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All HBS Web
(2,850)
- Faculty Publications (600)
- 1995
- Dissertation
The Economics of Experimentation in the Design of New Products and Processes
By: Stefan Thomke
- December 1994 (Revised March 1996)
- Case
Ciba Consumer Pharmaceuticals' Acutrim: Challenges and Opportunities in Today's Diet Industry
By: Nancy F. Koehn and Rebecca Voorheis
Since its introduction in 1983, Acutrim has been a major player in the U.S. appetite suppressant market and in the broader diet industry. This case focuses on the strategic, regulatory, marketing, and financial challenges this product and the rapidly changing diet...
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Keywords:
Product Marketing;
Market Design;
Industry Structures;
Public Ownership;
Problems and Challenges;
Opportunities;
Food and Beverage Industry;
Pharmaceutical Industry;
United States
Koehn, Nancy F., and Rebecca Voorheis. "Ciba Consumer Pharmaceuticals' Acutrim: Challenges and Opportunities in Today's Diet Industry." Harvard Business School Case 795-043, December 1994. (Revised March 1996.)
- 01 Dec 1994
- Conference Presentation
Design and Scheduling of Apparel Manufacturing Systems with Both Slow and Quick Production Lines
By: J. H. Hammond, Z. B. Tang and F. H. Abernathy
- November 1994 (Revised October 2011)
- Background Note
Innovation: A Customer-Driven Approach
By: Marco Iansiti, Thomas J. Kosnik and Ellen Stein
Provides a selection of methodologies for the investigation of user needs, concept development, and product design.
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Iansiti, Marco, Thomas J. Kosnik, and Ellen Stein. "Innovation: A Customer-Driven Approach." Harvard Business School Background Note 695-016, November 1994. (Revised October 2011.)
- November 1994 (Revised November 1995)
- Case
SweetWater
By: H. Kent Bowen and Thomas D. Everett
Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use...
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Keywords:
Entrepreneurship;
Independent Innovation and Invention;
Product Design;
Customers;
Consumer Products Industry;
Consumer Products Industry;
Colorado
Bowen, H. Kent, and Thomas D. Everett. "SweetWater." Harvard Business School Case 695-026, November 1994. (Revised November 1995.)
- October 1994 (Revised August 2006)
- Case
Sport Obermeyer Ltd.
By: Janice H. Hammond and Ananth Raman
The case describes operations at a skiwear design and merchandising company and its supply partner. Introduces production planning for short-life-cycle products with uncertain demand and allows students to analyze a reduced version of the company's production planning...
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Keywords:
Product;
Supply Chain;
Demand and Consumers;
Production;
Planning;
Globalized Markets and Industries;
Forecasting and Prediction;
Industry Growth;
Apparel and Accessories Industry;
Sports Industry;
United States;
Hong Kong
Hammond, Janice H., and Ananth Raman. "Sport Obermeyer Ltd." Harvard Business School Case 695-022, October 1994. (Revised August 2006.)
- August 1994 (Revised May 2001)
- Case
ITT Automotive: Global Manufacturing Strategy (1994)
By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process...
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Keywords:
Information Technology;
Innovation Strategy;
Production;
Product Development;
Globalized Firms and Management;
Performance Productivity;
Manufacturing Industry;
Auto Industry;
Belgium;
Germany;
United States
Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
- July 1994
- Case
Microsoft: Multimedia Publications (A)
By: Marco Iansiti and Ellen Stein
Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft...
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Keywords:
Product Development;
Organizational Structure;
Applications and Software;
Design;
Expansion;
Consumer Products Industry;
Consumer Products Industry;
Washington (state, US)
Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (A)." Harvard Business School Case 695-005, July 1994.
- July 1994 (Revised March 1995)
- Case
Microsoft: Multimedia Publications (B)
By: Marco Iansiti and Ellen Stein
Microsoft is about to release an apparently successful CD-ROM baseball product. The company is trying to determine what product(s) should be developed next, how it should organize itself, and what role it should play in the development of such products.
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Keywords:
Product Development;
Applications and Software;
Product Design;
Organizational Structure;
Product Launch;
Business Strategy;
Consumer Products Industry;
Consumer Products Industry;
Washington (state, US)
Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (B)." Harvard Business School Case 695-006, July 1994. (Revised March 1995.)
- June 1994 (Revised September 1994)
- Background Note
Commercializing Technology: Imaginative Understanding of User Needs
The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve...
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Keywords:
Transformation;
Communication Strategy;
Customers;
Design;
Marketing;
Consumer Behavior;
Product Development;
Research;
Risk and Uncertainty;
Commercialization;
Technology Adoption
Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
- May 1994
- Background Note
Designing Channels of Distribution
Presents a framework and a method for addressing the new product channel choice decision. Offers a six-step method that involves: 1) disaggregating and prioritizing a distribution channel by customers' channel function requirements; 2) obtaining and combining...
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Rangan, V. Kasturi. "Designing Channels of Distribution." Harvard Business School Background Note 594-116, May 1994.
- January 1994 (Revised March 1995)
- Background Note
Power Dynamics in Organizations
By: Linda A. Hill
Designed to introduce the concepts of power and power dynamics to students in the MBA second-year elective course Power and Influence. Defines "power" and "influence," and explores the role of power dynamics in managerial work and in the life of organizations. Combats...
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Hill, Linda A. "Power Dynamics in Organizations." Harvard Business School Background Note 494-083, January 1994. (Revised March 1995.)
- January 1994 (Revised May 1995)
- Case
Xerox: Design for the Environment
In 1990, Xerox undertook an "Environmental Leadership Program" designed to make Xerox an industry leader in non-polluting operations, recycling, and products actually designed for the environment. This effort flowed naturally out of the system of total quality...
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Keywords:
Product Design;
Production;
Service Delivery;
Service Operations;
Organizational Design;
Environmental Sustainability
Vietor, Richard H.K. "Xerox: Design for the Environment." Harvard Business School Case 794-022, January 1994. (Revised May 1995.)
- 1994
- Article
Accelerating the Design-build-test Cycle for Effective Product Development
By: S. C. Wheelwright and K. B. Clark
Wheelwright, S. C., and K. B. Clark. "Accelerating the Design-build-test Cycle for Effective Product Development." International Marketing Review 11, no. 1 (1994): 32–46.
- September 1993
- Article
Maximizing the Utility of Customer Product Testing: Beta Test Design and Management
By: R. J. Dolan
- August 1993 (Revised April 1994)
- Case
Flanders of Springfield
Flanders is a catalog merchandiser. Various decisions on catalog distribution policy, ordering and inventory policy, and catalog format design are considered. This was a final examination, and serves as a review for a number of topics in the course.
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Keywords:
Decisions;
Policy;
Distribution;
Product Design;
Supply Chain;
Mathematical Methods;
Consumer Products Industry
Schleifer, Arthur, Jr. "Flanders of Springfield." Harvard Business School Case 894-005, August 1993. (Revised April 1994.)
- April 1993 (Revised December 2001)
- Case
General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (B)
By: F. Warren McFarlan and Katherine Seger
Designed to look at outsourcing from the perspective of a major computer services company trying to get into the business.
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Keywords:
Communication Technology;
Business Startups;
Business Plan;
Business Strategy;
Job Cuts and Outsourcing;
Financial Management;
Management Teams;
Communication Strategy;
Organizational Design;
Product Design;
Accounting;
Activity Based Costing and Management;
Computer Industry;
Information Technology Industry
McFarlan, F. Warren, and Katherine Seger. "General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (B)." Harvard Business School Case 193-145, April 1993. (Revised December 2001.)
- April 1993 (Revised December 1993)
- Case
NEC
By: Marco Iansiti
Investigates product development practices at NEC. The company provides an intriguing example of how to build capability through a stream of product development projects. Focuses in detail on an engineering group that develops the core component of its line of...
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Keywords:
Product Development;
Product Design;
Innovation and Invention;
Innovation and Management;
Collaborative Innovation and Invention;
Technological Innovation;
Management Analysis, Tools, and Techniques;
Information Technology;
Factories, Labs, and Plants;
Information Technology Industry
Iansiti, Marco. "NEC." Harvard Business School Case 693-095, April 1993. (Revised December 1993.)
- November 1992
- Case
Process Control at Polaroid (B)
By: H. Kent Bowen and Steven C. Wheelwright
The plant manager of a film production operation wants to create and implement a new approach to quality within the next 12 months. Issues of personnel (and their roles), production processes (and their control), and quality standards must be addressed.
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Keywords:
Employee Relationship Management;
Job Design and Levels;
Management Practices and Processes;
Production;
Quality;
Mathematical Methods
Bowen, H. Kent, and Steven C. Wheelwright. "Process Control at Polaroid (B)." Harvard Business School Case 693-048, November 1992.
- October 1992 (Revised October 1993)
- Case
Lehigh Valley Industries (LVI)
By: Kim B. Clark
Describes a situation confronting a manufacturer of forged parts that has recently undergone a leveraged buyout. The company is under pressure to improve operating performance dramatically. Describes several options designed to improve performance, including adding...
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