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Show Results For
-
All HBS Web
(1,146)
- News (218)
- Research (654)
- Events (13)
- Multimedia (2)
- Faculty Publications (227)
- 14 Nov 2014
- News
High-Frequency Traders Turn to the Online Ad Market
- January 2021 (Revised March 2021)
- Supplement
E-Commerce Analytics for CPG Firms (A): Estimating Sales
By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for...
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Keywords:
Data Analysis;
Data Analytics;
CPG;
Consumer Packaged Goods (CPG);
Estimation;
Online Channel;
Retail Analytics;
Retail;
Retailing Industry;
Data;
Data Sharing;
Bricks And Mortar;
Ecommerce;
Analytics and Data Science;
Analysis;
Sales;
Goods and Commodities;
Retail Industry;
Consumer Products Industry;
United States
- Web
Global Business Course | HBS Online
David LunaU.S. Diplomat and National Security Official What You Earn Certificate of Completion Boost your resume with a Certificate of Completion from HBS Online Earn by: completing this course Certificate of Specialization Prove your...
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- Web
Organizational Leadership Course | HBS Online
scale and mobilize your employees as you transition your business from a startup into a growth-stage company. "HBS Online courses are excellent for anyone who wishes to learn more about a particular subject area or further develop their...
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- Web
SMS Terms - HBS Online
Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from HBS Online using automated dialing technology to call or text...
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- January 2021
- Supplement
E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer
By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for...
View Details
Keywords:
Data Analysis;
Data Analytics;
CPG;
Consumer Packaged Goods (CPG);
Online Channel;
Retail;
Retail Analytics;
Retailing Industry;
Data;
Data Sharing;
Ecommerce;
Assortment Optimization;
Assortment Planning;
Analytics and Data Science;
Retention;
Retail Industry;
Consumer Products Industry;
United States
- Web
Frequently Asked Questions | HBS Online
General Questions Have questions about the Harvard Business School Online learning model, admissions, payment options, or course platform? Start here! If you have a question about a particular program, you can jump down to our...
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- 17 Mar 2015
- News
The Success of Monitoring the Economy With Big Data
- Web
Launching Tech Ventures | HBS Online
Certificate of Completion from HBS Online Earn by: completing this course Certificate of Specialization Prove your mastery of entrepreneurship and innovation Earn by: completing any three courses within this subject area to earn a...
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- 2018
- Working Paper
Shipping Fees and Product Assortment in Online Retail
By: Chaoqun Chen and Donald Ngwe
Shipping fees are an important aspect of online retail for both consumers and sellers. A common fee structure is contingent free shipping, in which consumers are granted free shipping for basket sizes above a minimum value and are charged a flat fee for orders below...
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Keywords:
Shpping Fee;
E-commerce;
Multi-category Demand;
Search Costs;
Shipping Membership;
Spending;
Consumer Behavior;
Retail Industry
Chen, Chaoqun, and Donald Ngwe. "Shipping Fees and Product Assortment in Online Retail." Harvard Business School Working Paper, No. 19-034, September 2018.
- 22 Sep 2014
- Op-Ed
Online Banks Fill Funding Needs for Small Business
have the money in their account in just days, whereas in the conventional banking model small business owners may not be approved for several weeks. New Ways To Make Loan Decisions By and large, emerging online alternative lenders make...
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- Web
Terms of Use | HBS Online
1. Introduction; Changes Please read these Terms of Use and the other Agreements described immediately below before registering for, accessing or using any portion of the Harvard Business School Online website (the “Site,” which consists...
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- Web
Cookie Information | HBS Online
Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies HBS Online Q&A on Cookies and Similar Technologies What are cookies, pixel tags, scripts, log files, web beacons and similar technologies?...
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- 2017
- Working Paper
Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity
By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only...
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Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity." Harvard Business School Working Paper, No. 18-022, September 2017. (Revised October 2017.)
- 26 Jul 2022
- Research & Ideas
Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews
restaurants, causing consumers to avoid those with bad ratings. Restaurants, in turn, often respond by cleaning up their act, according to an analysis of Yelp reviews, OpenTable reservations, and data from the New York City Department of...
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- 15 May 2017
- Sharpening Your Skills
The Promises and Limitations of Big Data
Source: peterhowell Although many people claim we have entered the era of big data, research firms tell us that most collected information is never used. It sits uncleaned, unanalyzed, unused in databases. But when data analytics is used...
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- March 27, 2017
- Article
How the Water Industry Learned to Embrace Data
By: Frank V. Cespedes and Amir Peleg
Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets by digital technologies. But a bigger and more impactful trend is the use of online tools to improve physical asset utilization in many traditional off-line...
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Keywords:
Information Technology;
Analytics and Data Science;
Organizational Change and Adaptation;
Utilities Industry
Cespedes, Frank V., and Amir Peleg. "How the Water Industry Learned to Embrace Data." Harvard Business Review (website) (March 27, 2017).
- January 2021 (Revised March 2021)
- Exercise
E-Commerce Analytics for CPG Firms (C): Free Delivery Terms
By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for...
View Details
Keywords:
Data;
Data Analysis;
Data Analytics;
Data Sharing;
CPG;
Consumer Packaged Goods (CPG);
Delivery Planning;
Customer Lifetime Value;
Online Channel;
Retail;
Retail Analytics;
Retailing Industry;
Ecommerce;
Grocery;
Grocery Delivery;
Margins;
Analytics and Data Science;
Retention;
E-commerce;
Retail Industry;
Consumer Products Industry;
United States
Israeli, Ayelet, and Fedor (Ted) Lisitsyn. "E-Commerce Analytics for CPG Firms (C): Free Delivery Terms." Harvard Business School Exercise 521-080, January 2021. (Revised March 2021.)
- Web
Sustainable Business Strategy Course | HBS Online
like a new person, with a new thought process, driven by purpose, committed to doing the right thing." Mayank DubeyManager, Marketing Communications at Endress+Hauser What You Earn Certificate of Completion Boost your resume with a Certificate of Completion from HBS...
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