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Show Results For
-
All HBS Web
(3,018)
- People (4)
- News (433)
- Research (1,941)
- Events (9)
- Multimedia (36)
- Faculty Publications (1,213)
- May 2006 (Revised April 2009)
- Case
Cola Wars Continue: Coke and Pepsi in 2006
By: David B. Yoffie and Michael Slind
Examines the industry structure and competitive strategy of Coca-Cola and Pepsi over 100 years of rivalry. New challenges in 2006 include boosting flagging carbonated soft drink (CSD) sales and finding new revenue streams. Both firms also began to modify their...
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Keywords:
History;
Competitive Strategy;
Industry Structures;
Growth and Development Strategy;
Food and Beverage Industry;
United States
Yoffie, David B., and Michael Slind. "Cola Wars Continue: Coke and Pepsi in 2006." Harvard Business School Case 706-447, May 2006. (Revised April 2009.)
- July 2005 (Revised March 2007)
- Case
Kansai Digital Phone: Zutto, Gaining Japanese Loyalty
By: Francisco de Asis Martinez-Jerez and James Robert Dillon
Ted Katagi, marketing strategy manager of Kansai Digital Phone (KDP), utilizes customer lifetime value as a key metric to prioritize initiatives in an emergency plan to turn around the company. KDP is a regional phone company in Japan with less than stellar...
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Keywords:
Customer Relationship Management;
Customer Value and Value Chain;
Customer Satisfaction;
Telecommunications Industry;
Electronics Industry;
Japan;
United States
Martinez-Jerez, Francisco de Asis, and James Robert Dillon. "Kansai Digital Phone: Zutto, Gaining Japanese Loyalty." Harvard Business School Case 106-006, July 2005. (Revised March 2007.)
- 30 Sep 2014
- Working Paper Summaries
The Real Effects of Capital Controls: Financial Constraints, Exporters, and Firm Investment
- April 2021 (Revised March 2024)
- Case
Social Media War 2021: Snap vs. Facebook vs. TikTok
By: David B. Yoffie and Daniel Fisher
This case explores the competitive war between Snap, Facebook, and TikTok in 2021. The strategic focus is on Snapchat: how should it respond to the emergence of TikTok, and how should it compete with the dominant competitor in its space—Facebook. The case examines...
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Keywords:
Strategy Development;
Competitor Analysis;
Strategy;
Network Effects;
Competitive Strategy;
Decision Choices and Conditions;
Social Media
Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Case 721-443, April 2021. (Revised March 2024.)
- March 2000 (Revised July 2000)
- Case
Jeanne Lewis at Staples, Inc. (A) (Abridged)
By: Linda A. Hill and Jennifer Suesse
Jeanne Lewis, after six years with Staples, Inc., is promoted to senior vice president of marketing. She is to work for fifteen months alongside her predecessor, a legacy in the organization, "learning the ropes" before he moves on. This case is set nine months after...
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Keywords:
Organizational Change and Adaptation;
Management Style;
Change Management;
Marketing Strategy;
Management Succession;
Competitive Advantage;
Problems and Challenges;
Management Teams;
Retail Industry;
United States
Hill, Linda A., and Jennifer Suesse. "Jeanne Lewis at Staples, Inc. (A) (Abridged)." Harvard Business School Case 400-065, March 2000. (Revised July 2000.)
- January 2024
- Case
Huawei: Resilience Amid Autarky and Adversity
By: William C. Kirby and Daniel Fu
In September 2023, Huawei made a dramatic return to the global smartphone space with the launch of its Mate 60 Pro smartphone, equipped with an indigenously designed, 7nm chip. This came despite a myriad of export controls and restrictions imposed against the company...
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- March 2016 (Revised November 2020)
- Case
Tableau
By: Boris Vallee
Matrix Capital Management, a long-short equity hedge fund based in Waltham, Massachusetts, is assessing its investment in Tableau, a data visualization company. Tableau, which conducted an IPO a few years ago, has been experiencing substantial growth as it aims at...
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Keywords:
Hedge Fund;
Long-short Equity;
Growth Investing;
Growth and Development Strategy;
Investment;
Valuation;
Technology;
Technology Industry;
Waltham
Vallee, Boris. "Tableau." Harvard Business School Case 216-045, March 2016. (Revised November 2020.)
Youngme Moon
Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and technological innovation, with a particular focus on the emergent AI economy. She is the author of the... View Details
Keywords:
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry;
marketing industry
- Winter 2019
- Article
Economists (and Economics) in Tech Companies
By: Susan Athey and Michael Luca
As technology platforms have created new markets and new ways of acquiring information, economists have come to play an increasingly central role in tech companies—tackling problems such as platform design, strategy, pricing, and policy. Over the past five years,...
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Keywords:
Technology Companies;
Economists;
Digital Platforms;
Jobs and Positions;
Competency and Skills;
Technology Industry
Athey, Susan, and Michael Luca. "Economists (and Economics) in Tech Companies." Journal of Economic Perspectives 33, no. 1 (Winter 2019): 209–230.
- 2008
- Working Paper
Economic Impacts of Immigration: A Survey
By: Sari Pekkala Kerr and William R. Kerr
This paper surveys recent empirical studies on the economic impacts of immigration. The survey first examines the magnitude of immigration as an economic phenomenon in various host countries. The second part deals with the assimilation of immigrant workers into...
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Pekkala Kerr, Sari, and William R. Kerr. "Economic Impacts of Immigration: A Survey." Harvard Business School Working Paper, No. 09-013, July 2008. (NBER WP 16736, Revised February 2011, forthcoming in Finnish Economic Papers.)
Economists (and Economics) in Tech Companies
As technology platforms have created new markets and new ways of acquiring information, economists have come to play an increasingly central role in tech companies-tackling problems such as platform design, strategy, pricing, and policy. Over the past five years,...
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- April 2005 (Revised November 2005)
- Case
Tata Consultancy Services Iberoamerica
By: Michael Chu and Gustavo Herrero
To launch its Latin American operations, the Indian IT giant Tata Consultancy Services recruits a seasoned executive who becomes the only non-Indian member of senior management. Reviews the start-up operations, from the site selection to staffing and training, the...
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Keywords:
Business Startups;
Developing Countries and Economies;
Initial Public Offering;
Investment;
Globalization;
Human Resources;
Selection and Staffing;
Management Teams;
Emerging Markets;
Problems and Challenges;
Consulting Industry;
Latin America
Chu, Michael, and Gustavo Herrero. "Tata Consultancy Services Iberoamerica." Harvard Business School Case 705-020, April 2005. (Revised November 2005.)
- 01 Jan 2007
- News
Young Global Leader, World Economic Forum
- 2015
- Article
International Trade, Multinational Activity, and Corporate Finance
By: C. Fritz Foley and Kalina Manova
An emerging new literature brings unique ideas from corporate finance to the study of international trade and investment. Insights about differences in the development of financial institutions across countries, the role of financial constraints, and the use of...
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Foley, C. Fritz, and Kalina Manova. "International Trade, Multinational Activity, and Corporate Finance." Annual Review of Economics 7 (2015): 119–146.
- 17 Nov 2016
- Working Paper Summaries
Sovereign Risk, Currency Risk, and Corporate Balance Sheets
Keywords:
by Wenxin Du and Jesse Schreger
- February 2023
- Article
Climate Solutions Investments
By: Alex Cheema-Fox, George Serafeim and Hui (Stacie) Wang
An increasing number of companies are providing products and services that help reduce carbon emissions in the economy. We develop a methodology to identify those companies and create a sample of publicly listed climate solutions companies allowing us to study their...
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Keywords:
Decarbonization;
Climate Finance;
Climate Impact;
Climate Risk;
Environment;
Sustainability;
Carbon Emissions;
Electric Vehicles;
Energy;
Renewables;
Climate Change;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Emerging Markets;
Investment Portfolio
Cheema-Fox, Alex, George Serafeim, and Hui (Stacie) Wang. "Climate Solutions Investments." Journal of Portfolio Management 49, no. 3 (February 2023): 72–96.
- 2021
- Book
The Power of Trust: How Companies Build It, Lose It, Regain It
By: Sandra J. Sucher and Shalene Gupta
Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,...
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Keywords:
Power;
Corporate Culture;
Future Of Work;
Innovation;
Technology Strategy;
Automation;
Stakeholder Engagement;
Employee Attitude;
Customer Behavior;
Shareholder Value;
Government And Business;
Impact Investing;
Corporate Change And Sustainability;
Trust;
Power and Influence;
Globalization;
Leadership;
Organizational Culture;
Innovation and Invention;
Human Resources;
Information Technology;
Strategy;
Corporate Accountability;
Asia;
Europe;
South America;
Middle East;
North and Central America
Sucher, Sandra J., and Shalene Gupta. The Power of Trust: How Companies Build It, Lose It, Regain It. New York: PublicAffairs, 2021.
- 05 Sep 2006
- Working Paper Summaries
Optimal Reserve Management and Sovereign Debt
Keywords:
by Laura Alfaro & Fabio Kanczuk
- January 1985 (Revised March 2003)
- Case
Conex do Brasil
By: Christopher A. Bartlett and John Young
Describes interactions between Brazilian local, Latin American regional, and USA headquarters staff during the three years after establishing a manufacturing subsidiary in Sao Paulo. In a highly protected national environment, a market entry plan is developed to meet...
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Keywords:
Cross-Cultural and Cross-Border Issues;
Resignation and Termination;
Goals and Objectives;
Market Entry and Exit;
Operations;
Performance Expectations;
Opportunities;
Corporate Strategy;
Latin America;
United States;
Brazil
Bartlett, Christopher A., and John Young. "Conex do Brasil." Harvard Business School Case 385-257, January 1985. (Revised March 2003.)
- November 2014
- Article
The Global Agglomeration of Multinational Firms
By: Laura Alfaro and Maggie Xiaoyang Chen
The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of...
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Keywords:
Agglomeration;
Agglomeration Economies;
Multinational Firms and Management;
Manufacturing Industry
Alfaro, Laura, and Maggie Xiaoyang Chen. "The Global Agglomeration of Multinational Firms." Journal of International Economics 94, no. 2 (November 2014): 263–276. (Revised April 2014. Also NBER Working Paper Series, No. 15576. See Harvard Business School Working Paper, No. 10-043 for longer version.)