Filter Results
:
(889)
Show Results For
-
All HBS Web
(889)
- People (1)
- News (223)
- Research (473)
- Events (6)
- Multimedia (6)
- Faculty Publications (223)
Show Results For
-
All HBS Web
(889)
- People (1)
- News (223)
- Research (473)
- Events (6)
- Multimedia (6)
- Faculty Publications (223)
- February 1998 (Revised February 1999)
- Case
FreeMarkets OnLine
Describes the marketing strategy of an entrepreneurial start-up engaged in electronic purchasing for large manufacturers. By creating an electronic bidding platform, the company has been able to cut down procurement costs by about 15%. The case question concerns how...
View Details
Keywords:
Cost Management;
Growth and Development Strategy;
Marketing Strategy;
Bids and Bidding;
Market Entry and Exit;
Digital Platforms;
Production;
Electronics Industry
Rangan, V. Kasturi. "FreeMarkets OnLine." Harvard Business School Case 598-109, February 1998. (Revised February 1999.)
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
business for 20 years. Its acquisition of Jet.com, however, let Walmart aggressively expand the top line of its platform revenue and bring in a team that understood platforms. Although still far behind Amazon, Walmart’s acquisition of...
View Details
Keywords:
by Martha Lagace
- 2021
- Working Paper
The Value of Data and Its Impact on Competition
By: Marco Iansiti
Common regulatory perspective on the relationship between data, value, and competition in online platforms has increasingly centered on the volume of data accumulated by incumbent firms. This view posits the existence of "data network effects," where more data leads to...
View Details
Keywords:
Online Platforms;
Data Network Effects;
Analytics and Data Science;
Value;
Competition;
Digital Platforms
Iansiti, Marco. "The Value of Data and Its Impact on Competition." Harvard Business School Working Paper, No. 22-002, July 2021.
- 10 Dec 2018
- Working Paper Summaries
Platform Competition: Betfair and the U.K. Market for Sports Betting
- August 2021 (Revised February 2022)
- Case
Lexoo: Building a Long-Lasting Platform (Abridged)
By: Chiara Farronato and Elena Corsi
Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized...
View Details
Keywords:
Legal Services;
Marketplaces;
Pivot;
Growth and Development Strategy;
Digital Platforms;
Small Business;
Service Operations;
Decision Making;
Legal Services Industry
Farronato, Chiara, and Elena Corsi. "Lexoo: Building a Long-Lasting Platform (Abridged)." Harvard Business School Case 622-043, August 2021. (Revised February 2022.)
- February 2011 (Revised November 2012)
- Case
PatientsLikeMe: An Online Community of Patients
By: Sunil Gupta and Jason Riis
PatientsLikeMe (PLM) is an online community where patients share their personal experiences with a disease, find other patients like them, and learn from each other. The company was founded by Jamie and Ben Heywood when their 29-year-old brother was diagnosed with ALS...
View Details
Keywords:
Business Startups;
Health Disorders;
Knowledge Sharing;
Growth and Development Strategy;
Product Launch;
Digital Platforms;
Social and Collaborative Networks;
Health Industry
Gupta, Sunil, and Jason Riis. "PatientsLikeMe: An Online Community of Patients." Harvard Business School Case 511-093, February 2011. (Revised November 2012.)
- 14 Jan 2021
- Working Paper Summaries
Dog Eat Dog: Measuring Network Effects Using a Digital Platform Merger
- February 2021
- Case
Threadless: The Renewal of an Online Community
By: Shane Greenstein, Karim Lakhani and Christian Godwin
Threadless, an online apparel company and artist community which Jake Nickell founded in 2000, continued to maintain its status as a top company in the online apparel industry during its second decade. From 2010 to 2020, Threadless continued to operate its...
View Details
Keywords:
Business Model;
Decision Making;
Entrepreneurship;
Innovation and Invention;
Leading Change;
Management;
Marketing;
Product Launch;
Operations;
Supply Chain;
Distribution;
Networks;
Sales;
Strategy;
Adaptation;
Information Technology;
Applications and Software;
Digital Platforms;
Apparel and Accessories Industry;
Technology Industry;
North America
Greenstein, Shane, Karim Lakhani, and Christian Godwin. "Threadless: The Renewal of an Online Community." Harvard Business School Case 621-056, February 2021.
- January 2004 (Revised October 2006)
- Case
Electronic Arts in Online Gaming
By: Thomas R. Eisenmann and Justin Wong
Electronic Arts (EA), the world's largest independent video-game publisher, must decide whether to support Microsoft's initiatives in online gaming. Historically, EA has been platform-agnostic, releasing versions of its titles for all major console platforms. However,...
View Details
Keywords:
Corporate Strategy;
Digital Platforms;
Network Effects;
Policy;
Customer Focus and Relationships;
Games, Gaming, and Gambling;
Revenue;
Segmentation;
Sales;
Entertainment and Recreation Industry;
Electronics Industry
Eisenmann, Thomas R., and Justin Wong. "Electronic Arts in Online Gaming." Harvard Business School Case 804-140, January 2004. (Revised October 2006.)
- May 24, 2021
- Article
What Makes an Online Marketplace Disruptive?
By: Clifford Maxwell and Scott Duke Kominers
Platforms like Airbnb, eBay, and Angie’s List have changed how markets work. But while many are innovative and make life easier for consumers, which are truly disruptive? Hewing to Clay Christensen’s theory of disruption, platforms—which operate as online...
View Details
Maxwell, Clifford, and Scott Duke Kominers. "What Makes an Online Marketplace Disruptive?" Harvard Business Review Digital Articles (May 24, 2021).
- January 2018 (Revised October 2019)
- Case
ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)
By: Feng Zhu, Weiru Chen and Shirley Sun
ZBJ.com (ZBJ), an online platform that connects knowledge workers to small- and medium-sized enterprises, is China’s largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15...
View Details
Keywords:
Outsourcing;
Disintermediation;
Digital Platforms;
Information Technology;
Problems and Challenges;
Global Strategy;
Information Technology Industry;
China
Zhu, Feng, Weiru Chen, and Shirley Sun. "ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)." Harvard Business School Case 618-044, January 2018. (Revised October 2019.)
- 28 Mar 2018
- Research & Ideas
Sophisticated Investors May Be Harming Fintech Lending Platforms
differs significantly from a traditional lending bank. Once an application is filed, the lending platform collects information on borrowers through online self-reporting and by pulling credit reports. The...
View Details
- October 14, 2019
- Article
Designing Better Online Review Systems
By: Geoff Donaker, Hyunjin Kim and Michael Luca
Online reviews are transforming the way consumers choose products and services of all sorts. We turn to TripAdvisor to plan a vacation, Zocdoc to find a doctor, and Yelp to choose a new restaurant. Reviews can create value for buyers and sellers alike, but only if they...
View Details
Donaker, Geoff, Hyunjin Kim, and Michael Luca. "Designing Better Online Review Systems." Harvard Business Review 97, no. 6 (November–December 2019): 122–129.
- 21 Mar 2014
- News
Harvard Business School Launches First Online Offering
- Web
Online Digital Marketing Strategy Course | HBS Online
materials and the course platform ends 60 days after the final deadline in the program. How should I list my certificate on my resume? +– Once you've earned your Certificate of Completion, list it on your resume along with the date of...
View Details
- 22 Dec 2015
- Blog Post
HBS Takes Business Education Online
Last year, HBS replaced its previous week-long residential pre-MBA program, Analytics, with HBX’s Credential of Readiness (CORe) program, an online primer on the fundamentals of business that is open to learners around the world. While...
View Details
- November, 2016
- Article
Fixing Discrimination in Online Marketplaces
By: Ray Fisman and Michael Luca
Online marketplaces such as eBay, Uber, and Airbnb have the potential to reduce racial, gender, and other forms of bias that affect the off-line world. And in the early days of Internet commerce, the relative anonymity of transactions did make it harder for...
View Details
Fisman, Ray, and Michael Luca. "Fixing Discrimination in Online Marketplaces." Harvard Business Review 94, no. 12 (November, 2016): 88–95.
- Web
About | HBS Online
Our Vision Play Learner Testimonial Video Harvard Business School Online launched as HBX in 2014 to deepen the School’s impact and broaden its reach, all while staying true to the HBS mission: to educate leaders who make a difference in...
View Details
- June 2015 (Revised April 2018)
- Case
WeChat: A Global Platform?
By: Willy Shih, Howard Yu and Feng Liu
WeChat was developed by Tencent Holdings as a lightweight messaging platform. As it grew quickly to become the most popular messaging app in China, it added a range of products and services that sat on top that were designed to appeal to a broad range of consumers and...
View Details
Keywords:
Online Platforms;
China;
WeChat;
Tencent Holdings;
Globalization;
Internet and the Web;
Applications and Software;
Digital Platforms;
Telecommunications Industry;
Information Industry;
China
Shih, Willy, Howard Yu, and Feng Liu. "WeChat: A Global Platform?" Harvard Business School Case 615-049, June 2015. (Revised April 2018.)