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Show Results For
-
All HBS Web
(1,127)
- People (1)
- News (211)
- Research (730)
- Events (11)
- Multimedia (4)
- Faculty Publications (548)
- March 2022 (Revised February 2023)
- Case
Pakistan Rising: Bazaar's Growth Story (A)
By: Paul A. Gompers and Gamze Yucaoglu
The case opens in September 2021 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are contemplating whether the year-and-a half old startup should also venture into offering financing to...
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Keywords:
B2B;
Business Model;
Emerging Markets;
For-Profit Firms;
Strategy;
Digital Platforms;
Information Technology;
Value Creation;
Globalization;
Competition;
Expansion;
Profit;
Resource Allocation;
Diversification;
Corporate Strategy;
Pakistan
Gompers, Paul A., and Gamze Yucaoglu. "Pakistan Rising: Bazaar's Growth Story (A)." Harvard Business School Case 822-098, March 2022. (Revised February 2023.)
- Web
Online Business Strategy Course | HBS Online
Your Value Chain Serial Acquirers ShowHide Details Concepts Understanding Network Effects Which Markets Will Tip Strategies for Underdogs Digital Platforms and Innovation Featured Exercises Analyze the...
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- February 2024
- Case
AGENTS.inc: Pathways to Growth at an AI Startup
By: Frank Nagle, Manuel Hoffmann, Karoline Ströhlein and Susan Pinckney
The case describes the history of AGENTS.inc. Despite being a small startup, with only four employees, that had never had a funding round, the company boasted an impressive client portfolio including multiple Fortune 500 companies. While AGENTS.inc had been an early...
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Keywords:
Business Growth and Maturation;
Business Model;
Business Startups;
Small Business;
Transformation;
Customer Focus and Relationships;
Decisions;
Entrepreneurship;
Venture Capital;
Financial Strategy;
AI and Machine Learning;
Digital Platforms;
Technological Innovation;
Copyright;
Management;
Growth and Development;
Market Timing;
Ownership;
Risk and Uncertainty;
Competition;
Open Source Distribution;
Entrepreneurial Finance;
Computer Industry;
Europe;
Germany
Nagle, Frank, Manuel Hoffmann, Karoline Ströhlein, and Susan Pinckney. "AGENTS.inc: Pathways to Growth at an AI Startup." Harvard Business School Case 724-444, February 2024.
- 05 Nov 2014
- HBS Seminar
CV Harquail, Authentic Organizations and Stevens Institute of Technology
- August 2022
- Teaching Note
BTS & ARMY
By: Doug J. Chung and Kay R. Koo
Industry leaders must define a particular outcome of interest (i.e., an objective) to establish an organization’s strategy. BTS’s initial objective was to increase brand recognition and to acquire a solid fanbase. The proliferation of social network platforms...
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- Web
Alumni
LOG IN For a more personalized visit Log in Leading Businesses in a Web3 WorldLeading Businesses in a Web3 World How will the next generation of the internet empower users, disrupt industries, and enable ownership of digital assets?...
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- September 2013
- Case
Advanced Leadership Pathways: David Weinstein and Write the World
By: Rosabeth Moss Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
David Weinstein, a lawyer and former Chief Administrative Officer of mutual fund giant Fidelity Investments, launched Write the World, a proprietary online platform that included a writing curriculum, essay prompts in distinct subject matter, and access to expert...
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- 2017
- Working Paper
Inventory Management for Mobile Money Agents in the Developing World
By: Karthik Balasubramanian, David F. Drake and Douglas Fearing
Mobile money systems, platforms built and managed by mobile network operators to allow money to be stored as digital currency, have burgeoned in the developing world as a mechanism to transfer money electronically. Mobile money agents exchange cash for electronic value...
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Balasubramanian, Karthik, David F. Drake, and Douglas Fearing. "Inventory Management for Mobile Money Agents in the Developing World." Harvard Business School Working Paper, No. 17-109, June 2017. (Presented at INFORMS 2015 and POMS 2016. Finalist and first runner up, Production and Operations Management College of Sustainable Operations Best Student Paper Award.)
- 2023
- Working Paper
Scapegoating and Discrimination in Times of Crisis: Evidence from Airbnb
By: Michael Luca, Elizaveta Pronkina and Michelangelo Rossi
We present evidence that discrimination against Asian-American Airbnb users sharply increased at the
start of the COVID-19 pandemic. Using a DiD approach, we find that hosts with distinctively Asian
names experienced a 20 percent decline in guests relative to hosts...
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Keywords:
Discrimination;
Behavioral Economics;
Market Design;
Health Pandemics;
Prejudice and Bias;
Digital Platforms;
Design
Luca, Michael, Elizaveta Pronkina, and Michelangelo Rossi. "Scapegoating and Discrimination in Times of Crisis: Evidence from Airbnb." Harvard Business School Working Paper, No. 23-012, August 2022. (Revised March 2023.)
- May 2021 (Revised August 2021)
- Case
Airbnb During the Pandemic: Stakeholder Capitalism Faces a Critical Test
By: Benjamin C. Esty and Allison Ciechanover
As the COVID pandemic spread in early 2020, global travel ground to a halt. For Airbnb, the San Francisco-based platform for renting accommodations, the impact was both swift and severe as revenues plummeted more than 70% over the prior year. Responding to the sudden...
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Keywords:
COVID-19 Pandemic;
Business and Stakeholder Relations;
Corporate Governance;
Crisis Management;
Leadership;
Digital Platforms;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Value Creation;
Decision Making;
Goals and Objectives;
Cross-Cultural and Cross-Border Issues;
Travel Industry;
Tourism Industry;
Service Industry;
United States
Esty, Benjamin C., and Allison Ciechanover. "Airbnb During the Pandemic: Stakeholder Capitalism Faces a Critical Test." Harvard Business School Case 221-050, May 2021. (Revised August 2021.)
- Web
Publications - Faculty & Research
pantry platform to twelve food pantries in the Met Council food pantry network. The digital... View Details Citation Educators Purchase Related Paulson, Elisabeth, and Michael W. Toffel. "Market by Met: Revolutionizing Food Pantries in...
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- 08 Feb 2017
- HBS Seminar
Andrew Mao, Microsoft Research
- May 2008 (Revised March 2010)
- Supplement
Palm (B): 2001
By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the...
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Keywords:
History;
Decisions;
Business Model;
Technological Innovation;
Strategy;
Value Creation;
Digital Platforms;
Rights;
Competition;
Computer Industry
Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (B): 2001." Harvard Business School Supplement 708-515, May 2008. (Revised March 2010.)
- October 2016 (Revised April 2018)
- Case
ASICS: Chasing a 2020 Vision
By: Elie Ofek, Nobuo Sato and Akiko Kanno
In early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company’s growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart...
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Keywords:
Brand Management;
Sports Apparel;
Competitive Positioning;
Direct To Consumer Marketing;
Retail Formats;
Lifestyle Brands;
Information Technology;
Competition;
Brands and Branding;
Organizational Change and Adaptation;
Digital Platforms;
Product Positioning;
Marketing Channels;
Sports;
Retail Industry;
Apparel and Accessories Industry;
Sports Industry;
Entertainment and Recreation Industry
Ofek, Elie, Nobuo Sato, and Akiko Kanno. "ASICS: Chasing a 2020 Vision." Harvard Business School Case 517-060, October 2016. (Revised April 2018.)
- Web
Online Entrepreneurship & Innovation Courses | HBS Online
6$1,750Certificate Negotiation Mastery Professor Michael Wheeler Secure maximum value for your organization through a mastery of negotiation techniques. 8 weeks, 4-5 hrs/weekApply by June 10$1,750Certificate Winning with Digital View Details
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six...
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Keywords:
Stigma;
Product Innovation;
Product Introduction;
Product Differentiation;
New Products;
New Product Marketing;
New Product Management;
Brand Management;
Branding;
Packaging;
Positioning;
Growth Strategy And Execution;
Growth;
Cannabis Industry;
Purpose;
Purpose Brands;
LGBTQ;
Direct-to-consumer;
DTC;
Regulations;
Channels Of Distribution;
Product Development;
Product Marketing;
Product Positioning;
Product;
Innovation and Invention;
Brands and Branding;
Marketing;
Marketing Communications;
Marketing Channels;
Advertising;
Advertising Campaigns;
Digital Marketing;
Market Entry and Exit;
Governing Rules, Regulations, and Reforms;
Consumer Products Industry;
Food and Beverage Industry;
United States;
Canada;
North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- January 2019 (Revised November 2020)
- Case
Ribbon Home: iBacking for Real Estate
By: Marco Di Maggio and Sarah Gulick
In November 2018, Shaival Shah, the founder and CEO of Ribbon Home had to decide on the next steps for the company. Ribbon had introduced a program that backs consumers with cash offers without creating a loan structure in order to help them compete with iBuyers, such...
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Keywords:
Consumers;
Real Estate;
Property;
Finance;
Digital Platforms;
Business Model;
Decision Making;
Real Estate Industry;
Technology Industry
Di Maggio, Marco, and Sarah Gulick. "Ribbon Home: iBacking for Real Estate." Harvard Business School Case 219-059, January 2019. (Revised November 2020.)
- 22 Nov 2011
- First Look
First Look: November 22
Sephora's traditional marketing programs. Importantly, Bornstein needs to begin thinking about a cohesive long-term strategy that clearly identifies the role digital platforms play and how they help Sephora...
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Keywords:
Sean Silverthorne
- Article
Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness
By: Tami Kim, Kate Barasz and Leslie K. John
Given the increasingly specific ways marketers can target ads, many consumers and regulators are demanding ad transparency: disclosure of how consumers’ personal information was used to generate ads. We investigate how and why ad transparency impacts ad effectiveness....
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Keywords:
Digital Marketing;
Customization and Personalization;
Information;
Trust;
Performance Effectiveness
Kim, Tami, Kate Barasz, and Leslie K. John. "Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness." Journal of Consumer Research 45, no. 5 (February 2019): 906–932.
- Article
Entry into Platform-based Markets
By: Feng Zhu and Marco Iansiti
This paper examines the relative importance of platform quality, indirect network effects, and consumer expectations on the success of entrants in platform-based markets. We develop a theoretical model and find that an entrant's success depends on the strength of...
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Keywords:
Platform-based Markets;
Winnter-take-all;
First-mover Advantage;
Indirect Network Effects;
Video Game Industry;
Quality;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Motion Pictures and Video Industry
Zhu, Feng, and Marco Iansiti. "Entry into Platform-based Markets." Strategic Management Journal 33, no. 1 (January 2012): 88–106.