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- Faculty Publications (142)
- March 2008 (Revised March 2009)
- Case
Microsoft's Unlimited Potential (A)
By: V. Kasturi Rangan and Marie Bell
In April 2007, Bill Gates announced Microsoft Unlimited Potential. Its mission was to enable social and economic opportunity for the next five billion people. To deliver against this mission, Microsoft sought to focus its citizenship efforts and its product development...
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Keywords:
Developing Countries and Economies;
Emerging Markets;
Corporate Social Responsibility and Impact;
Growth and Development Strategy
Rangan, V. Kasturi, and Marie Bell. "Microsoft's Unlimited Potential (A)." Harvard Business School Case 508-072, March 2008. (Revised March 2009.)
- Article
It's Down to Two: Microsoft and Google
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Marketing
Rayport, Jeffrey F. "It's Down to Two: Microsoft and Google." Bloomberg Businessweek Online (February 4, 2008).
- January 2008
- Teaching Note
Microsoft in China and India, 1993-2007 (TN)
By: Tarun Khanna and Prithwiraj Choudhury
Teaching Note for [708444].
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- January 2008 (Revised August 2008)
- Case
AT&T v. Microsoft (A): IP Litigation Strategy
By: Willy Shih
This case examines a hard fought litigation over a patent that originated at Bell Labs. It illustrates the challenges that technology companies face today innovating in a complex intellectual property environment in fields where there is a high amount of...
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Keywords:
Technological Innovation;
Patents;
Lawsuits and Litigation;
Conflict and Resolution;
Strategy;
Technology Industry
Shih, Willy. "AT&T v. Microsoft (A): IP Litigation Strategy." Harvard Business School Case 608-080, January 2008. (Revised August 2008.)
- 2008
- Simulation
Everest Leadership and Team Simulation
By: Michael A. Roberto and Amy C. Edmondson
This item is currently not available for purchase on this site. To order, please contact Customer Service - (800) 545-7685 or (617) 783-7600. **REVISED AUGUST 2009!** This web-based simulation uses the dramatic context of a Mount Everest expedition to reinforce student...
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- 2008
- Simulation
Pricing Simulation: Universal Car Rental
This web-based simulation presents an engaging context in which students develop their knowledge of pricing by managing a rental car operation (Universal) in Florida and improve regional performance by developing a pricing strategy. The simulation involves three...
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Keywords:
Competition;
Consumer Behavior;
Price;
Profit;
Renting or Rental;
Auto Industry;
Service Industry;
Miami;
Orlando;
Tampa
- September 2007
- Supplement
Ravi Venkatesan, Chairman, Microsoft India
By: Tarun Khanna and Krishna G. Palepu
Ravi Venkatesan, chairman of Microsoft India, discusses market entry, localization, and intellectual property rights in emerging markets.
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Keywords:
Multinational Firms and Management;
Intellectual Property;
Emerging Markets;
Market Entry and Exit;
Information Technology Industry;
India
Khanna, Tarun, and Krishna G. Palepu. "Ravi Venkatesan, Chairman, Microsoft India." Harvard Business School Video Supplement 708-804, September 2007.
- August 2007 (Revised December 2007)
- Case
Microsoft in China and India, 1993-2007
By: Tarun Khanna and Prithwiraj Choudhury
Relates to Microsoft's expansion in China and India in the period 1993-2007 and the strategic issues faced by multinationals in emerging markets.
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Keywords:
Expansion;
Multinational Firms and Management;
Information Technology;
Applications and Software;
Emerging Markets;
Information Technology Industry;
China;
India
Khanna, Tarun, and Prithwiraj Choudhury. "Microsoft in China and India, 1993-2007." Harvard Business School Case 708-444, August 2007. (Revised December 2007.)
- April 2007
- Article
Wintel: Cooperation and Conflict
We study competitive interactions between Intel and Microsoft, two producers of complementary products. In a system of complements, like the PC, the value of the final product depends on how well the different components work together. This, in turn, depends on the...
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Keywords:
Conflict and Resolution;
Competition;
Cooperation;
Value;
Performance Effectiveness;
Research and Development;
Motivation and Incentives;
Investment;
Price;
Product Launch;
Product
Casadesus-Masanell, Ramon, and David B. Yoffie. "Wintel: Cooperation and Conflict." Management Science 53, no. 4 (April 2007): pp. 584–598.
- February 2007 (Revised August 2007)
- Case
Microsoft Office 2007
By: Marco Iansiti and Bianca Buccitelli
A discussion of the history and processes behind the development of Microsoft's Office 12 software.
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Keywords:
History;
Applications and Software;
Research and Development;
Business Processes;
Product Development
Iansiti, Marco, and Bianca Buccitelli. "Microsoft Office 2007." Harvard Business School Case 607-015, February 2007. (Revised August 2007.)
- December 2006 (Revised March 2010)
- Case
Bill Gates and Steve Jobs
By: Anthony Mayo and Mark Benson
Bill Gates and Steve Jobs, founders of Microsoft and Apple respectively, have revolutionized the relationship between the individual and computer technology. Once the exclusive domain of academia and research facilities, computers can now be found in every area of...
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Keywords:
Entrepreneurship;
Business History;
Technological Innovation;
Leadership;
Risk and Uncertainty;
Technology Industry
Mayo, Anthony, and Mark Benson. "Bill Gates and Steve Jobs." Harvard Business School Case 407-028, December 2006. (Revised March 2010.)
- October 2006 (Revised February 2010)
- Case
Linux vs. Windows
By: Ramon Casadesus-Masanell and Jordan Mitchell
As of 2006, Microsoft is finding that its dominant position in client and server operating systems is under attack from Linux. While Linux has only 3% of the worldwide installed base of PC operating systems, it had captured 20% of the server market by the end of 2005...
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Keywords:
Business Model;
For-Profit Firms;
Open Source Distribution;
Competitive Strategy;
Applications and Software;
Value;
Technology Industry
Casadesus-Masanell, Ramon, and Jordan Mitchell. "Linux vs. Windows." Harvard Business School Case 707-465, October 2006. (Revised February 2010.)
- September 2006 (Revised September 2007)
- Case
VMware, Inc. (A)
By: David B. Yoffie, Ward Bullard, Nikhil Raj and Suja Vaidyanathan
VMware, Inc., the first company to crack the software virtualization market, faces new challenges from competitors' plans to bundle free virtualization solutions in operating systems. VMware, acquired by data storage giant EMC Corp. in 2003, has delivered top-line...
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Keywords:
Technological Innovation;
Growth and Development Strategy;
Market Entry and Exit;
Open Source Distribution;
Competition
Yoffie, David B., Ward Bullard, Nikhil Raj, and Suja Vaidyanathan. "VMware, Inc. (A)." Harvard Business School Case 707-013, September 2006. (Revised September 2007.)
- July 2006 (Revised March 2010)
- Case
Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry
By: Ramon Casadesus-Masanell and Jordan Mitchell
Symantec and McAfee hold 53.6% and 18.8% respectively, of the anti-virus software market as of 2006. While the market is concentrated with five firms controlling over 90%, Microsoft is on the eve of releasing a consumer security subscription packed called OneCare Live....
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Keywords:
Business Model;
Market Entry and Exit;
Competitive Strategy;
Software;
Information Technology Industry
Casadesus-Masanell, Ramon, and Jordan Mitchell. "Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry." Harvard Business School Case 707-413, July 2006. (Revised March 2010.)
- May 2006 (Revised October 2007)
- Case
EU Verdict Against Microsoft
By: David B. Yoffie and Michael Slind
In 2004, following an investigation that began in 1998, the European Commission (EC) issued an antitrust judgment against Microsoft Corp., levying a record fine of 497 million euros ($613 million) and mandating changes of commercial behavior and bundling of Windows...
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Keywords:
Judgments;
Governance Compliance;
Lawsuits and Litigation;
Monopoly;
Business and Government Relations;
Competitive Strategy;
Software;
European Union;
United States
Yoffie, David B., and Michael Slind. "EU Verdict Against Microsoft." Harvard Business School Case 706-503, May 2006. (Revised October 2007.)
- October 2005 (Revised October 2005)
- Supplement
Microsoft in the People's Republic of China: 2005 Update
By: Tarun Khanna and Elizabeth Raabe
Khanna, Tarun, and Elizabeth Raabe. "Microsoft in the People's Republic of China: 2005 Update." Harvard Business School Supplement 706-429, October 2005. (Revised October 2005.)
- June 2005 (Revised January 2006)
- Case
Microsoft in 2005
By: David B. Yoffie, Darmesh M Mehta and Rudina I Seseri
Focuses on Microsoft's strategy for sustaining competitive advantage in the global software industry. Also, explores Microsoft's history and its current position, as it tries to diversify its product and service revenue streams.
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Keywords:
Diversification;
Business History;
Marketing Strategy;
Competitive Advantage;
Applications and Software;
Globalized Markets and Industries;
Information Technology Industry
Yoffie, David B., Darmesh M Mehta, and Rudina I Seseri. "Microsoft in 2005." Harvard Business School Case 705-505, June 2005. (Revised January 2006.)
- March 2005
- Background Note
Home Video Games: Generation Seven
By: Elie Ofek
Discusses the issues facing firms in the seventh generation of home video game platforms. In particular, Sony and Microsoft plan to launch new game consoles in the 2005 to 2006 time frame. Each firm seems to be following a different strategy. Microsoft wants to launch...
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Keywords:
Marketing Strategy;
Competitive Strategy;
Technological Innovation;
Information Infrastructure;
Applications and Software;
Entertainment and Recreation Industry;
Information Technology Industry
Ofek, Elie. "Home Video Games: Generation Seven." Harvard Business School Background Note 505-072, March 2005.
- March 2005 (Revised June 2006)
- Case
Sun Microsystems, Inc.: Web Services Strategy
By: Thomas R. Eisenmann and Fernando Suarez
Microsoft and IBM have excluded Sun Microsystems from the board of the Web Services Interoperability Organization (WS-I), an industry consortium that will shape the evolution of Web services standards. Sun managers must decide whether to join WS-I as a contributing...
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Keywords:
Information Technology;
Standards;
Corporate Governance;
Power and Influence;
Web Services Industry;
Information Technology Industry
Eisenmann, Thomas R., and Fernando Suarez. "Sun Microsystems, Inc.: Web Services Strategy." Harvard Business School Case 805-095, March 2005. (Revised June 2006.)