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- Faculty Publications (106)
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- All HBS Web (645)
- Faculty Publications (106)
- Research Summary
Managing Networked Businesses
Platform-based businesses that leverage network effects face a distinctive set of management challenges. A platform encompasses components and rules that facilitate interactions between the platform's users. A platform-based product or service exhibits a network...
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- March 2008 (Revised June 2011)
- Case
MySpace
By: Mikolaj Jan Piskorski, David T. Chen and Carin-Isabel Knoop
The case, set in late 2007, examines what MySpace—the largest online social network—should do to respond to its agile competitor, Facebook. Since its inception MySpace had experienced phenomenal growth, acquiring 20 million members in its first 20 months of operation,...
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Keywords:
Open Source Distribution;
Partners and Partnerships;
Social and Collaborative Networks;
Competition;
Competitive Strategy;
Internet and the Web;
Digital Platforms;
Information Technology Industry
Piskorski, Mikolaj Jan, David T. Chen, and Carin-Isabel Knoop. "MySpace." Harvard Business School Case 708-499, March 2008. (Revised June 2011.)
- September 2014
- Teaching Plan
Linden Lab: Crossing the Chasm
In early 2009, managers at Linden Lab, creator of the virtual world Second Life, faced decisions about the company's growth strategy. Despite profound initial skepticism about demand for a user-generated virtual world that was not a traditional game, Second Life was...
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Eisenmann, Thomas R. "Linden Lab: Crossing the Chasm." Harvard Business School Teaching Plan 815-053, September 2014.
- 10 Jan 2022
- Research & Ideas
How to Get Companies to Make Investments That Benefit Everyone
contributions to society, says Harvard Business School Assistant Professor Frank Nagle. Doing so will encourage companies to spend more time working to make the world a better place, he says. Nagle points to the use of free and open...
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Keywords:
by Lane Lambert
- June 2014
- Teaching Note
Google Glass
By: Thomas Eisenmann
In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing...
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- April 2014 (Revised June 2014)
- Case
Google Glass
By: Thomas Eisenmann, Lauren Barley and Liz Kind
In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing...
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Keywords:
Entrepreneurship;
Technological Innovation;
Distribution Channels;
Strategy;
Partners and Partnerships;
Technology Adoption
Eisenmann, Thomas, Lauren Barley, and Liz Kind. "Google Glass." Harvard Business School Case 814-102, April 2014. (Revised June 2014.)
- August 2013 (Revised September 2015)
- Case
Coursera
By: Ramon Casadesus-Masanell and Hyunjin Kim
By providing free and open-access online courses at a large scale, Massive Open Online Course (MOOC) platforms seek to innovate the business models of the traditional higher education industry. In a little over a year, Coursera had grown at a rapid rate to emerge as a...
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Keywords:
Business Models;
Strategy;
Competition;
Business Model;
Internet and the Web;
Higher Education;
Competitive Advantage;
Education Industry
Casadesus-Masanell, Ramon, and Hyunjin Kim. "Coursera." Harvard Business School Case 714-412, August 2013. (Revised September 2015.)
- March 2022 (Revised August 2022)
- Case
Proximie: Using XR Technology to Create Borderless Operating Rooms
By: Ariel D. Stern and Alpana Thapar
In mid-January 2022, Nadine Hachach-Haram, founder and CEO of Proximie, was thinking about the company’s growth plans. Launched in 2016, Proximie was a platform that enabled clinicians, proctors, and medical device company personnel to be virtually present in operating...
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Keywords:
Growth and Development Strategy;
Technological Innovation;
Partners and Partnerships;
Strategic Planning;
Health Care and Treatment;
Analytics and Data Science;
Digital Platforms;
Health Industry;
Lebanon;
United Kingdom;
United States
Stern, Ariel D., and Alpana Thapar. "Proximie: Using XR Technology to Create Borderless Operating Rooms." Harvard Business School Case 622-082, March 2022. (Revised August 2022.)
- March 2016
- Case
IC Group A/S
By: John R. Wells and Gabriel Ellsworth
IC Group owned several of Scandinavia's leading premium fashion brands. How should it respond to the decline of its primary wholesale distribution channels (independent fashion boutiques and department stores)? Should it open more physical stores or focus on...
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Keywords:
IC Group;
IC Companys;
Carli Gry;
InWear;
Mads Ryder;
Niels Martinsen;
Premium Fashion;
Fast Fashion;
Business Units;
Business Divisions;
Business Growth and Maturation;
Business Model;
Business Organization;
For-Profit Firms;
Profit;
Revenue;
Multinational Firms and Management;
Business History;
Business or Company Management;
Acquisition;
Growth and Development Strategy;
Brands and Branding;
Distribution Channels;
Organizational Design;
Organizational Structure;
Problems and Challenges;
Strategy;
Product Positioning;
Competition;
Competitive Strategy;
Corporate Strategy;
Vertical Integration;
Segmentation;
Web Sites;
Apparel and Accessories Industry;
Fashion Industry;
Retail Industry;
Scandinavia;
Denmark;
Sweden;
Norway
Wells, John R., and Gabriel Ellsworth. "IC Group A/S." Harvard Business School Case 716-446, March 2016.
- May 2008 (Revised March 2010)
- Supplement
Palm (C): 2005
By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the...
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Keywords:
History;
Decisions;
Business Model;
Technological Innovation;
Value Creation;
Digital Platforms;
Rights;
Competition
Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (C): 2005." Harvard Business School Supplement 708-516, May 2008. (Revised March 2010.)
- November 2012 (Revised May 2013)
- Case
ASUSTeK and the Google Nexus 7 Tablet
By: Willy C. Shih and Jyun-Cheng Wang
Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung...
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Keywords:
Nexus;
Google;
ASUSTeK;
Android;
Tablet;
Kindle;
Kindle Fire;
Notebook Computers;
ODM;
Apple;
Price Point;
App Store;
Ecosystem;
Open Handset Alliance;
Reference Design;
iPad;
EMS;
Electronic Manufacturing Services;
Smartphone;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Product Marketing;
Product Launch;
Product Positioning;
Industry Structures;
Product Design;
Product Development;
Business Strategy;
Competitive Strategy;
Mobile and Wireless Technology;
Digital Platforms;
Information Technology;
Internet and the Web;
Computer Industry;
Information Technology Industry;
Technology Industry;
Taiwan;
United States
Shih, Willy C., and Jyun-Cheng Wang. "ASUSTeK and the Google Nexus 7 Tablet." Harvard Business School Case 613-056, November 2012. (Revised May 2013.)
- 23 Jan 2024
- Book
More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World
School. Kominers, who coauthored the new book The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create with marketing expert and Web3 entrepreneur Steve Kaczynski, says despite all the open questions...
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- 28 Apr 2015
- First Look
First Look: April 28
Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha cofounded Zeal, an education technology start-up providing a web-based, mobile learning platform that helps...
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Keywords:
Sean Silverthorne
- May 2008 (Revised March 2010)
- Supplement
Palm (B): 2001
By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the...
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Keywords:
History;
Decisions;
Business Model;
Technological Innovation;
Strategy;
Value Creation;
Digital Platforms;
Rights;
Competition;
Computer Industry
Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (B): 2001." Harvard Business School Supplement 708-515, May 2008. (Revised March 2010.)
- May 2008 (Revised March 2010)
- Supplement
Palm (D): Epilogue as of 2008
By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the...
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Keywords:
History;
Decisions;
Business Model;
Technological Innovation;
Value Creation;
Digital Platforms;
Rights;
Competition
Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (D): Epilogue as of 2008." Harvard Business School Supplement 708-517, May 2008. (Revised March 2010.)
- 08 Dec 2020
- Research & Ideas
Why Companies Hunt for Talent on Digital Platforms, Not in Resume Piles
field studies, researchers tend to think that workers submit resumes to open positions. In fact, scholars have learned a lot about discrimination in labor markets by sending resumes to job postings to see who gets called back and who...
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- 2016
- Chapter
User-Generated Content and Social Media
By: Michael Luca
This paper documents what economists have learned about user-generated content (UGC) and social media. A growing body of evidence suggests that UGC on platforms ranging from Yelp to Facebook has a large causal impact on economic and social outcomes ranging from...
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Keywords:
User-generated Content;
Crowdsourcing;
Design Economics;
Internet and the Web;
Marketing;
Economics;
Media;
Social Media
Luca, Michael. "User-Generated Content and Social Media." Chap. 12 in Handbook of Media Economics. Vol. 1B, edited by Simon Anderson, Joel Waldfogel, and David Strömberg. North-Holland Publishing Company, 2016.
- May 2008 (Revised March 2010)
- Case
Palm (A): The Debate on Licensing Palm's OS (1997)
By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the...
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Keywords:
Business Model;
Debates;
Decisions;
Innovation and Invention;
Product Launch;
Production;
Competition;
Value Creation;
Information Technology Industry
Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (A): The Debate on Licensing Palm's OS (1997)." Harvard Business School Case 708-514, May 2008. (Revised March 2010.)
- January 2018 (Revised January 2019)
- Case
ZappRx
By: Jeffrey J. Bussgang and Olivia Hull
In October 2015, ZappRx founder Zoe Barry is deciding between two business models for her health technology start-up. Her product, a software application that aims to expedite the prescription fulfillment process for patients with rare diseases, has attracted interest...
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- 08 May 2023
- Research & Ideas
How Trump’s Anti-Immigrant Rhetoric Crushed Crowdfunding for Minority Entrepreneurs
Index from 2009 to 2021 to efforts by minority entrepreneurs to raise money on Kickstarter, which has raised $7.3 billion for popular projects such as opening restaurants and publishing comic books. “You can compare quarters within the...
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Keywords:
by Scott Van Voorhis