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Show Results For
-
All HBS Web
(21,332)
- People (54)
- News (4,085)
- Research (14,533)
- Events (50)
- Multimedia (283)
- Faculty Publications (12,730)
- December 2007 (Revised July 2008)
- Supplement
MINI USA: Finding a New Advertising Agency (B)
Selling an intangible like advertising services is a difficult task. The first step is to understand how brands buy these services. What are they looking for? What do they need to learn? How do they go about assessing things like creativity, trust, and loyalty? This...
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Godes, David B. "MINI USA: Finding a New Advertising Agency (B)." Harvard Business School Supplement 508-042, December 2007. (Revised July 2008.)
- Web
Topics - HBS Working Knowledge
Business Offices (3) Business Plan (2) Business Processes (4) Business Startups (32) Business Strategy (29) Business Units (1) Business Ventures (139) Business and Community Relations (8) Business View Details
- 25 Oct 2010
- HBS Case
Tesco’s Stumble into the US Market
floors wouldn't necessarily appeal to American tastes. What can other companies that are thinking of moving into the United States learn about Tesco's early fact gathering and strategy development? A: I...
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- June 2005 (Revised February 2009)
- Case
Samsung Electronics
By: Jordan I. Siegel and James Jinho Chang
When is it possible to create a dual advantage of being both low cost and differentiated? In this case, students assess whether Samsung Electronics has been able to achieve such a dual advantage, and if so, how this was possible. Moreover, Samsung Electronics'...
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Keywords:
Market Entry and Exit;
Competitive Strategy;
Competitive Advantage;
Electronics Industry;
China;
South Korea
Siegel, Jordan I., and James Jinho Chang. "Samsung Electronics." Harvard Business School Case 705-508, June 2005. (Revised February 2009.)
- 06 Mar 2019
- News
Reimagining Capitalism
- November 2012
- Case
New Balance Athletic Shoe, Inc. (Abridged)
By: H. Kent Bowen, Robert S. Huckman, Carin-Isabel Knoop and Matthew Preble
Considers whether New Balance, one of the world's five largest manufacturers of athletic footwear, should respond to Adidas' planned acquisition of Reebok—a transaction that would join the second- and third-largest companies in the industry. Highlights the unique...
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Keywords:
Production;
Competitive Strategy;
Supply Chain;
Brands and Branding;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Asia;
United States
Bowen, H. Kent, Robert S. Huckman, Carin-Isabel Knoop, and Matthew Preble. "New Balance Athletic Shoe, Inc. (Abridged)." Harvard Business School Case 613-006, November 2012.
- March 2017
- Case
From mHealth Hackathon to Reality: Diabetes Care
By: Kevin Schulman and Curry Cheek
This case explores the development of a business plan for a mobile health application for diabetes care. The case depicts a student team excited about the opportunity to improve the care of patients with diabetes by contracting an app. They go through a rigorous...
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Keywords:
Innovation;
Mobile Health Technologies;
Health Care;
Health Care Industry;
Behavioral Economics;
Applications and Software;
Health Care and Treatment;
Mobile and Wireless Technology;
Innovation and Invention;
Health Industry;
Telecommunications Industry
Schulman, Kevin, and Curry Cheek. "From mHealth Hackathon to Reality: Diabetes Care." Harvard Business School Case 317-105, March 2017.
- November 2005 (Revised August 2006)
- Case
Investor Relations at TOTAL
By: Gregory S. Miller, Vincent Marie Dessain and Anders Sjoman
Examines investor relations and financial communications in a large company with a diverse group of financial stakeholders. Total is an "energy major" based in Paris, France. The importance of its product and its impact on economies and environments combine with the...
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Miller, Gregory S., Vincent Marie Dessain, and Anders Sjoman. "Investor Relations at TOTAL." Harvard Business School Case 106-023, November 2005. (Revised August 2006.)
- September 1994
- Case
Marks & Spencer: Sir Richard Greenbury's Quiet Revolution
By: Joseph L. Bower and John B. Matthews Jr.
Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into...
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Keywords:
Growth and Development Strategy;
Business or Company Management;
Business Strategy;
Management Teams;
Global Strategy;
Multinational Firms and Management;
Europe;
United States
Bower, Joseph L., and John B. Matthews Jr. "Marks & Spencer: Sir Richard Greenbury's Quiet Revolution." Harvard Business School Case 395-054, September 1994.
- October 1997 (Revised November 2000)
- Case
Transitional Infant Care Specialty Hospital
Transitional Infant Care Specialty Hospital (TIC) addresses the question of whether and how to maintain strategic focus in an industry that is calling increasingly for integrated service delivery. Despite providing high-quality, cost-effective care relative to...
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Keywords:
Leadership;
Marketing Strategy;
Service Delivery;
Health Care and Treatment;
Health Industry;
Pittsburgh
Gittell, Jody H., and Michelle Toth. "Transitional Infant Care Specialty Hospital." Harvard Business School Case 898-070, October 1997. (Revised November 2000.)
- May 2011
- Article
The Best Way to Name Your Product 2.0
By: Marco Bertini, John Gourville and Elie Ofek
Although there's ample research to guide marketers in naming new products, little of it has addressed follow-on offerings, even though these make up the bulk of new products in many industries. Companies have two basic strategies to choose from. They can stick with a...
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Bertini, Marco, John Gourville, and Elie Ofek. "The Best Way to Name Your Product 2.0." Harvard Business Review 89, no. 5 (May 2011).
- December 2017 (Revised March 2019)
- Case
Armarium: Luxury Fashion Brands for Rent
By: Jill Avery, David Fubini, Natasha Dossa and Devon Stewart
Armarium, a two-sided online platform that offered consumers the opportunity to rent the most coveted, current season high fashion clothing and accessories from the top global luxury brands, had emerged from its first sales season with two distinct customer segments:...
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Keywords:
Brand Management;
Retailing;
Sharing Economy;
Luxury Brand;
Ecommerce;
Startup;
Fashion;
Brand Positioning;
Customer Acquisition;
Internet Marketing;
Marketing;
Marketing Channels;
Marketing Strategy;
Brands and Branding;
Business Startups;
Luxury;
Consumer Behavior;
Growth and Development Strategy;
Social Media;
E-commerce;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
United States;
North America
Avery, Jill, David Fubini, Natasha Dossa, and Devon Stewart. "Armarium: Luxury Fashion Brands for Rent." Harvard Business School Case 518-047, December 2017. (Revised March 2019.)
- Web
Courses | Social Enterprise | Harvard Business School
Lecturer Archie Jones; Senior Lecturer Henry McGee Managing the Future of Work (Spring Q3Q4) Associate Professor Christopher Stanton Power and Influence for Positive Impact (Fall Q1) Professor Julie Battilana; Senior Lecturer Deborah...
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- 29 Apr 2008
- First Look
First Look: April 29, 2008
through each phase of this process. The (A) case begins with background on the firm and asks the students to come up with a strategy to improve the way in which Sales and...
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Keywords:
Martha Lagace
- February 2013
- Case
Diamond Foods, Inc.
By: Suraj Srinivasan and Tim Gray
The Diamonds Foods, Inc. case describes the major accounting blow up at the company in late 2011 that was triggered by a report by Off Wall Street, a prominent short selling research firm. Diamond Foods, a high flying growth company in 2011, grew from a walnut farmers'...
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Keywords:
Accounting Restatements;
Accounting Scandal;
Accounting;
Financial Analysis;
Financial Statement Analysis;
Short Selling;
Revenue Recognition;
Board Of Directors;
Audit Committees;
Auditing;
Financial Reporting;
Financial Statements;
Agribusiness;
Accrual Accounting;
Earnings Management;
Corporate Accountability;
Corporate Disclosure;
Corporate Governance;
Valuation;
Revenue;
Agriculture and Agribusiness Industry;
California;
Cambridge
Srinivasan, Suraj, and Tim Gray. "Diamond Foods, Inc." Harvard Business School Case 113-055, February 2013.
- 16 Oct 2017
- Research & Ideas
The Most Successful Startups Have Hands-On Founders
getting the feedback they need, and they’re happy in the firm so they’re less likely to quit,” says Rembrand Koning, an assistant professor in Harvard Business School’s Strategy Unit who was a coauthor of...
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Keywords:
by Dina Gerdeman
- January 2018 (Revised September 2023)
- Case
Giving Birth to Ovia Health
By: Jeffrey J. Bussgang and Julia Kelley
In late 2016, Paris Wallace, the CEO of Ovia Health, and the rest of the company’s co-founders faced a difficult decision about the best way to grow Ovia Health’s revenue. Founded in 2012, Ovia Health specialized in mobile and web applications in the women’s health...
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Keywords:
Entrepreneurship;
Growth and Development Strategy;
Market Entry and Exit;
Health Care and Treatment;
Health Industry
Bussgang, Jeffrey J., and Julia Kelley. "Giving Birth to Ovia Health." Harvard Business School Case 818-004, January 2018. (Revised September 2023.)
- Web
Executive Education - Health Care
program, you will return to your company with the tools and strategies required to successfully drive change. Read recent testimonials from participants. Strategy for Health...
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- May 2019
- Case
The United States Air Force: 'Chaos' in the 99th Reconnaissance Squadron
By: Francesca Gino, Jeff Huizinga and Nicole Keller
In the spring of 2019, Lt. Col. Matthew “Chaos” Nussbaum is nearing the end of his two-year term as commander of the U.S. Air Force's 99th Reconnaissance Squadron. In this position, he has focused the majority of his energy on finding new ways to organize, train, and...
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Keywords:
Empowerment;
Culture;
Innovation;
Motivation;
Military;
Leadership;
Organizational Culture;
Change;
Leading Change;
Innovation Strategy;
United States
Gino, Francesca, Jeff Huizinga, and Nicole Keller. "The United States Air Force: 'Chaos' in the 99th Reconnaissance Squadron." Harvard Business School Case 919-047, May 2019.
- 2013
- Chapter
Assessing Potential Carbon Revenues from Reduced Forest Cover Loss in Liberia
By: Jessica Donovan, Keith Lawrence, Christopher Neyor, Eduard Niesten and Eric Werker
We conducted an analysis that explores the merits of a low-carbon development strategy for Liberia. This chapter describes both our cost-benefit analysis initiative and a plausible policy process for Liberia. We proposed a simple approach that models the costs and...
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Keywords:
Carbon Revenue;
Liberia;
Deforestation;
Climate Change;
Environmental Sustainability;
Liberia
Donovan, Jessica, Keith Lawrence, Christopher Neyor, Eduard Niesten, and Eric Werker. "Assessing Potential Carbon Revenues from Reduced Forest Cover Loss in Liberia." Chap. 19 in The Globalization of Cost-Benefit Analysis in Environmental Policy, edited by Michael A. Livermore and Richard L. Revesz, 293–304. Oxford University Press, 2013.