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Show Results For
-
All HBS Web
(4,588)
- People (23)
- News (1,129)
- Research (2,418)
- Events (5)
- Multimedia (9)
- Faculty Publications (1,113)
- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
M.C. for Youth)—to champion the band on social media and send it to mega-stardom. The large, loyal following was a big part of what investors were buying when BTS’ management company raised $50 billion in...
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- 14 Sep 2009
- Research & Ideas
Understanding Users of Social Networks
Only difference: Piskorski has spent years studying users of online social networks (SN) and has developed surprising findings about the needs that they fulfill, how men and women use these services differently, and how Twitter—the newest...
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- December 1998 (Revised May 1999)
- Exercise
Negotiating Peace Accords in Bellicoso for the Head of the Opposition Political Party (OPP): General Instructions and Confidential Information
Bellicoso is a multi-party conflict resolution simulation based loosely on the bitter civil war in El Salvador. It is designed to explore issues in: 1) the management of interactions between external negotiations between sides and internal negotiations within them, 2)...
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Keywords:
War;
Negotiation Tactics;
Negotiation Participants;
Government and Politics;
Conflict and Resolution;
El Salvador
"Negotiating Peace Accords in Bellicoso for the Head of the Opposition Political Party (OPP): General Instructions and Confidential Information." Harvard Business School Exercise 899-090, December 1998. (Revised May 1999.)
- December 1998 (Revised May 1999)
- Exercise
Negotiating Peace Accords in Bellicoso for the Director of the National Landowners Association (NLU): General Instructions and Confidential Information
Bellicoso is a multi-party conflict resolution simulation based loosely on the bitter civil war in El Salvador. It is designed to explore issues in: 1) the management of interactions between external negotiations between sides and internal negotiations within them, 2)...
View Details
Keywords:
War;
Negotiation Tactics;
Negotiation Participants;
Government and Politics;
Conflict and Resolution;
El Salvador
"Negotiating Peace Accords in Bellicoso for the Director of the National Landowners Association (NLU): General Instructions and Confidential Information." Harvard Business School Exercise 899-089, December 1998. (Revised May 1999.)
- 18 Jan 2018
- News
The Lessons of All-Day Breakfast
unanimous: All-day breakfast. In the end, all-day breakfast rolled out nationwide in October 2015, less than a year after Cunningham arrived. In this episode of Skydeck, I talked to Cunningham about how she View Details
- October 2014 (Revised June 2016)
- Case
MasterCard: Driving Financial Inclusion
By: Sunil Gupta, Rajiv Lal and Natalie Kindred
MasterCard CEO Ajay Banga was investing significant time and attention to increase financial inclusion among individuals with historically no access to banking or financial services in countries around the world with large underserved populations. The effort included...
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Keywords:
Marketing;
Financial Services;
Financial And Social Return;
Financial Inclusion;
Strategic Management;
South Africa;
Nigeria;
Ajay Banga;
Marketing Strategy;
Social Marketing;
Financial Services Industry;
Banking Industry;
South Africa;
Nigeria
Gupta, Sunil, Rajiv Lal, and Natalie Kindred. "MasterCard: Driving Financial Inclusion." Harvard Business School Case 515-035, October 2014. (Revised June 2016.)
- 2021
- Article
Nudging the Commute: Using Behaviorally-Informed Interventions to Promote Sustainable Transportation
By: Ashley Whillans, Joseph Sherlock, Jessica Roberts, Shibeal O'Flaherty, Lyndsay Gavin, Holly Dykstra and Michael Daly
Dramatic reductions in carbon emissions must take place immediately. A human-centric method of reducing environmental impacts is to “nudge” employees away from single-occupancy vehicles (SOVs) toward more sustainable commuting options. While an abundance of research...
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Keywords:
Behavioral Science;
Transportation Demand Management;
Commuting;
Single-occupancy Vehicle Commutes;
Transportation;
Behavior;
Change;
Environmental Sustainability
Whillans, Ashley, Joseph Sherlock, Jessica Roberts, Shibeal O'Flaherty, Lyndsay Gavin, Holly Dykstra, and Michael Daly. "Nudging the Commute: Using Behaviorally-Informed Interventions to Promote Sustainable Transportation." Behavioral Science & Policy 7, no. 2 (2021): 27–49.
- Fast Answer
Patent search: A comparative table of databases
What are the major patent databases and which one should I use? Google Patents is a good place to begin. It covers full text patents from major patent offices worldwide and is particularly helpful for a quick identification View Details
- 16 Jan 2018
- News
Celebrating the Impact of Nonprofits
Photo courtesy of HBSASNE Clubs News Clubs News The HBS Association of Southeastern New England (HBSASNE) recently held its first-ever reunion of the local nonprofit leaders it...
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Keywords:
Margie Kelley
- 01 Mar 2005
- News
House of Bread on the Rise
the first location, McCann leaves the baking to her staff while she manages a growing enterprise. “I love people, and franchising is basically about relationships with people,” she explains. McCann is well on her way to achieving her...
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- 22 Sep 2017
- News
The Epicenter of Miami’s Vice
there. And meanwhile, on that street, South Bayshore Drive, were all these Lamborghinis and Masserattis and Porsches and Benzes and limos. And people called the pride of place to tip the valets to kind View Details
- 20 Sep 2021
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.
Three months into his new role as SVP, Head of Marketing at Madison Square Garden Sports, Adam Laitsas (MBA 2016) looked out from his office onto a place that is equal parts inspiring and familiar. For three...
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- 08 Apr 2019
- Sharpening Your Skills
The Life of Luxury and How to Sell It
lucrative but often confusing dynamics of the luxury market. Harvard Business School researchers have studied the trends to answer a number of questions. Does a prestige brand...
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- 18 Jan 2016
- Research & Ideas
Hazard Warning: The Unacceptable Cost of Toxic Workers
good corporate citizen at the end of the day, not only do they make it a nicer place to work, but they also help the profitability of the firm compared to those who are at the...
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Keywords:
by Roberta Holland
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
customers more control and set their brands apart. The online apparel retailer Everlane provides detailed descriptions about the factories that produce its clothing. And Lemonade has upended traditional insurance by taking a set portion...
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Keywords:
by Danielle Kost
- 19 Sep 2012
- Research & Ideas
Book Excerpt: “The Architecture of Innovation”
The key to managing innovation starts, and probably ends, with incentives. In his new book, The Architecture of Innovation: The Economics of Creative Organizations, Harvard...
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- 16 Apr 2008
- Lessons from the Classroom
Chris Christensen: Legend of the Classroom
intones, "How do you prepare to deal with the unexpected that's coming up? Get there early, set the place up. Read every signal you can get. So it's intuitive, but it's also systematic." Those two qualities—systematic...
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- December 1998 (Revised May 1999)
- Exercise
Negotiating Peace Accords in Bellicoso for the Head of the Bellicosan Labor Union (BLU): General Instructions and Confidential Information
Bellicoso is a multi-party conflict resolution simulation based loosely on the bitter civil war in El Salvador. It is designed to explore issues in: 1) the management of interactions between external negotiations between sides and internal negotiations within them, 2)...
View Details
Keywords:
War;
Negotiation Tactics;
Negotiation Participants;
Government and Politics;
Conflict and Resolution;
El Salvador
"Negotiating Peace Accords in Bellicoso for the Head of the Bellicosan Labor Union (BLU): General Instructions and Confidential Information." Harvard Business School Exercise 899-088, December 1998. (Revised May 1999.)
- March 2008 (Revised June 2008)
- Case
The Broad Institute: Applying the Power of Genomics to Medicine
By: Vicki L. Sato and Rachel Gordon
In June 2003, Harvard University and MIT announced an unprecedented partnership to create a biomedical institute, The Broad Institute. The culture of the Broad centered on science, and those involved considered it to be at the edge of the scientific frontier. In just...
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Keywords:
Education;
Health Care and Treatment;
Innovation Leadership;
Growth and Development Strategy;
Organizational Culture;
Partners and Partnerships;
Research and Development;
Genetics
Sato, Vicki L., and Rachel Gordon. "The Broad Institute: Applying the Power of Genomics to Medicine." Harvard Business School Case 608-114, March 2008. (Revised June 2008.)
- 15 Jun 2021
- News
The Path out of Polarization
true, which sounds a lot like the moment through which we’re living, but they managed to get there without Twitter and Facebook and YouTube. I do have a certain kind of hope for generational change in two...
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