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- Faculty Publications (36)
Show Results For
- All HBS Web (84)
- Faculty Publications (36)
- September 2019 (Revised September 2019)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells, Carole A. Winkler and Benjamin Weinstock
In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake...
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Keywords:
Facebook;
Fake News;
Mark Zuckerberg;
Donald Trump;
Algorithms;
Social Networks;
Partisanship;
Social Media;
App Development;
Instagram;
WhatsApp;
Smartphone;
Silicon Valley;
Office Space;
Digital Strategy;
Democracy;
Entry Barriers;
Online Platforms;
Controversy;
Tencent;
Agility;
Social Networking;
Gaming;
Gaming Industry;
Computer Games;
Mobile Gaming;
Messaging;
Monetization Strategy;
Advertising;
Digital Marketing;
Business Ventures;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Headquarters;
Business Organization;
For-Profit Firms;
Trends;
Communication;
Communication Technology;
Forms of Communication;
Interactive Communication;
Interpersonal Communication;
Talent and Talent Management;
Crime and Corruption;
Voting;
Demographics;
Entertainment;
Games, Gaming, and Gambling;
Moral Sensibility;
Values and Beliefs;
Initial Public Offering;
Profit;
Revenue;
Geography;
Geographic Location;
Global Range;
Local Range;
Country;
Cross-Cultural and Cross-Border Issues;
Globalized Firms and Management;
Globalized Markets and Industries;
Governing Rules, Regulations, and Reforms;
Government and Politics;
International Relations;
National Security;
Political Elections;
Business History;
Recruitment;
Selection and Staffing;
Information Management;
Information Publishing;
News;
Newspapers;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Knowledge Dissemination;
Human Capital;
Law;
Leadership Development;
Leadership Style;
Leading Change;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Management Practices and Processes;
Management Style;
Management Systems;
Management Teams;
Managerial Roles;
Marketing Channels;
Social Marketing;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Marketplace Matching;
Industry Growth;
Industry Structures;
Monopoly;
Media;
Product Development;
Service Delivery;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Organizational Change and Adaptation;
Organizational Culture;
Organizational Structure;
Public Ownership;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Groups and Teams;
Networks;
Rank and Position;
Opportunities;
Behavior;
Emotions;
Identity;
Power and Influence;
Prejudice and Bias;
Reputation;
Social and Collaborative Networks;
Status and Position;
Trust;
Society;
Civil Society or Community;
Culture;
Public Opinion;
Social Issues;
Societal Protocols;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Corporate Strategy;
Customization and Personalization;
Diversification;
Expansion;
Horizontal Integration;
Segmentation;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Applications and Software;
Information Infrastructure;
Valuation;
Advertising Industry;
Communications Industry;
Entertainment and Recreation Industry;
Information Industry;
Information Technology Industry;
Journalism and News Industry;
Media and Broadcasting Industry;
Service Industry;
Technology Industry;
Telecommunications Industry;
Video Game Industry;
United States;
California;
Sunnyvale;
Russia
Wells, John R., Carole A. Winkler, and Benjamin Weinstock. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 720-373, September 2019. (Revised September 2019.)
- 06 May 2016
- Blog Post
Make Social Media Work For You Abroad
expertise, people will quickly see your value and depth of knowledge. Putting your professional self out there in the public domain may help jobs come to you. Another way to use LinkedIn to grow your network is to take advantage of the Harvard Business School...
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- 28 Feb 2017
- First Look
First Look at New Research, February 28
company, DO & CO, growing geographically with its existing businesses while also adding new brands to its portfolio. The company had $1 billion in revenues in 2015 from its three divisions: airline catering; international event...
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Keywords:
Sean Silverthorne
- 27 Jan 2003
- Research & Ideas
New Cluster Mapping Project Helps Companies Locate Facilities
the Cluster Mapping Project, uses statistical techniques to profile the performance over time of regional economies in the U.S., with a special focus on clusters. Clusters are geographically concentrated groups of interconnected...
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Keywords:
by Sean Silverthorne
- 01 Jun 1999
- News
Q & A: Pat Russo - Focused on the Future at Lucent Technologies
Fortune magazine's "Fifty Most Powerful Women in American Business." Why has Lucent performed so well since its divestiture from AT&T? We have been growing globally faster than our markets. Our ability to focus on the hottest growth View Details
- 01 Feb 1997
- News
OPM Celebrates 21st Anniversary at Gala Florida Reunion
H. Schiff Professor of Investment Banking. Drawing on his extensive research on a subject he calls his "passion" - customer loyalty - Sasser led a lively discussion on the topic of customer retention that included a videotaped segment on...
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- Fast Answer
Black Business Leaders and Entrepreneurship
would like to register for the web version of Business Analyst Online, please see the instructions at Harvard's Center for Geographic Analysis. The web version has more limited functionality but can be used remotely. SimplyView Details
- 25 Oct 2016
- First Look
October 25, 2016
segmentation, and price discrimination through consumer self-selection. I evaluate these perspectives in the context of a major fashion goods firm using newly available and highly granular data. Model-free evidence suggests that inventory management and View Details
Keywords:
Sean Silverthorne
- 23 Nov 1999
- Research & Ideas
What’s Your Strategy for Managing Knowledge?
removing client-sensitive information, we develop 'knowledge objects' by pulling key pieces of knowledge such as interview guides, work schedules, benchmark data, and market segmentation analyses out of documents and storing them in the...
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- 30 May 2007
- Research & Ideas
Health Care Under a Research Microscope
Gilmartin Symptoms of an ailing health care system are everywhere, he says. For one thing, there are huge national, geographic variations in the way we care for people. "The probability that you'll be well cared for is a function of...
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- September 2021
- Case
Worldreader: Helping Readers Build a Better World
By: Marco Bertini, Elie Ofek and Julia Kelley
Founded in 2010, Worldreader was an international nonprofit organization that promoted reading to children around the world. For many years, Worldreader distributed e-readers to under-resourced communities and funded its operations primarily through philanthropic...
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Keywords:
Subscription Model;
Price;
Financial Strategy;
Education;
Early Childhood Education;
Learning;
Geography;
Geographic Scope;
Global Range;
Goals and Objectives;
Marketing;
Marketing Strategy;
Markets;
Organizations;
Mission and Purpose;
Social Enterprise;
Non-Governmental Organizations;
Nonprofit Organizations;
Society;
Social Issues;
Strategy;
Commercialization;
Expansion;
Segmentation;
Education Industry;
Africa;
Asia;
Latin America;
Europe;
North and Central America;
South America
Bertini, Marco, Elie Ofek, and Julia Kelley. "Worldreader: Helping Readers Build a Better World." Harvard Business School Case 522-003, September 2021.
- 05 Apr 2011
- First Look
First Look: April 5
China's skin care market. A Chinese domestic brand, after some success in partnership with Sephora in Europe, aspires to challenge the French and U.S. brands' hold on the China market. It must decide how to segment the market, how to...
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Keywords:
Sean Silverthorne
- 20 Jul 2016
- Research & Ideas
Airplane Design Brings Out the Class Warfare in Us All
football stadium, a cruise ship—where people are segmented by rank of some sort. Norton co-authored the study, Physical and Situational Inequality on Airplanes Predicts Air Rage, with Katherine A. DeCelles, an associate professor of...
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- Web
Leadership Execution and Action Planning (LEAP) - Course Catalog
but “getting things done” is difficult and results may fall short of desired outcomes. While there is some overlap among modules on the course frameworks for action planning, the distinct lessons of each segment of the course are outlined...
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- 15 Apr 2008
- First Look
First Look: April 15, 2008
alternative definitions of market-type dispersion and to other determinants of franchising such as the stores' geographic distance from headquarters and geographic dispersion. Additional analyses also...
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Keywords:
Martha Lagace
- 21 Jun 2010
- Research & Ideas
Strategy and Execution for Emerging Markets
humility. Multinationals want to exploit the tremendous opportunities in emerging markets, but they need to carefully evaluate the extent to which they have the local knowledge and capacity to fully exploit those opportunities. Segmenting...
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by Martha Lagace
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
million African Americans moved from the South to the North of the United States. Black inflows and the induced white outflows ("white flight") are both instrumented for using, respectively, pre-migration settlements and their interaction with MSA View Details
Keywords:
by Sean Silverthorne
- 08 Aug 2017
- First Look
First Look at Research and Ideas, August 8, 2017
model behind the AKB48 concept and allows students to identify what geographic market—China, Indonesia, Taiwan, the Philippines, Thailand, or South Korea—is more suitable for AKB48’s first move overseas. During the discussion, students...
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Keywords:
Sean Silverthorne
- 21 May 2013
- First Look
First Look: May 21
framework. The first layer assesses the relative importance of skilled labor, suppliers, and knowledge spillovers. The second layer considers whether firms can benefit from geographic concentration without co-locating. The final layer...
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Keywords:
Sean Silverthorne
- 26 Sep 2017
- First Look
First Look at New Research and Ideas, September 26, 2017
promising source of potential savings for other segments of the commercial insurance market. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=53250 September 14, 2017 Personality and Social Psychology Bulletin From...
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Keywords:
Sean Silverthorne