News
How we know that Tesla is a bubble that is going to pop
- July 2006 (Revised February 2007)
- Case
LinkedIn (A)
By: Mikolaj Jan Piskorski
In the summer of 2005, LinkedIn, a two-year-old start-up, was choosing between two options to monetize its 5 million business people network. Members could contact each other through trusted intermediaries on the network to offer or seek jobs, consulting engagements,...
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Keywords:
Risk and Uncertainty;
Business Growth and Maturation;
Internet and the Web;
Social and Collaborative Networks;
Business Startups;
Growth and Development Strategy;
Service Industry
Piskorski, Mikolaj Jan. "LinkedIn (A)." Harvard Business School Case 707-406, July 2006. (Revised February 2007.)
- July 1989
- Background Note
What Is Marketing?
An introductory note for MBA students on the nature of marketing and topics encountered in its study. Defines the topic then breaks marketing into two major conceptual pieces--the tools, tasks and variables of the marketer, and the marketing process. In the tools...
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Keywords:
Marketing
Bonoma, Thomas V., and Thomas J. Kosnik. "What Is Marketing?" Harvard Business School Background Note 590-007, July 1989.
- 14 Apr 2016
- Blog Post
What I Learned at SVMP
The Summer Venture in Management Program (SVMP) at HBS is a one week management training program for rising college seniors. It’s designed to increase diversity and opportunity in business education, and...
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- November 1994
- Background Note
Social Enterprise: Private Initiatives for the Common Good
Presents a model for understanding how private social-purpose ventures (nonprofit and for-profit) differ from traditional business firms in both their objectives and methods of operation. Identifies six dimensions that are useful for understanding the differences. Also...
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Keywords:
Social Entrepreneurship
Dees, J. Gregory. "Social Enterprise: Private Initiatives for the Common Good." Harvard Business School Background Note 395-116, November 1994.
- 29 Jun 2012
- News