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Show Results For
-
All HBS Web
(4,100)
- People (7)
- News (991)
- Research (2,095)
- Events (49)
- Multimedia (96)
- Faculty Publications (1,669)
- 19 Nov 2018
- HBS Seminar
Allie Feldberg, Harvard Business School
- May 2018 (Revised September 2018)
- Case
BuzzFeed—What Future for Native Advertising and Branded Content?
Jonah Peretti, CEO of digital publishing company BuzzFeed, needs to decide how to respond to Facebook’s announcement that it would prioritize posts from friends over content from publishers.
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Keywords:
Information Publishing;
Internet and the Web;
Digital Marketing;
Problems and Challenges;
Business Model;
Strategy;
Publishing Industry;
Technology Industry;
United States
Oberholzer-Gee, Felix. "BuzzFeed—What Future for Native Advertising and Branded Content?" Harvard Business School Case 718-511, May 2018. (Revised September 2018.)
- 24 Oct 2017
- News
Why Every Organization Needs an Augmented Reality Strategy
- 06 Aug 2018
- News
Business Books to Watch in August
- October 31, 2023
- Article
Research: Can a More Detailed LinkedIn Profile Boost Your Salary?
By: Boris Groysberg and Eric Lin
Our digital presence impacts how others perceive us. A simple résumé and a list of references no longer captures the essence of our professional capabilities. In this article, the authors explain how the intentional management of our online personas can have a positive...
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Groysberg, Boris, and Eric Lin. "Research: Can a More Detailed LinkedIn Profile Boost Your Salary?" Harvard Business Review (website) (October 31, 2023).
- November 2023
- Case
Axie Infinity: Video Game Meets Blockchain
By: Marco Di Maggio and Wenyao Sha
The narrative unfolds from the perspective of Sky Mavis's leadership team, facing a high-stakes, rapidly evolving digital frontier. They navigate the exhilarating yet tumultuous journey of Axie Infinity, balancing innovation with sustainability. It explores the game's...
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Keywords:
Blockchain;
Business Model;
Games, Gaming, and Gambling;
Currency;
Innovation and Management;
Business Strategy;
Video Game Industry
Di Maggio, Marco, and Wenyao Sha. "Axie Infinity: Video Game Meets Blockchain." Harvard Business School Case 224-021, November 2023.
- June 2018 (Revised January 2020)
- Case
Sony
By: Stefan Thomke, Atsushi Osanai and Akiko Kanno
Sony used to be synonymous with "innovation" and "cool products." The case reveals how the company lost its edge and describes the leadership initiatives to restore its former glory. In 2012, Kazuo (Kaz) Hirai becomes CEO and successfully transforms Sony, including a...
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- October 2019 (Revised October 2019)
- Case
Epic Games
By: Andy Wu and Christopher Zhang
Epic Games entered a stagnant market with its PC-games digital storefront in 2018, in the context of incumbent competitors such as Steam, its meteoric rise via Fortnite, and imminent industry shifts in gaming distribution. On the surface, Epic Games Store’s competitive...
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Keywords:
Industry Analysis;
Video Games;
Platforms;
Comparative Advantage;
Growth Strategy;
Innovation Focused Strategy;
Pricing Strategy;
Strategy;
Competition;
Growth and Development Strategy;
Innovation Strategy;
Games, Gaming, and Gambling;
Digital Platforms;
Technology Industry
Wu, Andy, and Christopher Zhang. "Epic Games." Harvard Business School Case 720-380, October 2019. (Revised October 2019.)
- Career Coach
Brent Brown
Brent (HBS '02) has experience in private equity/venture capital, investment banking, and real estate, consumer products and digital media industries and currently serves on the boards of numerous private companies. Work Experience: US...
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Keywords:
Education;
Entrepreneurship;
Commercial Banking;
Financial Services (All);
Investment Banking;
Financial Services (All);
Investment Management;
Financial Services (All);
Private Equity;
Financial Services (All);
Venture Capital;
Financial Services (All);
Real Estate;
Retail;
Sports;
Clean Technology;
Energy;
Telecommunications;
Technology
- March 2020
- Case
Hotstar
By: Krishna G. Palepu and Kairavi Dey
Hotstar was an online video streaming platform owned by Star India Private Limited, a wholly owned subsidiary of the Walt Disney Corporation. Since its launch in 2015, the platform had grown to offer over 100,000 hours of TV content, movies in nine Indian languages...
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Keywords:
Corporate Entrepreneurship;
Television Entertainment;
Disruption;
Business Strategy;
Entertainment and Recreation Industry;
Media and Broadcasting Industry;
India;
Mumbai
Palepu, Krishna G., and Kairavi Dey. "Hotstar." Harvard Business School Case 120-015, March 2020.
- 07 Jul 2019
- News
Walmart's Workforce of the Future
The Content Trap
Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted,... View Details
Rowan Clarke
Rowan Clarke is a PhD candidate in the Strategy Unit and affiliate of the Digital Data Design (D^3) Institute at Harvard. His interests are in strategy/entrepreneurship and AI for economic development and the environment. His work assists small and medium business...
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- 19 Apr 2018
- Video
DynamiCare Health Wins 2018 New Venture Competition Alumni Track
- 05 Jul 2023
- Cold Call Podcast
How Unilever Is Preparing for the Future of Work
- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
Despite this upheaval, it seemed some businesses were immune to the digital onslaught—companies whose products and services couldn't be easily turned into 1's and 0's and put online. "A television set can't be digitized. A telephone can't...
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Keywords:
by Michael Blanding
- October 2021
- Case
Sparking Growth at Consumer Reports
Consumer Reports (CR) is a nonprofit organization that traditionally provided independent testing and research on consumer goods. With the need to diversify its audience and revenue streams CR partnered with market research firm Spark No. 9 to identify potential...
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Keywords:
Nonprofit Management;
Innovation;
Entrepreneurship;
Marketing;
Social Media;
Innovation and Management;
Nonprofit Organizations
Wallace, Christina. "Sparking Growth at Consumer Reports." Harvard Business School Case 822-035, October 2021.
- August 2021 (Revised March 2022)
- Case
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales...
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Keywords:
Brand Management;
Virtual Reality;
Augmented Reality;
B2B;
Technology Platform;
Marketing;
Marketing Communications;
Marketing Strategy;
Brands and Branding;
Digital Marketing;
Internet and the Web;
Growth Management;
Customer Relationship Management;
Customer Value and Value Chain;
Social Media;
E-commerce;
Applications and Software;
Digital Platforms;
Advertising Industry;
United States
Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)