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      • October 2023
      • Case

      Kevin O'Leary: Building a Brand in Shark-infested Waters

      By: Reza Satchu and Patrick Sanguineti
      For more than fifteen years, successful Canadian entrepreneur and investor Kevin O’Leary had developed his brand into a global powerhouse. Since his first appearance on the Canadian television program Dragons’ Den in 2006 and his meteoric rise to stardom through the...  View Details
      Keywords: Personal Brand; Entrepreneurship; Crisis; Social Media
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      Satchu, Reza, and Patrick Sanguineti. "Kevin O'Leary: Building a Brand in Shark-infested Waters." Harvard Business School Case 824-095, October 2023.
      • 2023
      • Working Paper

      Bringing Science to Market: Knowledge Foundations and Performance

      By: Justine Boudou and Maria Roche
      Possessing unique knowledge is widely considered a critical source of competitive advantage. In this paper, we assess whether new ventures that exploit their founders’ technologically unique knowledge perform better on the exit market than those that do not (or only...  View Details
      Keywords: Firm Performance; Knowledge Foundations; Exits; Academic Startups; Competitive Advantage; Value Creation; Research; Information Publishing; Business Startups; Entrepreneurship
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      Boudou, Justine, and Maria Roche. "Bringing Science to Market: Knowledge Foundations and Performance." Harvard Business School Working Paper, No. 24-021, October 2023.
      • 2023
      • Book

      Move Fast and Fix Things: The Trusted Leader's Guide to Solving Hard Problems

      By: Frances X. Frei and Anne Morriss
      Speed has gotten a bad name in business, much of it deserved. When Facebook made "Move fast and break things" an informal company motto, it fueled a widely held belief that we can either make progress or take care of people, one or the other. That a certain amount of...  View Details
      Keywords: Leading Change; Performance Improvement; Problems and Challenges; Organizational Change and Adaptation; Organizational Culture
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      Frei, Frances X., and Anne Morriss. Move Fast and Fix Things: The Trusted Leader's Guide to Solving Hard Problems. Harvard Business Review Press, 2023.
      • September 2023
      • Case

      To Found or to Cofound? That is the Question

      By: Christina Wallace and Jo Tango
      Entrepreneurs often struggle with the question of whether to found solo or alongside one or more cofounders. This case is comprised of three vignettes detailing common founding scenarios: the first-time technical founder; the serial commercial founder; and the MBA...  View Details
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      Wallace, Christina, and Jo Tango. "To Found or to Cofound? That is the Question." Harvard Business School Case 824-034, September 2023.
      • September 2023
      • Case

      The Meteoric Rise of Skims

      By: Ayelet Israeli, Jill Avery and Leonard A. Schlesinger
      Since its founding in 2019 by Kim Kardashian and Jens Grede, Skims, a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear with an eye toward body-type and skin-tone inclusivity, has experienced a meteoric rise. Kardashian, who...  View Details
      Keywords: Brand; Branding; Direct-to-consumer; DTC; Influencers; Influencer Marketing; Fashion; Growth; Direct Marketing; Influence; Reputation; Social Inference; Consumer Goods; Consumer Products; Female Entrepreneur; Female Protagonist; Entrepreneurship And Strategy; Brand & Product Management; Competitive Advantage; Online Followers; Retail; Retail Formats; Retailing; Online Retail; Celebrities; Celebrity; Celebrity Endorsement; Go To Market Strategy; Apparel; Startup Marketing; Startups; Brands and Branding; Growth and Development Strategy; Growth Management; Distribution Channels; Digital Marketing; Advertising; Power and Influence; Fashion Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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      Israeli, Ayelet, Jill Avery, and Leonard A. Schlesinger. "The Meteoric Rise of Skims." Harvard Business School Case 524-023, September 2023.
      • August 2023 (Revised November 2023)
      • Case

      DexAI

      By: Jo Tango and Christina Wallace
      During a challenging fundraising environment, the DexAI founders received two term sheets with nearly identical economic terms but very different legal ones. The entrepreneurs had to navigate: representations and warranties (their personal guarantees that the company's...  View Details
      Keywords: Venture Capital; Venture Capital Term Sheet; Term Sheet; Term Sheets; Entrepreneurs; Founders; Legal Aspects Of Business; Seed Financing; Financing; Intellectual Property; Founders' Agreements
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      Tango, Jo, and Christina Wallace. "DexAI." Harvard Business School Case 824-030, August 2023. (Revised November 2023.)
      • August 2023 (Revised November 2023)
      • Case

      Money Fellows: The Quest for Expansion

      By: Michael Chu, Álvaro Rodríguez Arregui and Ahmed Dahawy
      This case explores the opportunities and challenges associated with expanding the operations of a complex entrepreneurial business model. It highlights how cultural aspects of different geographies impact a startup's operational and economic models. The case also...  View Details
      Keywords: Business Model; Developing Countries and Economies; Geographic Scope; Business Strategy; Mobile and Wireless Technology; Financial Services Industry; Banking Industry; Egypt
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      Chu, Michael, Álvaro Rodríguez Arregui, and Ahmed Dahawy. "Money Fellows: The Quest for Expansion." Harvard Business School Case 324-010, August 2023. (Revised November 2023.)
      • July 2023
      • Case

      India Stack: Digital Public Infrastructure for All

      By: Tarun Khanna, Anjali Raina and Rachna Chawla
      In the year of India's presidency of the G20 Amitabh Kant India Sherpa and Nandan Nilekani iconic tech entrepreneur wondered how to share India's model of digital public infrastructure to build social and economic inclusion. 'India Stack', the umbrella term for India's...  View Details
      Keywords: Digital Transformation; Information Technology; Technology Adoption; Developing Countries and Economies; Economic Growth; Information Technology Industry; Technology Industry; Telecommunications Industry; Asia; South Asia; India
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      Khanna, Tarun, Anjali Raina, and Rachna Chawla. "India Stack: Digital Public Infrastructure for All." Harvard Business School Case 724-371, July 2023.
      • July 2023
      • Case

      Vytal: Packaging-as-a-Service

      By: George Serafeim, Michael W. Toffel, Lena Duchene and Daniela Beyersdorfer
      The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of millions of single-use take-out food...  View Details
      Keywords: Climate Change; Climate Risk; Digital; Platform Strategies; Data; Packaging; Sustainability; Start-up; Startup; Entrepreneurship; Entrepreneur; Impact; Circular; Growth Strategy; Innovation; Environmental Sustainability; Innovation and Invention; Business Growth and Maturation; Growth and Development Strategy; Business Startups; Resource Allocation; Risk Management; Adoption; Strategy; Performance Productivity; Service Delivery; Service Operations; Supply Chain; Distribution; Green Technology Industry; Service Industry; Retail Industry; Germany; Europe
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      Serafeim, George, Michael W. Toffel, Lena Duchene, and Daniela Beyersdorfer. "Vytal: Packaging-as-a-Service." Harvard Business School Case 124-007, July 2023.
      • June 2023
      • Case

      Grittiness at Convene

      By: Boris Groysberg and Sarah L. Abbott
      Based in New York, Convene was founded in 2009 by Ryan Simonetti and Chris Kelly. Convene was founded on the question: “What if you ran an office building like a hotel?” The company offered a premium corporate events and workspace product. Convene initially took a...  View Details
      Keywords: Entrepreneur; Hospitality Industry; Growth; Culture; Entrepreneurship; Change Management; Growth Management; Strategy; Leadership; Service Industry; United States
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      Groysberg, Boris, and Sarah L. Abbott. "Grittiness at Convene." Harvard Business School Case 423-090, June 2023.
      • June 19, 2023
      • Article

      Should You Start a Generative AI Company?

      By: Julian De Freitas
      Many entrepreneurs are considering starting companies that leverage the latest generative AI technology, but they must ask themselves whether they have what it takes to compete on increasingly commoditized foundational models, or whether they should instead...  View Details
      Keywords: Business Startups; Entrepreneurship; AI and Machine Learning; Applications and Software
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      De Freitas, Julian. "Should You Start a Generative AI Company?" Harvard Business Review (website) (June 19, 2023).
      • June 2023
      • Article

      Gaining Organizational Adoption: Strategically Pacing the Deployment of Digital Innovations

      By: Rebecca Karp
      Scholars have long suggested that to foster adoption for their innovative products and services, entrepreneurs should engage with customers to better understand their unmet needs. Yet, customers frequently reside in organizations, and organizational members may not be...  View Details
      Keywords: Entrepreneurship And Strategy; Digital Innovation; Healthcare; Work And Organizations; Organizational Adoption; B2B; Customers; Technology Adoption; Innovation Strategy; Organizational Change and Adaptation
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      Karp, Rebecca. "Gaining Organizational Adoption: Strategically Pacing the Deployment of Digital Innovations." Academy of Management Journal 66, no. 3 (June 2023): 773–796.
      • May–June 2023
      • Article

      Should Your Start-up Be For-profit or Nonprofit?: A Guide for Social Entrepreneurs

      By: Cait Brumme and Brian Trelstad
      Years ago the line between nonprofit and for-profit enterprises was clear, but that has changed. Nonprofits now offer products that compete with those of the best for-profits, and for-profits can deliver as much social value as charities. Despite the blurred...  View Details
      Keywords: Business Startups; Social Entrepreneurship; Mission and Purpose; Nonprofit Organizations; For-Profit Firms; Decision Choices and Conditions
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      Brumme, Cait, and Brian Trelstad. "Should Your Start-up Be For-profit or Nonprofit? A Guide for Social Entrepreneurs." Harvard Business Review 101, no. 3 (May–June 2023): 136–145.
      • April 2023
      • Case

      Twitter: The Freedom to Speak Freely and Be Heard

      By: Randolph B. Cohen, Carin-Isabel Knoop and Mel Martin
      In April 2022, serial entrepreneur Elon Musk announced that he would be interested in purchasing the social media site Twitter for $44 billion. With more than 100 million twitter followers, Musk had historically leveraged the site to engage with the customers of his...  View Details
      Keywords: Values and Beliefs; Acquisition; Social Media; Power and Influence; Technology Industry; Communications Industry; Public Relations Industry; United States
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      Cohen, Randolph B., Carin-Isabel Knoop, and Mel Martin. "Twitter: The Freedom to Speak Freely and Be Heard." Harvard Business School Case 223-026, April 2023.
      • March 2023 (Revised June 2023)
      • Case

      Metaverse Wars

      By: Andy Wu, David B. Yoffie and Matt Higgins
      In 2023, the term metaverse — a combination of “meta” and “universe” — had become a catch-all for a diverse set of expectations about online virtual worlds and the future of the internet. To some, the metaverse conjured images of a massive participatory videogame...  View Details
      Keywords: Metaverse; Technology; Virtual Reality; Facebook; Social Media; Technological Innovation; Internet and the Web; Technology Adoption
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      Wu, Andy, David B. Yoffie, and Matt Higgins. "Metaverse Wars." Harvard Business School Case 723-431, March 2023. (Revised June 2023.)
      • 2023
      • Book

      Deeply Responsible Business: A Global History of Values-Driven Leadership

      By: Geoffrey Jones
      Corporate social responsibility has entered the mainstream, but what does it take to run a successful purpose-driven business? This book examines leaders who put values alongside profits to showcase the challenges and upside of deeply responsible business. Should...  View Details
      Keywords: Corporate Responsibility; Business Ecuation; Socially Responsible Investing; Business Education; Ethics; Leadership; Business History; Philanthropy and Charitable Giving; Religion; Social Enterprise; Social Issues; Wealth and Poverty; Corporate Social Responsibility and Impact; Mission and Purpose; Banking Industry; Beauty and Cosmetics Industry; Computer Industry; Consumer Products Industry; Education Industry; Fashion Industry; Financial Services Industry; Food and Beverage Industry; Green Technology Industry; Manufacturing Industry; Electronics Industry; Agriculture and Agribusiness Industry; United Kingdom; Germany; United States; Japan; India; Latin America
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      Jones, Geoffrey. Deeply Responsible Business: A Global History of Values-Driven Leadership. Cambridge, MA: Harvard University Press, 2023.
      • March 2023 (Revised May 2023)
      • Technical Note

      Technical Note: The Traits of Entrepreneurs

      By: Jo Tango and Alys Ferragamo
      Why do some entrepreneurs succeed and others do not? Are there personality traits that lead someone to become an entrepreneur? Although many questions still remain, there has been significant research on the “entrepreneurial personality.” This note provides an...  View Details
      Keywords: Entrepreneur; Innovation; Personality; Personality Traits; Risk Preference; Big Five; Locus Of Control; Success; Entrepreneurship; Personal Characteristics
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      Tango, Jo, and Alys Ferragamo. "Technical Note: The Traits of Entrepreneurs." Harvard Business School Technical Note 823-099, March 2023. (Revised May 2023.)
      • March 2023 (Revised November 2023)
      • Module Note

      The Social Purpose of the Firm

      By: Debora L. Spar and Julia M. Comeau
      The Social Purpose of the Firm (SPF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to “make a difference in the world” – that is, to address a significant societal problem as a...  View Details
      Keywords: Social Accounting; Purpose; Corporate Social Responsibility and Impact; Social Enterprise; Mission and Purpose; United States; Sweden; Kenya; Netherlands
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      Spar, Debora L., and Julia M. Comeau. "The Social Purpose of the Firm." Harvard Business School Module Note 323-051, March 2023. (Revised November 2023.)
      • March 2023 (Revised April 2023)
      • Case

      Shelly Sun at BrightStar Care: The Evolution of a Leader

      By: Boris Groysberg, Colleen Ammerman and Sarah L. Abbott
      Shelly Sun had founded BrightStar Care, a home health care and medical staffing agency, 20 years earlier and had grown the business to over 300 franchised locations and $654 million in annual system-wide sales. Sun had spent years working to get “the right people in...  View Details
      Keywords: Entrepreneur; Family Business; Franchising; Health Care; Women-owned Businesses; Growth And Scaling; Organization; Franchise Ownership; Entrepreneurship; Work-Life Balance; Growth and Development; Health Industry; United States
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      Groysberg, Boris, Colleen Ammerman, and Sarah L. Abbott. "Shelly Sun at BrightStar Care: The Evolution of a Leader." Harvard Business School Case 423-067, March 2023. (Revised April 2023.)
      • February 2023 (Revised June 2023)
      • Case

      Doing Business in Accra, Ghana

      By: Hakeem Belo-Osagie, Leonard Schlesinger and Namrata Arora
      This case examines the challenges and opportunities of doing business in Ghana. It highlights Ghana economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main obstacles...  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Financial Crisis; Agribusiness; Food and Beverage Industry; Agriculture and Agribusiness Industry; Ghana
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      Belo-Osagie, Hakeem, Leonard Schlesinger, and Namrata Arora. "Doing Business in Accra, Ghana." Harvard Business School Case 323-090, February 2023. (Revised June 2023.)
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