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- All HBS Web (553)
- Faculty Publications (84)
- 21 Feb 2017
- First Look
First Look at New Research: February 21
in its collection. The partnership also helps to expand the network of museum partners and potential donors. The study contributes to the understanding of co-marketing partnerships between commercial actors and arts organizations and...
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Carmen Nobel
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
evolution of the organization’s attempts to grow its social impact in Brazil and beyond—including a loose network of sister organizations, social franchising, licensing agreements, and government adoption. Purchase this...
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Dina Gerdeman
- 10 Jun 2014
- First Look
First Look: June 10
diverged from their American counterparts in using public relations strategies not only to contain fallout from criticism, but also as opportunities for changes in corporate culture aimed at promoting a positive bond with consumers based on new green View Details
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Sean Silverthorne
- 20 Feb 2008
- First Look
First Look: February 20, 2008
Piskorski Abstract This paper proposes a straightforward way of differentiating between central network positions that confer power and those that confer status. I argue that actors achieve high status by receiving numerous exchanges from...
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Martha Lagace
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
into two categories: 1) Epidemiology, which reviews information on infections throughout the world and 2) clinical and business-related issues related to reopening. By leveraging her health care network and employing the latest scientific...
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- 02 Oct 2015
- News
The ‘F’ Word
made it far enough to launch a spring and fall collection and received widespread media coverage. The brand was slowly starting to gain traction with customers, too. But by the end of 2012, the startup—running low on cash and plagued by...
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Walt Disney Studios
- Web
Podcast - Managing the Future of Work
and screening them. We reinforce the culture as we hire. So a new employee doesn’t work for brand new manager. And we built our own internal employee networking platform. We call it OrgWiki. It’s basically...
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- Web
Podcast - Managing the Future of Work
engaged between the two projects, and we think we’re building Harvard’s brand in the space, which we’re delighted to do. But more importantly, we’re building a dialog with decision makers across multiple issues that they have to make...
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- 29 Apr 2014
- First Look
First Look: April 29
http://hbr.org/product/the-weather-company/an/314083-PDF-ENG Harvard Business School Case 814-055 Strava Strava is a new fast-growing social network for the avid cyclist and runner. The Strava case traces the entrepreneurial journey of...
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Sean Silverthorne
- 16 Sep 2015
- News
Built for Speed
in Iraq. Local Motors currently has three working microfactories, with plans to build a network of 50. But the pressures of military service weighed on him. He loved the Marines, but he missed his wife and three-year-old son. Two of his...
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- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place...
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Keywords:
JCDecaux;
Clear Channel Outdoor;
OUTFRONT Media;
Lamar Advertising Company;
Jean-François Decaux;
Jean-Charles Decaux;
Outdoor Advertising;
Street Furniture;
Airports;
Billboards;
Bicycles;
Digital Devices;
Digital Marketing;
Bidding;
Advertising;
Advertising Campaigns;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Model;
Business Organization;
Family Business;
For-Profit Firms;
Joint Ventures;
Design;
Price;
Profit;
Revenue;
Geographic Location;
Geographic Scope;
Global Range;
Globalization;
Global Strategy;
Globalized Firms and Management;
Multinational Firms and Management;
Globalized Markets and Industries;
Government Legislation;
Business History;
Human Resources;
Laws and Statutes;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Marketing;
Brands and Branding;
Marketing Channels;
Marketing Strategy;
Product Marketing;
Demand and Consumers;
Supply and Industry;
Operations;
Distribution;
Infrastructure;
Logistics;
Product;
Product Design;
Production;
Organizational Structure;
Property;
Public Ownership;
Renting or Rental;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Family and Family Relationships;
Sales;
Situation or Environment;
Luxury;
Strategy;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Consolidation;
Corporate Strategy;
Customization and Personalization;
Expansion;
Segmentation;
Mobile Technology;
Wireless Technology;
Air Transportation;
Bicycle Transportation;
Rail Transportation;
Transportation Networks;
Advertising Industry;
France;
Paris
Wells, John R., and Gabriel Ellsworth. "JCDecaux, 2016: Global Leader ... Again." Harvard Business School Supplement 717-441, February 2017.