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Show Results For
-
All HBS Web
(2,799)
- People (5)
- News (514)
- Research (1,579)
- Events (16)
- Multimedia (22)
- Faculty Publications (925)
- Program
Creating Brand Value
curating, and managing successful brands. Details Establish brands that resonate with today's consumers Evaluate brands from the consumer's point of view to uncover their sources of value Employ effective brand storytelling Capitalize on...
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- 2022
- Book
Complicit: How We Enable the Unethical and How to Stop
By: Max H. Bazerman
It is easy to condemn obvious wrongdoers such as Elizabeth Holmes, Adam Neumann, Harvey Weinstein, and the Sackler family. But we rarely think about the many people who supported their unethical or criminal behavior. In each case there was a supporting cast of...
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Bazerman, Max H. Complicit: How We Enable the Unethical and How to Stop. Princeton, NJ: Princeton University Press, 2022.
- February 2016 (Revised February 2020)
- Teaching Note
Oberoi Hotels: Train Whistle in the Tiger Reserve
By: Ryan W. Buell and Ananth Raman
Celebrated as one of the world's premiere luxury hotel brands, Oberoi Hotels attracts and serves some of the most quality sensitive guests in the world. The case considers the challenge of how an organization with a standardized service model can repeatedly delight...
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Keywords:
Service Quality;
Service Management;
Service Quality Competition;
Customer Management;
Customer Service Excellence;
Employee Empowerment;
Employee Engagement;
Employee Training;
Hospitality;
Hotel Industry;
Service Delivery;
Service Operations;
Customer Satisfaction;
Employees;
Training;
Quality;
Accommodations Industry;
India
- September 2019 (Revised January 2021)
- Case
Vispera: Visual Intelligence for Retail
By: Yael Grushka-Cockayne and Gamze Yucaoglu
The case opens in 2019 as Aytul Ercil, co-founder and CEO of Vispera, computer vision technology provider for retail, is contemplating the company’s agenda trying to decide how to prioritize the impeding options. The case chronicles the founding of Vispera, the...
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Keywords:
Computer Vision Technology;
Visual Analysis;
Retail;
Information Technology;
Business Model;
Operations;
Performance Efficiency;
Competitive Strategy;
Decision Choices and Conditions;
Global Strategy;
Technology Industry;
Retail Industry;
Turkey
Grushka-Cockayne, Yael, and Gamze Yucaoglu. "Vispera: Visual Intelligence for Retail." Harvard Business School Case 620-022, September 2019. (Revised January 2021.)
- January 2002
- Case
Price-Fixing Vignettes
By: Guhan Subramanian and Michelle Kalka
This case escribes the antitrust prosecutions in the United States and abroad of the international bulk vitamins cartel. Both the civil and criminal fines were historically high, and it was the first time the United States prosecuted foreign nationals for U.S. criminal...
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Keywords:
Price;
Lawsuits and Litigation;
Governance Compliance;
Auctions;
Laws and Statutes;
Monopoly;
Globalized Markets and Industries;
Retail Industry;
Health Industry;
United States
Subramanian, Guhan, and Michelle Kalka. "Price-Fixing Vignettes." Harvard Business School Case 902-068, January 2002.
- 16 Aug 2013
- Video
Happy Money: The Science of Smarter Spending - Investing in Others
- Web
Find Answers - MBA
about the Post-Interview Reflection? Details for the Post-Interview Reflection will be emailed to candidates who participate in the interview process. Candidates must submit their reflection via our online application. Reflections must be...
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- September 2013
- Exercise
An Exercise in Designing a Travel Coffee Mug
By: Elie Ofek and Michael Norris
In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective...
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Keywords:
New Product Development;
Innovation;
Market Research;
Competitive Positioning;
Design;
Product Development;
Consumer Products Industry
Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
- Article
Where Did the Commute Time Go?
By: Andrew Kun, Raffaella Sadun, Orit Shaer and Thomaz Teodorovicz
The COVID pandemic forced most workers to stop their daily commute to and from work. So what have they done with that “extra” time? It depends. Independent employees with no managerial responsibility have largely been able to spend more time on personal pursuits, but...
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Kun, Andrew, Raffaella Sadun, Orit Shaer, and Thomaz Teodorovicz. "Where Did the Commute Time Go?" Harvard Business Review Digital Articles (December 10, 2020).
- August 2005 (Revised March 2007)
- Case
Leitax (A)
By: Noel H. Watson, Rogelio Oliva and Laura Winig
Leitax, a young digital camera manufacturer selling its cameras mainly through retailers, experienced poor matching of inventory availability with demand for new and existing products in 2002. Describes the implementation and details of a consensus forecasting...
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Keywords:
Demand and Consumers;
Supply Chain Management;
Forecasting and Prediction;
Supply and Industry;
Manufacturing Industry;
Retail Industry
Watson, Noel H., Rogelio Oliva, and Laura Winig. "Leitax (A)." Harvard Business School Case 606-002, August 2005. (Revised March 2007.)
- 2011
- Working Paper
The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments
By: Qiang Liu, Thomas J. Steenburgh and Sachin Gupta
Different instruments are relevant for different marketing objectives (category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different...
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Keywords:
Decision Choices and Conditions;
Forecasting and Prediction;
Investment;
Brands and Branding;
Marketing Strategy;
Demand and Consumers;
Mathematical Methods
Liu, Qiang, Thomas J. Steenburgh, and Sachin Gupta. "The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments." Harvard Business School Working Paper, No. 12-012, September 2011.
- December 2015 (Revised April 2019)
- Case
Chicken Republic
By: Jose Alvarez and Natalie Kindred
Deji Akinyanju, founder of Nigerian fast-food chain Chicken Republic, and Ayo Oduntan, founder of an integrated Nigerian poultry operation (Amo Byng Group), are among a growing cadre of skilled food-industry entrepreneurs for whom the opportunities to serve the...
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Keywords:
Poultry;
Chicken;
Value Chain;
Emerging Market;
Chicken Republic;
Amo Byng;
Doreo Partners;
Babban Gona;
Reform;
MINT;
QSR;
Quick Serve Restaurant;
Fast Food;
Corruption;
Growth;
Leadership;
Food;
Customer Value and Value Chain;
Supply Chain;
Infrastructure;
Animal-Based Agribusiness;
Entrepreneurship;
Emerging Markets;
Crime and Corruption;
Governance;
Growth and Development;
Agriculture and Agribusiness Industry;
Nigeria;
Africa
Alvarez, Jose, and Natalie Kindred. "Chicken Republic." Harvard Business School Case 516-052, December 2015. (Revised April 2019.)
- Web
Power and Influence for Positive Impact | HBS Online
Highlights Analyzing the Fundamentals of Power Tactical Choices A Developmental Path to Power ShowHide Details Concepts Analyzing the Fundamentals of Power Shifting the Balance of Power Coming to Terms with Power Limits of Personal &...
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- Web
Sustainable Business Strategy Course | HBS Online
how to analyze and assess industry disruptions to develop business models that create shared value. Highlights Translating Brand Love to Profits The Current Energy System Transatomic: Bringing Nuclear Power to the Forefront ShowHide View Details
- Research Summary
Current Projects
To further study team coaching and creativity, I have undertaken two field-based studies. In collaboration with Teresa Amabile, I am exploring helping and collaborative behaviors though the analysis of daily diary entries from creative work teams at a design firm....
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- January 1993 (Revised August 2003)
- Case
Sally Jameson: Valuing Stock Options in a Compensation Package
By: Peter Tufano
Details a thinly disguised situation faced by a recent Harvard MBA graduate who was forced by a prospective employer to place a dollar value on a grant of stock options. There are two objectives: 1) Serves as an introduction to option valuation, in which students have...
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Tufano, Peter, and Michael Lewittes. "Sally Jameson: Valuing Stock Options in a Compensation Package." Harvard Business School Case 293-053, January 1993. (Revised August 2003.)
- January 2024
- Case
Private 5G Networks
By: Andy Wu and Maggie Yang
In the late 2010’s, 5G emerged as a new standard in communication technology. 5G was designed to enable ultra-reliable low-latency communications (URLLC), massive machine-type communication (MMTC), and enhanced mobile broadband (EMBB) (see Exhibit 1 for a detailed...
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- February 2019
- Case
Lisa Thomas at LaMont Engineering
By: Boris Groysberg and Carrie A. Blair
The case details the challenges faced by Lisa Thomas of LaMont Engineering after the company is acquired by Munday Consultants, Inc. Thomas, who supported the acquisition, was asked to chair a team charged with implementing the changes necessary to make the acquisition...
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Groysberg, Boris, and Carrie A. Blair. "Lisa Thomas at LaMont Engineering." Harvard Business School Brief Case 919-507, February 2019.
- June 2016 (Revised January 2018)
- Case
World Wildlife Fund (WWF)
By: Ramon Casadesus-Masanell and Jordan Mitchell
Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies that environmental organizations choose to employ are sometimes starkly different. This case compares the models of two dissimilar...
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Keywords:
Business Model;
Business and Community Relations;
Business and Government Relations;
Environmental Sustainability;
Non-Governmental Organizations;
Business Strategy
Casadesus-Masanell, Ramon, and Jordan Mitchell. "World Wildlife Fund (WWF)." Harvard Business School Case 716-468, June 2016. (Revised January 2018.)