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All HBS Web
(12,884)
- Faculty Publications (3,085)
- January 1995 (Revised June 1995)
- Case
Note on Yield Conventions
By: Andre F. Perold and Wai Lee
Describes the principal conventions used to report yields on debt instruments.
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Keywords:
Investment Return;
Capital Markets;
Asset Management;
Reports;
Conferences;
Governing and Advisory Boards
Perold, Andre F., and Wai Lee. "Note on Yield Conventions." Harvard Business School Case 295-101, January 1995. (Revised June 1995.)
- January 1995
- Case
3M: Profile of an Innovating Company
By: Christopher A. Bartlett and Afroze A Mohammed
Traces the birth and development of 3M Corp., focusing in particular on the origins of its entrepreneurially-based ability to innovate. In particular, it highlights the role of CEO William L. McKnight in creating a unique set of values, policies, and structures to...
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Bartlett, Christopher A., and Afroze A Mohammed. "3M: Profile of an Innovating Company." Harvard Business School Case 395-016, January 1995.
- November 1994 (Revised January 1995)
- Case
Wheeling and Dealing: The Zirconia GT
By: Howard Raiffa, James K. Sebenius, Craig Best and Scot Melland
A personal negotiation episode in purchasing a car is presented. Tactics and strategies commonly encountered by car buyers and car salespeople are illustrated.
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Raiffa, Howard, James K. Sebenius, Craig Best, and Scot Melland. "Wheeling and Dealing: The Zirconia GT." Harvard Business School Case 895-013, November 1994. (Revised January 1995.)
- November 1994
- Case
Dow Corning and the Breast Implant Controversy (A)
By: Willis M. Emmons III, Monica Brand and Greg Keller
In early 1994, Dow Corning Corp. debates whether to participate in a proposed $4.2 billion product liability settlement. Specifically, the firm must decide whether to contribute $2 billion to end a class action suit filed by women suffering from connective tissue...
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Keywords:
Safety;
Ethics;
Health Disorders;
Government Legislation;
Crime and Corruption;
Legal Liability;
Risk and Uncertainty;
Business Strategy;
Communication Strategy;
Lawsuits and Litigation;
Beauty and Cosmetics Industry;
Beauty and Cosmetics Industry
Emmons, Willis M., III, Monica Brand, and Greg Keller. "Dow Corning and the Breast Implant Controversy (A)." Harvard Business School Case 795-047, November 1994.
- October 1994 (Revised November 1994)
- Case
British Airways: Using Information Systems to Better Serve the Customer
By: W. Earl Sasser and Norman Klein
Explores the uses of scanning technology, interactive software, and powerful data bases to assist customer relations representatives in resolving customer complaints. Competitive alliances in international markets are noted, but the focus is on the evolving commitment...
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Keywords:
Debates;
Customer Focus and Relationships;
Globalized Markets and Industries;
Service Delivery;
Alliances;
Information Technology;
Aerospace Industry
Sasser, W. Earl, and Norman Klein. "British Airways: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-065, October 1994. (Revised November 1994.)
- October 1994 (Revised April 1996)
- Case
Patricia Ostrander
By: Nancy F. Koehn, Donald J. Edwards and Antonio F. Weiss
Analyzes the career of former money manager Patricia Ostrander. Focuses on Ostrander's purchase of stock warrants issued in connection with the 1985 leveraged buyout of Storer Communications and on her later indictment and conviction for accepting unlawful...
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Keywords:
Leveraged Buyouts;
Ethics;
Capital Markets;
Managerial Roles;
Outcome or Result;
United States
Koehn, Nancy F., Donald J. Edwards, and Antonio F. Weiss. "Patricia Ostrander." Harvard Business School Case 795-016, October 1994. (Revised April 1996.)
- September 1994 (Revised January 2004)
- Case
Forging the New Salomon
By: Lynn S. Paine and Michael Santoro
Describes Salomon Brothers' recovery from the August 1991 Treasury auction scandal. Details the impact of the firm's disclosure of bidding improprieties and describes how the new management team, led by Warren Buffett and Deryck Maughan, guided the company through the...
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Paine, Lynn S., and Michael Santoro. "Forging the New Salomon." Harvard Business School Case 395-046, September 1994. (Revised January 2004.)
- September 1994
- Case
Benetton: The "United Colors" Communications Campaigns
By: James L. Heskett, Stephen A. Greyser and Norman Klein
Heskett, James L., Stephen A. Greyser, and Norman Klein. Benetton: The "United Colors" Communications Campaigns. Harvard Business School Case 595-032, September 1994.
- September 1994
- Teaching Note
Cunard Line,Ltd.: Managing Integrated Marketing Communications TN
By: Stephen A. Greyser and Robert F Young
Teaching Note for (9-594-046).
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Keywords:
Shipping Industry
- September 1994
- Case
MCI: From Mainframe to Metroplex
By: Robert G. Eccles Jr., Nitin Nohria and James Berkley
Eccles, Robert G., Jr., Nitin Nohria, and James Berkley. "MCI: From Mainframe to Metroplex." Harvard Business School Case 495-020, September 1994.
- September 1994 (Revised January 1997)
- Case
This Case Sucks: Beavis, Butt-head, and TV Content (A)
By: Joseph L. Badaracco Jr. and Jerry Useem
Beginning in 1992, "Beavis and Butt-head," an animated series on MTV about two uncivilized teenaged misfits, became both a runaway popular sensation and the symbol of a heated national debate about violent and inappropriate programming on television. Especially after...
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Keywords:
Debates;
Decision Choices and Conditions;
Animation Entertainment;
Fairness;
Governance Controls;
Media;
Outcome or Result;
Social Issues;
Entertainment and Recreation Industry
Badaracco, Joseph L., Jr., and Jerry Useem. "This Case Sucks: Beavis, Butt-head, and TV Content (A)." Harvard Business School Case 395-053, September 1994. (Revised January 1997.)
- 1994
- Chapter
Communicating the Teacher's Wisdom
By: James E. Austin, L. B. Barnes, C. R. Christiansen and A. J. Hansen
- June 1994 (Revised June 1995)
- Case
Chandler Home Products: European Rationalization
Chandler, a large U.S. consumer products firm, is rationalizing its European operations. Tony Pesci, protagonist, is deciding which plants to close for maximum efficiency. The manufacturing/marketing relationship is strained as efficiency is being weighed against...
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Keywords:
Debates;
Cross-Cultural and Cross-Border Issues;
Labor;
Contracts;
Operations;
Performance Efficiency;
Relationships;
Consumer Products Industry;
United States
Yoshino, Michael Y. "Chandler Home Products: European Rationalization." Harvard Business School Case 394-221, June 1994. (Revised June 1995.)
- June 1994 (Revised August 1994)
- Case
Cunard Line Ltd.: Managing Integrated Marketing Communications
Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional...
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Keywords:
Advertising Campaigns;
Marketing Communications;
Marketing Strategy;
Product Positioning;
Consumer Behavior;
Organizational Structure;
Identity;
Balance and Stability;
Shipping Industry
Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)
- June 1994 (Revised September 1994)
- Background Note
Commercializing Technology: Imaginative Understanding of User Needs
The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve...
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Keywords:
Transformation;
Communication Strategy;
Customers;
Design;
Marketing;
Consumer Behavior;
Product Development;
Research;
Risk and Uncertainty;
Commercialization;
Technology Adoption
Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
- May 1994
- Teaching Note
BayBank Boston TN
By: Joseph L. Badaracco Jr. and Jerry Useem
Teaching Note for (9-393-095).
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- May 1994
- Background Note
Managing Market Complexity: A Three-Ring Circus
Proposes models of organization that address the various product-market environments posed by the product life cycle. Frames these changes along the two dimensions of uncertainty and diversity. Offers three sets of organizational characteristics to reflect the three...
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Keywords:
Business Processes;
Growth and Development Strategy;
Complexity;
Organizational Structure;
Organizational Culture;
Product Marketing;
Markets;
Product
Rangan, V. Kasturi. "Managing Market Complexity: A Three-Ring Circus." Harvard Business School Background Note 594-119, May 1994.
- May 1994 (Revised July 1995)
- Case
Taco Bell--1994
Taco Bell CEO, John Martin, boldly proclaims a growth goal of 200,000 points of access by the year 2000 (the company had approximately 3,600 in 1991). To realize such growth, Martin embraces a philosophy of continual change. The implications for Taco Bell are dramatic...
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Keywords:
Information Technology;
Food;
Organizational Structure;
Organizational Culture;
Human Resources;
Brands and Branding;
Organizational Change and Adaptation;
Goals and Objectives;
Change Management;
Expansion;
Business Growth and Maturation;
Communication;
Growth and Development Strategy;
Food and Beverage Industry;
Food and Beverage Industry;
United States
Schlesinger, Leonard A. "Taco Bell--1994." Harvard Business School Case 694-076, May 1994. (Revised July 1995.)
- March 1994 (Revised April 1994)
- Case
Eli Lilly and Co.: The Flexible Facility Decision--1993
By: Gary P. Pisano
In 1993, Eli Lilly is preparing to build manufacturing capacity for three new pharmaceutical products that it expects to launch in 1996. Management wrestles with a decision of whether to add specialized manufacturing capacity or flexible capacity. This question touches...
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Keywords:
Debates;
Cost vs Benefits;
Decisions;
Investment;
Goals and Objectives;
Product Launch;
Production;
Corporate Strategy;
Pharmaceutical Industry
Pisano, Gary P. "Eli Lilly and Co.: The Flexible Facility Decision--1993." Harvard Business School Case 694-074, March 1994. (Revised April 1994.)