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- August 2022
- Article
What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features
By: Shunyuan Zhang, Dokyun Lee, Param Vir Singh and Kannan Srinivasan
We study how Airbnb property demand changed after the acquisition of verified images (taken by Airbnb’s photographers) and explore what makes a good image for an Airbnb property. Using deep learning and difference-in-difference analyses on an Airbnb panel dataset...
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Keywords:
Sharing Economy;
Airbnb;
Property Demand;
Computer Vision;
Deep Learning;
Image Feature Extraction;
Content Engineering;
Property;
Marketing;
Demand and Consumers
Zhang, Shunyuan, Dokyun Lee, Param Vir Singh, and Kannan Srinivasan. "What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features." Management Science 68, no. 8 (August 2022): 5644–5666.
- Web
Copying & Extracting Files - Research Computing Services
Compute Cluster Copying & Extracting Files 7ms Copying files between computers is made easy via GUI and terminal. However, before you start the copying process please keep in mind our policies on responsibilities and acceptable use of...
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- 23 May 2023
- Research & Ideas
Face Value: Do Certain Physical Features Help People Get Ahead?
features are more associated with the visual aspect of charisma than others. “Our research represents the first empirical attempt to characterize the relationships between charisma and facial features,” explains Zhang. She conducted the...
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Keywords:
by Kara Baskin
- Web
Shaping the Corporate Image | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Visit & Contact Us Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power...
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- Research Summary
Overview
By: Shunyuan Zhang
Professor Zhang uses machine learning to address marketing problems that have arisen within the nascent sharing economy. She conducts rigorous analyses of structured and unstructured data generated by new sharing economy platforms to address important issues emerging...
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- 2016
- Working Paper
CEO Personality and Firm Policies
By: Ian D. Gow, Steven N. Kaplan, David F. Larcker and Anastasia A. Zakolyukina
Based on two samples of high quality personality data for chief executive officers (CEOs), we use linguistic features extracted from conferences calls and statistical learning techniques to develop a measure of CEO personality in terms of the Big Five traits:...
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Gow, Ian D., Steven N. Kaplan, David F. Larcker, and Anastasia A. Zakolyukina. "CEO Personality and Firm Policies." NBER Working Paper Series, No. 22435, July 2016.
- June 2009 (Revised July 2009)
- Case
Moods of Norway
Describes a young fashion company competing in a variety of unconventional ways, many "experience economy" related. Moods fronts their brand with the "boy band" images of its three founders and designs eccentric features into their clothes as a way of gaining mindshare...
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Austin, Robert D., Shannon O'Donnell, and Dorte Krogh. "Moods of Norway." Harvard Business School Case 609-106, June 2009. (Revised July 2009.)
- Working Paper
An AI Method to Score Celebrity Visual Potential from Human Faces
By: Flora Feng, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan and Cait Lamberton
Celebrities have extraordinary abilities to attract and influence others. Predicting celebrity visual potential is important in the domains of business, politics, media, and entertainment. Can we use human faces to predict celebrity visual potential? If so, which...
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Feng, Flora, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan, and Cait Lamberton. "An AI Method to Score Celebrity Visual Potential from Human Faces." SSRN Working Paper Series, No. 4071188, November 2023.
- 21 Nov 2023
- Op-Ed
The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?
In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between...
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- May 2024
- Article
Moral Thin-Slicing: Forming Moral Impressions from a Brief Glance
By: Julian De Freitas and Alon Hafri
Despite the modern rarity with which people are visual witness to moral transgressions involving
physical harm, such transgressions are more accessible than ever thanks to their availability on
social media and in the news. On one hand, the literature suggests that...
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Keywords:
Moral Judgement;
Thin Slices;
Social Media;
Fake News;
Misinformation;
Moral Sensibility;
News;
Behavior
De Freitas, Julian, and Alon Hafri. "Moral Thin-Slicing: Forming Moral Impressions from a Brief Glance." Art. 104588. Journal of Experimental Social Psychology 112 (May 2024).
Pre-colonial Ethnic Institutions and Contemporary African Development
We investigate the role of deeply-rooted pre-colonial ethnic institutions in shaping comparative regional development within African countries. We combine information on the spatial distribution of ethnicities before colonization with regional variation in... View Details
- 05 Dec 2023
- Research & Ideas
Are Virtual Tours Still Worth It in Real Estate? Evidence from 75,000 Home Sales
processing. They examined each home’s sale price, number of days on the market, and initial price. Then, they screened for 3D virtual tours, which combine images and interactive features to simulate the...
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- Article
Pre-colonial Ethnic Institutions and Contemporary African Development
By: Stelios Michalopoulos and Elias Papaioannou
We investigate the role of deeply rooted pre-colonial ethnic institutions in shaping comparative regional development within African countries. We combine information on the spatial distribution of ethnicities before colonization with regional variation in contemporary...
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Michalopoulos, Stelios, and Elias Papaioannou. "Pre-colonial Ethnic Institutions and Contemporary African Development." Econometrica 81, no. 1 (January 2013): 113–152.
- 2010
- Book
The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance
By: Marshall Fisher and Ananth Raman
Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain...
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Keywords:
Profit;
Knowledge Use and Leverage;
Logistics;
Supply Chain Management;
Mathematical Methods;
Retail Industry
Fisher, Marshall, and Ananth Raman. The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance. Harvard Business Press, 2010.
- 2022
- Working Paper
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Magie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on an influencer’s reputation. We collect a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in...
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Keywords:
Influencer Marketing;
Social Influencers;
Brand;
Sponsorship;
Video Analytics;
Marketing;
Brands and Branding;
Media;
Reputation
Cheng, Magie, and Shunyuan Zhang. "Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers." Harvard Business School Working Paper, No. 22-067, April 2022.
- July 2018
- Article
Does Copyright Affect Reuse? Evidence from Google Books and Wikipedia
By: Abhishek Nagaraj
While digitization has greatly increased the reuse of knowledge, this study shows how these benefits might be mitigated by copyright restrictions. I use the digitization of in-copyright and out-of-copyright issues of Baseball Digest magazine by Google Books to...
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Nagaraj, Abhishek. "Does Copyright Affect Reuse? Evidence from Google Books and Wikipedia." Management Science 64, no. 7 (July 2018): 3091–3107.
- 26 May 2023
- Blog Post
Bringing Space Tech Back to Earth
Space exploration has produced so many technologies that are now part of everyday life. Polymers in space suits became the flame-retardant suits used by firefighters. Miniature imaging systems became the cameras used in smartphones. Even...
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- Forthcoming
- Article
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in...
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- 12 Nov 2018
- Blog Post
Student Portraits - Armed Forces Alumni Association
Each of these portraits tells a unique story of military service. The HBS students featured represent a small portion of the many veterans who live and learn in our community. They are sons and daughters, brothers and sisters, spouses and...
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- 2022
- Article
OpenXAI: Towards a Transparent Evaluation of Model Explanations
By: Chirag Agarwal, Satyapriya Krishna, Eshika Saxena, Martin Pawelczyk, Nari Johnson, Isha Puri, Marinka Zitnik and Himabindu Lakkaraju
While several types of post hoc explanation methods have been proposed in recent literature, there is very little work on systematically benchmarking these methods. Here, we introduce OpenXAI, a comprehensive and extensible opensource framework for evaluating and...
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Agarwal, Chirag, Satyapriya Krishna, Eshika Saxena, Martin Pawelczyk, Nari Johnson, Isha Puri, Marinka Zitnik, and Himabindu Lakkaraju. "OpenXAI: Towards a Transparent Evaluation of Model Explanations." Advances in Neural Information Processing Systems (NeurIPS) (2022).