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Show Results For
-
All HBS Web
(1,773)
- People (8)
- News (567)
- Research (814)
- Events (2)
- Multimedia (6)
- Faculty Publications (87)
- 23 May 2019
- Book
These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems
In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social...
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- 18 Jan 2021
- Book
How Thinking Like a Startup Helps Governments Solve More Problems
ones the private sector has decided they can’t solve on their own. The problems can be harder and more widespread. Lagace: What is an example of a public startup? Weiss: James Geurts, who started SOFWERX,...
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Keywords:
by Martha Lagace
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
discern online. HP Open Pix and Live Picture offer zoom technology. According to Forrester, Bloomingdale's and J. Crew are starting to use these technologies on their sites. Most online apparel sites plan to introduce zoom technology. A...
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- 01 Mar 2017
- Research & Ideas
A Good Thing Happens When Doctors Start Talking to Their Patients
difficulty is that doctors and hospitals usually do not bear the eventual downstream costs of shorter visits. “Because of the fragmented way we deliver and pay for care, no single provider internalizes the total cost of treating the patient,” he says. Entrepreneurial...
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- May 1993 (Revised January 1994)
- Case
Cummins Engine Company, The: Starting Up "B" Crankshaft Manufacturing at the San Luis Potosi Plant
By: Robert H. Hayes
Cummins Engine Co. is starting up production of diesel engine crankshafts in its plant in central Mexico. This operation requires much tighter tolerances than any product previously produced at the plant, and the young (recent MBA) manager who is in charge of the...
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Keywords:
Decision Choices and Conditions;
Production;
Cross-Cultural and Cross-Border Issues;
Emerging Markets;
Problems and Challenges;
Industrial Products Industry;
Mexico;
Alabama
Hayes, Robert H. Cummins Engine Company, The: Starting Up "B" Crankshaft Manufacturing at the San Luis Potosi Plant. Harvard Business School Case 693-121, May 1993. (Revised January 1994.)
- 07 Jun 2023
- News
Martine Rothblatt: Making Implausible Dreams Reality
- 25 Jan 2019
- News
Returning Government Workers Likely to Confront Glitches
- 02 Aug 2020
- News
Remote Work Is Here to Stay. Bosses Better Adjust.
- 23 Jun 2014
- News
Cash Incentives For Health
- 13 Mar 2019
- Blog Post
There's No Quick Shortcut to Success: Zorpads Takes Off
It all started with a smell. Taylor Wiegele and Sierra Smith (both MBA 2017) met with a group of classmates for their FIELD III course, trying to come up with a problem to fix. The course, now an elective,...
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- 08 Mar 2019
- Blog Post
“There’s no quick shortcut to success:” Zorpads takes off
It all started with a smell. Taylor Wiegele and Sierra Smith (both MBA 2017) met with a group of classmates for their FIELD III course, trying to come up with a problem to fix. The course, now an elective,...
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- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
Source: Cecilie_Arcurs George Serafeim has a startling suggestion to fix the world’s biggest environmental, social, and governance (ESG) problems such as water pollution, deforestation, and wealth inequality: encourage companies within industries to do less competing...
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- 31 May 2023
- Video
Martine Rothblatt: Making Implausible Dreams Reality
- 24 Jul 2019
- Blog Post
Growing the Seeds of an Early-Stage Startup
It all started with a cold LinkedIn mail to Aaron Gailmor, the founder of Brass Roots, an early-stage startup that I happened upon while tracking Expo West 2019 (World's largest natural, organic and healthy...
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- 26 Jun 2015
- News
A firm's approach to corruption depends on the individual running it
- 18 Feb 2015
- News
Steve Grossman, Michael Porter team up on income inequality
- 04 May 2010
- News
Leadership yoga: Innovation advantages from seeing disadvantage
- April 2010 (Revised November 2011)
- Case
Soren Chemical: Why Is the New Swimming Pool Product Sinking?
By: V. Kasturi Rangan and Sunru Yong
Topics include distribution channels, pricing, and new product marketing. Jen Moritz, the marketing manager for Soren Chemical Co. is struggling with the poor sales performance of Coracle, a new clarifier for residential swimming pools. The performance is puzzling...
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Keywords:
Marketing Mix;
New Product Marketing;
Pricing;
Branding;
Price;
Marketing Strategy;
Marketing Channels;
Product Launch;
Brands and Branding;
Communication Strategy;
Chemical Industry
Rangan, V. Kasturi, and Sunru Yong. "Soren Chemical: Why Is the New Swimming Pool Product Sinking?" Harvard Business School Brief Case 104-188, April 2010. (Revised November 2011.)