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Show Results For
-
All HBS Web
(1,528)
- People (5)
- News (296)
- Research (925)
- Events (5)
- Multimedia (12)
- Faculty Publications (611)
- March 2011
- Exercise
Customer Intelligence Advantage: Module 2 Assignment
By: F. Asis Martinez Jerez
This exercise directs students to analyze a customer-centric firm by first understanding the elements that characterize a customer-centric organization, then by capturing and comparing this firm's approach to customer-centricity. Students interview three levels in the...
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Keywords:
Business Units;
Customer Focus and Relationships;
Customer Satisfaction;
Employees;
Knowledge Sharing;
Knowledge Use and Leverage;
Leadership;
Competitive Advantage
Martinez Jerez, F. Asis. "Customer Intelligence Advantage: Module 2 Assignment." Harvard Business School Exercise 111-118, March 2011.
- June 1999 (Revised May 2000)
- Exercise
Working with your "Shadow Partner" in the healthcare industry (A)
By: Richard L. Nolan
Intended to introduce individuals to search engines and databases on the Internet, in particular those that are available to HBS. This exercise is a more difficult version of Working with Your "Shadow Partner" and is intended for those with some previous Internet...
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Nolan, Richard L. Working with your "Shadow Partner" in the healthcare industry (A). Harvard Business School Exercise 399-177, June 1999. (Revised May 2000.)
- November 2011
- Case
Celeritas, Inc.: Leadership Challenges in a Fast-Growth Industry
By: Michael Beer and Ingrid Vargas
In 2011, Celeritas is a leading data communications company in the crowded, highly competitive, and ever-evolving enterprise-network optimization market. Having experienced rapid growth since its founding in 2003, Celeritas has recently seen sales decline and has begun...
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Keywords:
Technology;
Morale;
Conflict;
Organizational Change;
Team Building;
Organizational Change and Adaptation;
Information Technology;
Leadership;
Communication;
Groups and Teams;
Attitudes;
Conflict and Resolution;
Information Technology Industry;
Communications Industry
Beer, Michael, and Ingrid Vargas. "Celeritas, Inc.: Leadership Challenges in a Fast-Growth Industry." Harvard Business School Brief Case 114-360, November 2011.
- 18 Nov 2008
- First Look
First Look: November 18, 2008
Hedonic Treadmill, One Step at a Time: The Impact of Regular Religious Practice and Exercise on Well-Being Authors:Daniel Mochon, Michael I. Norton, and Dan Ariely Publication:Journal of Economic Psychology 29 (2008): 632-642 Abstract...
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Keywords:
Martha Lagace
- January 2003 (Revised July 2006)
- Exercise
Travelexis.com Role for Robin Knight from TravelPlanner.com
By: Kathleen L. McGinn and Nicole Nasser
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between...
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McGinn, Kathleen L., and Nicole Nasser. "Travelexis.com Role for Robin Knight from TravelPlanner.com." Harvard Business School Exercise 903-059, January 2003. (Revised July 2006.)
- September 2020 (Revised June 2023)
- Supplement
Spreadsheet Supplement to Artea Teaching Note
By: Eva Ascarza and Ayelet Israeli
Spreadsheet Supplement to Artea Teaching Note 521-041. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and...
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- September 2020 (Revised July 2022)
- Exercise
Artea (D): Discrimination through Algorithmic Bias in Targeting
By: Eva Ascarza and Ayelet Israeli
This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The...
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Keywords:
Targeted Advertising;
Discrimination;
Algorithmic Data;
Bias;
Advertising;
Race;
Gender;
Marketing;
Diversity;
Customer Relationship Management;
Prejudice and Bias;
Analytics and Data Science;
Retail Industry;
Apparel and Accessories Industry;
Technology Industry;
United States
Ascarza, Eva, and Ayelet Israeli. "Artea (D): Discrimination through Algorithmic Bias in Targeting." Harvard Business School Exercise 521-043, September 2020. (Revised July 2022.)
- 26 Mar 2013
- News
The Idea File: Insights on management
- 8 AM – 5 PM PDT, 31 Mar 2016
Career Reboot Camp in San Francisco
Led by Professor Tim Butler and facilitated by HBS career coaches, participants will work through exercises to reflect on their career interests, what's important to them in work and life, and create a plan to move forward towards a career with more satisfaction
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- February 2000 (Revised September 2001)
- Case
edocs, Inc. (A)
By: Paul A. Gompers
Describes the development of edocs, an Internet company aimed at revolutionizing the on-line bill presentment market. Kevin Laracey must negotiate a venture capital investment with Jonathon Guerster, an associate at Charles River Ventures. Can be used as a role-playing...
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Keywords:
Venture Capital;
Investment;
Growth and Development;
Negotiation Deal;
Internet;
Information Technology Industry
Gompers, Paul A. "edocs, Inc. (A)." Harvard Business School Case 200-015, February 2000. (Revised September 2001.)
- 2011
- Other Unpublished Work
Innovation and Regulative Ambiguities in the U.S. Geothermal Power Sector
By: Shon R. Hiatt
While prior institutional research has focused on institutional ambiguity as an exogenous condition under which organizations exercise agency, this study examines the state's exercise of agency in making legal institutions more or less ambiguous and its impact on...
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- March 2020
- Case
Behavior Change for Good
By: Max Bazerman, Michael Luca and Marie Lawrence
In 2017, Katy Milkman and Angela Duckworth created Behavior Change for Good (BCFG)—a behavioral science initiative founded with the goal of helping people achieve long-term behavior change in the areas of personal health, financial decisions (savings), and education....
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Bazerman, Max, Michael Luca, and Marie Lawrence. "Behavior Change for Good." Harvard Business School Case 920-049, March 2020.
- March 2021
- Supplement
Artea (A), (B), (C), and (D): Designing Targeting Strategies
By: Eva Ascarza and Ayelet Israeli
Power Point Supplement to Teaching Note for HBS No. 521-021,521-022,521-037,521-043. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on...
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Keywords:
Targeted Advertising;
Targeting;
Algorithmic Data;
Bias;
A/B Testing;
Experiment;
Advertising;
Gender;
Race;
Diversity;
Marketing;
Customer Relationship Management;
Prejudice and Bias;
Analytics and Data Science;
Retail Industry;
Apparel and Accessories Industry;
Technology Industry;
United States
- February 2015
- Supplement
MuMaté Tool: Evaluating Financing Alternatives
By: Joseph B. Fuller
"MuMaté Tool: Evaluating Financing Alternatives" walks students through the considerations in allocating equity amongst the members of a startup's founding team. This exercise is designed to be used in conjunction with: Shikhar Ghosh, Joseph B. Fuller, Thomas E....
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- 26 May 2016
- News
Harvard Business School Celebrates 106th Commencement
- 14 May 2013
- Blog Post
The Self-Discovery Process
After spending two very busy but very productive months in my career search process, I am amazed at the evolution I have experienced. I have done several exercises to define my career vision. I have attended many company presentations to...
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Keywords:
Consulting
- 20 Dec 2022
- Video
Happy New Year!
- 30 Apr 2012
- News
Sheryl Sandberg (MBA ’95) To Address HBS Students on Class Day 2012
- September 2019 (Revised May 2021)
- Case
pymetrics: Early Days
By: John R. Wells and Benjamin Weinstock
In 2013, CEO Frida Polli was contemplating the next steps for her start-up business, pymetrics. After receiving her PhD in neuropsychology and MBA from HBS, she was determined to put her scientific and academic knowledge to work to build a business solving real world...
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Keywords:
BrainTech;
Psychology;
Hiring;
Games;
Entrepreneur;
Start-up;
Start-up Growth;
Strategic Change;
Strategy Formulation;
Recruiting;
Corporate Culture;
Hiring Of Employees;
Start-ups;
Startup;
Startups;
Recruitment;
Selection and Staffing;
Business Startups;
Strategy;
Competition;
Organizational Culture
Wells, John R., and Benjamin Weinstock. "pymetrics: Early Days." Harvard Business School Case 720-374, September 2019. (Revised May 2021.)