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All HBS Web
(1,995)
- People (1)
- News (892)
- Research (954)
- Events (7)
- Multimedia (32)
- Faculty Publications (537)
- April 1990
- Case
Perrier Recall: A Source of Trouble
By: Stephen A. Greyser and Norman Klein
When a laboratory discovered traces of the carcinogen benzene in bottles of Perrier, Group Perrier of America immediately announced a voluntary U.S. recall of all Perrier brand imported water. This case describes press coverage of the U.S. recall and the worldwide...
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Greyser, Stephen A., and Norman Klein. "Perrier Recall: A Source of Trouble." Harvard Business School Case 590-104, April 1990.
- July 2006 (Revised October 2006)
- Case
Lenovo: Building A Global Brand
By: John A. Quelch and Carin-Isabel Knoop
Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was...
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Keywords:
Marketing Strategy;
Multinational Firms and Management;
Information Infrastructure;
Global Strategy;
Acquisition;
Brands and Branding;
Manufacturing Industry;
Computer Industry;
China
Quelch, John A., and Carin-Isabel Knoop. "Lenovo: Building A Global Brand." Harvard Business School Case 507-014, July 2006. (Revised October 2006.)
- 14 Sep 2015
- News
Cold Call: The Launch of a New Podcast Series
- January 2024 (Revised May 2024)
- Case
Uncle Nearest: Creating a Legacy
By: Hise Gibson, Archie L. Jones, Nicole Gilmore and Ai-Ling Jamila Malone
Fawn Weaver, as a Black woman and industry outsider in a capital-intensive, highly regulated, competitive and male-dominated spirits industry, successfully overcame numerous obstacles to launch a premium American whiskey brand, Uncle Nearest in 2017, which became the...
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Keywords:
Advertising;
Business Startups;
Customer Focus and Relationships;
Decisions;
Forecasting and Prediction;
Age;
Ethnicity;
Gender;
Corporate Entrepreneurship;
Entrepreneurship;
Working Capital;
Innovation Leadership;
Innovation Strategy;
Intellectual Property;
Trademarks;
Leadership Style;
Growth and Development;
Growth and Development Strategy;
Marketing;
Product Marketing;
Product Launch;
Marketing Strategy;
Mission and Purpose;
Organizational Culture;
Private Ownership;
Performance Effectiveness;
Strategic Planning;
Problems and Challenges;
Prejudice and Bias;
Social Issues;
Strategy;
Competition;
Competitive Strategy;
Expansion;
Food and Beverage Industry;
Tourism Industry;
United States;
Tennessee;
France
Gibson, Hise, Archie L. Jones, Nicole Gilmore, and Ai-Ling Jamila Malone. "Uncle Nearest: Creating a Legacy." Harvard Business School Case 824-047, January 2024. (Revised May 2024.)
- October 1996 (Revised February 1997)
- Case
Saturn Corporation in 1996
Briefly describes the competitive position of the Saturn Corp. in 1996. General Motors has recently announced plans to introduce a mid-sized model under the Saturn brand name. Also provides an update on Saturn's small-car position.
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McGahan, Anita M., and Suzanne Purdy. "Saturn Corporation in 1996." Harvard Business School Case 797-052, October 1996. (Revised February 1997.)
- 31 Oct 2017
- News
Bertarelli Foundation Gift Names President’s Challenge Fund
- February 2019 (Revised January 2022)
- Case
The U.S. – China Trade War
By: Alberto Cavallo, Mariana Cal and Anne Laski
On December 1, 2018, U.S. President Donald Trump and China’s Leader Xi Jinping faced each other across a dinner table during a G20 meeting in Buenos Aires, Argentina. After what Trump called an “amazing and productive meeting,” the two leaders announced a truce in the...
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Keywords:
Trade War;
Trump;
Current Account;
NAFTA;
Balance Of Payments;
Intellectual Property Protection;
Trade;
Macroeconomics;
Economic Slowdown and Stagnation;
International Relations;
United States;
China
Cavallo, Alberto, Mariana Cal, and Anne Laski. "The U.S. – China Trade War." Harvard Business School Case 719-034, February 2019. (Revised January 2022.)
- 20 Dec 2010
- News
Harvard Business School Launches Fund for Student Start-Ups
- May 2017
- Supplement
Battle for the Soul of Capitalism: Unilever and the Kraft Heinz Takeover Bid (B)
By: William W. George and Amram Migdal
This (B) case describes the aftermath of Unilever’s February 2017 rejection of Kraft Heinz Company’s (KHC)/3G Capital’s (3G) unsolicited $143 billion takeover offer. In an effort to defend itself against future attempts by KHC/3G or other suitors, Unilever announced on...
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George, William W., and Amram Migdal. "Battle for the Soul of Capitalism: Unilever and the Kraft Heinz Takeover Bid (B)." Harvard Business School Supplement 317-128, May 2017.
- 02 Jul 2008
- News
Harvard University Opens Office In Shanghai
- February 2018 (Revised August 2019)
- Case
Amazon's HQ2 (A)
By: Karen Mills and Jan W. Rivkin
In September 2017, the Internet giant Amazon announced that it aimed to open a second headquarters in some city other than Seattle, its current home base. By 2032, the company projected, this “HQ2” would be home to as many as 50,000 high-paying tech jobs and up to $5...
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Keywords:
Economic Development;
Headquarters;
Local Government;
Incentives;
Business Headquarters;
Business and Government Relations;
Development Economics
Mills, Karen, and Jan W. Rivkin. "Amazon's HQ2 (A)." Harvard Business School Case 718-494, February 2018. (Revised August 2019.)
- 30 Aug 2020
- Working Paper Summaries
Consumers Punish Firms that Cut Employee Pay in Response to COVID-19
- January 2004 (Revised June 2004)
- Case
Citigroup 2003: Testing the Limits of Convergence (A)
Examines Citigroup's strategic transition and highlights issues that its newly announced CEO Charles Prince will face as he assumes leadership of this global financial corporation upon the retirement of its charismatic CEO, Sandy Weill.
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Keywords:
Business Model;
Globalized Firms and Management;
Management Succession;
Transformation;
Banks and Banking;
Banking Industry;
Financial Services Industry
Applegate, Lynda M. "Citigroup 2003: Testing the Limits of Convergence (A)." Harvard Business School Case 804-041, January 2004. (Revised June 2004.)
- January 2015
- Case
Marie Trellu-Kane at Unis-Cité: Establishing Youth Service in France
By: Julie Battilana, Michel Anteby and Anne-Claire Pache
Marie Trellu-Kane is trying to decide how Unis-Cité should respond to French President Jacques Chirac's announcement in 2005 of a new national voluntary civil service program. Since 1994, Trellu-Kane and her co-founders had been creating and overseeing a civil service...
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Keywords:
Expansion;
Leadership;
Non-profit Management;
Government And Business;
Growth and Development Strategy;
Organizational Design;
Business and Community Relations;
Business and Government Relations;
Social Enterprise;
Paris
Battilana, Julie, Michel Anteby, and Anne-Claire Pache. "Marie Trellu-Kane at Unis-Cité: Establishing Youth Service in France." Harvard Business School Case 415-035, January 2015.