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Show Results For
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All HBS Web
(624)
- People (7)
- News (183)
- Research (304)
- Multimedia (13)
- Faculty Publications (189)
- 01 Mar 2011
- News
Local Hero
41,500-seat facility was designed to give fans the experience of an old-time park, but with all the modern amenities. With luxury boxes, jumbotron, unobstructed views, and stadium-wide Wi-Fi access, the park feels state-of-the-art and...
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- 05 Feb 2008
- First Look
First Look: February 5, 2008
regret relaxes self-control and motivates consumers to counteract their righteousness. A series of five studies demonstrates the effect of self-control regrets on real choices and actual shopping behavior. The findings indicate that consumers are more likely to select...
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Martha Lagace
- 24 Jul 2007
- First Look
First Look: July 24, 2007
The Mitchell Family and Mitchells/Richards Harvard Business School Case 605-047 Describes a small, luxury retail chain's operational sophistication achieved through the use of technology and "high-touch" customer-service. A...
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Martha Lagace
- 01 Dec 2016
- News
Alumni Books of 2016
epitome of the Aston Martin Grand Touring car. Comfortable for two, it has few frills and a high level of luxury and yet is capable of heart-stopping performance and superb handling on the racetrack. Candee examines in detail the history...
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- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place...
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Keywords:
JCDecaux;
Clear Channel Outdoor;
OUTFRONT Media;
Lamar Advertising Company;
Jean-François Decaux;
Jean-Charles Decaux;
Outdoor Advertising;
Street Furniture;
Airports;
Billboards;
Bicycles;
Digital Devices;
Digital Marketing;
Bidding;
Advertising;
Advertising Campaigns;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Model;
Business Organization;
Family Business;
For-Profit Firms;
Joint Ventures;
Design;
Price;
Profit;
Revenue;
Geographic Location;
Geographic Scope;
Global Range;
Globalization;
Global Strategy;
Globalized Firms and Management;
Multinational Firms and Management;
Globalized Markets and Industries;
Government Legislation;
Business History;
Human Resources;
Laws and Statutes;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Marketing;
Brands and Branding;
Marketing Channels;
Marketing Strategy;
Product Marketing;
Demand and Consumers;
Supply and Industry;
Operations;
Distribution;
Infrastructure;
Logistics;
Product;
Product Design;
Production;
Organizational Structure;
Property;
Public Ownership;
Renting or Rental;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Family and Family Relationships;
Sales;
Situation or Environment;
Luxury;
Strategy;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Consolidation;
Corporate Strategy;
Customization and Personalization;
Expansion;
Segmentation;
Mobile Technology;
Wireless Technology;
Air Transportation;
Bicycle Transportation;
Rail Transportation;
Transportation Networks;
Advertising Industry;
France;
Paris
Wells, John R., and Gabriel Ellsworth. "JCDecaux, 2016: Global Leader ... Again." Harvard Business School Supplement 717-441, February 2017.