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All HBS Web
(2,627)
- Faculty Publications (866)
- Teaching Interest
Driving Digital Strategy (DIGS)
By: Sunil Gupta
Digital technologies have changed the way consumers search for information, communicate with each other, and buy products. Rapid changes in technology and consumer behavior have had a profound impact on business models and marketing practices. This program equips...
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- 2023
- Chapter
Generalized Matching: Contracts and Networks
By: John William Hatfield, Ravi Jagadeesan, Scott Duke Kominers, Alexandru Nichifor, Michael Ostrovsky, Alexander Teytelboym and Alexander Westkamp
Keywords:
Matching;
Matching With Contracts;
Matching Markets;
Matching Platform;
Market Design;
Digital Platforms;
Economics;
Networks
Hatfield, John William, Ravi Jagadeesan, Scott Duke Kominers, Alexandru Nichifor, Michael Ostrovsky, Alexander Teytelboym, and Alexander Westkamp. "Generalized Matching: Contracts and Networks." Chap. 14 in Online and Matching-Based Market Design, edited by Federico Echenique, Nicole Immorlica, and Vijay Vazirani, 303–322. Cambridge University Press, forthcoming.
- Forthcoming
- Article
Going Digital: Implications for Firm Value and Performance
By: Wilbur Chen and Suraj Srinivasan
We examine firm value and performance implications of the growing trend of non-technology companies engaging in digital transformation. We measure digital activities in firms based on the disclosure of digital words in the business description section of 10-Ks. Digital...
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Keywords:
Digital Technologies;
Valuation;
Return Predictability;
Financial Statement Analysis;
Performance;
Value;
Information Technology
Chen, Wilbur, and Suraj Srinivasan. "Going Digital: Implications for Firm Value and Performance." Review of Accounting Studies (forthcoming). (Pre-published online March 11, 2023.)
- Teaching Interest
Harvard Business Analytics Program: Operations and Supply Chain Management
By: Dennis Campbell
Digital technologies and data analytics are radically changing the operating model of an organization and how it connects to its broader supply chain and ecosystem. This course emphasizes managing product availability, especially in a context of rapid product...
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- Forthcoming
- Article
How Artificial Intelligence Constrains Human Experience
By: A. Valenzuela, S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino and K. Wertenbroch
Many consumption decisions and experiences are digitally mediated. As a consequence, consumer behavior is increasingly the joint product of human psychology and ubiquitous algorithms (Braun et al. 2024; cf. Melumad et al. 2020). The coming of age of Large Language...
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Keywords:
Large Language Model
Valenzuela, A., S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino, and K. Wertenbroch. "How Artificial Intelligence Constrains Human Experience." Special Issue on Automation. Journal of the Association for Consumer Research (forthcoming).
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and...
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Keywords:
Advertising;
Buzz Marketing;
Internet Marketing;
Marketing;
Marketing Management;
Social Media;
Social Networks;
Viral Marketing;
Word-of-mouth Marketing;
Digital;
Internet;
Marketing Channels;
Marketing Reference Programs;
Online Advertising;
Advertising Industry
Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
- Teaching Interest
Overview
By: John A. Deighton
I teach about the ecosystem of big data, the role of data in advertising and creative industries, and customer management and personal privacy in an era of individual addressability.
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- Teaching Interest
Overview
Professor Bernstein currently teaches a second-year MBA course in Managing Human Capital (MHC). He is also the faculty chair for the Harvard Business School Online Developing Yourself as a Leader course and teaches in a variety of executive education...
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Keywords:
Leadership;
Leadership Development;
Leadership Style;
Innovation Leadership;
Management Practices and Processes;
Management Succession;
Management Style;
Management Systems;
Management Teams;
Managerial Roles;
Organizations;
Organizational Culture;
Organizational Design;
Organizational Structure;
Mission and Purpose;
Organizational Change and Adaptation;
Performance;
Information Technology;
Strategy;
Human Resources;
Compensation and Benefits;
Employees;
Recruitment;
Resignation and Termination;
Retention;
Selection and Staffing
- Teaching Interest
Overview
By: Jill J. Avery
Creating Brand Value (MBA elective course)
Overview:
In the consumer/retail space, brands are often companies’ most valuable assets and sources of their sustainable competitive advantage. But, managing brands to achieve their full value potential... View Details
Overview:
In the consumer/retail space, brands are often companies’ most valuable assets and sources of their sustainable competitive advantage. But, managing brands to achieve their full value potential... View Details
- Research Summary
Overview
My research focuses on two interrelated organizational trends that have become salient in the 21st century: workplace transparency (who gets to observe whom) and workplace connectivity (who gets to communicate with whom). Open offices and factories have made what was...
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Keywords:
Privacy;
Transparency;
Productivity;
Field Experiments;
Communication;
Design;
Human Resources;
Leadership;
Management;
Organizational Design;
Organizational Structure;
Performance;
Groups and Teams;
Networks;
Behavior;
Social and Collaborative Networks;
Satisfaction;
North America;
Europe;
Asia;
China;
Japan;
Latin America
- Research Summary
Overview
By: Iavor I. Bojinov
My research focuses on overcoming the methodological and operational challenges of developing data science capabilities, what I call data science operations. Today, within leading digital companies, data science is no longer confined to technical teams but is pervasive...
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- Research Summary
Overview
By: Roberto Verganti
Roberto’s research focuses on how to create innovations that are meaningful for people, for society, and for their creators. He explores how leaders and organizations generate radically new visions, and make those visions come real. His studies lie at the intersection...
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- Research Summary
Overview
By: Frank Nagle
Professor Nagle studies how competitors can collaborate on the creation of core technologies, while still competing on the products and services built on top of them. His research falls into the broader categories of the futures of work, the economics of IT, and...
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- Research Summary
Overview
Rayport focuses his teaching and research on launching and scaling technology ventures, with emphasis on digital media, e-commerce, and multi-channel retail.
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Keywords:
Entrepreneurial Management;
Digital Marketing;
Digital Innovation;
Digital Media;
E-commerce;
E-Commerce Strategy;
"Marketing Analytics";
Advertising Technology;
Technology Entrepreneurship;
Entrepreneurship;
Technological Innovation;
Marketing Strategy;
Service Operations;
Technology Industry;
Technology Industry;
Technology Industry;
Technology Industry;
United States;
European Union;
China
- Research Summary
Ruling the Waves: Business and Politics along the Technological Frontier
By: Debora L. Spar
There are certain periods of time when technological innovation pushes at the frontiers of government and law; when technology undermines state authority and opens massive loopholes for entreneneurs to exploit. During these critical junctures, rules disappear and...
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- Forthcoming
- Article
Technological Adoption and Taxation: The Case of China's Golden Tax Reform
By: Haichao Fan, Yu Liu, Nancy Qian and Jaya Y. Wen
This paper investigates the effect of Phase 2 of the Golden Tax Project on VAT in China. The reform introduced computer-generated invoices and electronic transaction linking. Using a difference-in-differences strategy, we show that the reform increased VAT by reducing...
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Keywords:
Taxation;
Governing Rules, Regulations, and Reforms;
Technological Innovation;
Economic Growth;
China
Fan, Haichao, Yu Liu, Nancy Qian, and Jaya Y. Wen. "Technological Adoption and Taxation: The Case of China's Golden Tax Reform." Tax Policy and the Economy (forthcoming). (To appear in Volume 38 (2024))
- Teaching Interest
Technology and Operations Management
This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. Topics include digital marketplaces, technology, and data science.
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Technology and Operations Management
This course is taught in the MBA required curriculum. It provides students with the foundations necessary to be effective operating managers. During the course students learn to analyze decisions that drive the design, planning, and execution of the activities that...
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- Teaching Interest
Technology and Operations Management
By: Chiara Farronato
This course is taught in the MBA required curriculum. It provides students with the foundations necessary to be effective operating managers. During the course students learn to analyze decisions that drive the design, planning, and execution of the activities that...
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- Forthcoming
- Article
Tepid Uptake of Digital Health Technologies in Clinical Trials by Pharmaceutical and Medical Device Firms
By: Caroline Marra and Ariel D. Stern
Digital health technologies (DHTs) can enable more patient-centric therapeutic development by generating evidence that captures how patients feel and function, enabling decentralized trial designs that increase participant inclusivity and convenience, and collecting...
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Keywords:
Health Care and Treatment;
Technological Innovation;
Product Development;
Health Testing and Trials;
Governing Rules, Regulations, and Reforms
Marra, Caroline, and Ariel D. Stern. "Tepid Uptake of Digital Health Technologies in Clinical Trials by Pharmaceutical and Medical Device Firms." Clinical Pharmacology & Therapeutics (forthcoming). (Pre-published online February 2, 2024.)