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-
All HBS Web
(6,578)
- People (14)
- News (1,022)
- Research (4,640)
- Events (29)
- Multimedia (16)
- Faculty Publications (3,036)
- March 2013 (Revised October 2013)
- Supplement
Jones Lang LaSalle (2012): Integrated Services and the Architecture of Complexity (D)
By: Ranjay Gulati and Luciana Silvestri
This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2008 and 2012. In 2008, in order to strengthen the firm's brokerage team, JLL merged with The Staubach Company, a real estate services provider with a first-rate...
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Keywords:
Organizational Structure;
Strategy;
Integration;
Real Estate Industry;
North America;
South America;
Central America
Gulati, Ranjay, and Luciana Silvestri. "Jones Lang LaSalle (2012): Integrated Services and the Architecture of Complexity (D)." Harvard Business School Supplement 113-117, March 2013. (Revised October 2013.)
George Serafeim
George Serafeim is the Charles M. Williams Professor of Business Administration at Harvard Business School, where he co-leads the Climate and Sustainability Impact Lab in the Digital, Data, and Design Institute. He teaches the course "Risks, Opportunities and... View Details
Keywords:
asset management;
insurance industry;
automobiles;
industrial goods;
fashion;
food;
green technology
- April 2017 (Revised January 2020)
- Case
Korea Telecom: Building a GiGAtopia (A)
By: Shane Greenstein, Feng Zhu and Kerry Herman
Korea Telecom (KT) has committed $4 billion in investments and R&D to build a GiGAtopia, essentially ushering in the next generation of mobile (5G) and wired infrastructure. CEO Dr. Chang-Gyu Hwang, and his team are considering which areas to prioritize in terms of new...
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Keywords:
Mobile and Wireless Technology;
Technological Innovation;
Infrastructure;
Growth and Development Strategy;
Competitive Strategy;
Decision Choices and Conditions;
Telecommunications Industry
Greenstein, Shane, Feng Zhu, and Kerry Herman. "Korea Telecom: Building a GiGAtopia (A)." Harvard Business School Case 617-014, April 2017. (Revised January 2020.)
- December 1994 (Revised May 2008)
- Case
Jensen Shoes: Jane Kravitz's Story
Jane Kravitz (Caucasian female), strategic product manager, and Lyndon Twitchell (African American male), a member of her staff at Jensen Shoes, a successful producer and marketer of casual, athletic, and children's footwear, are assigned to new positions and to each...
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Keywords:
Prejudice and Bias;
Race Characteristics;
Attitudes;
Personal Development and Career;
Performance Evaluation;
Gender Characteristics;
Apparel and Accessories Industry
Gentile, Mary C., and Pamela J. Maus. "Jensen Shoes: Jane Kravitz's Story." Harvard Business School Case 395-120, December 1994. (Revised May 2008.)
- Research Summary
Why Doesn't Capital Flow from Rich to Poor Countries? An Empirical Investigation (joint with Sebnem Kalemli-Ozcan and Vadym Volosovych)
By: Laura Alfaro
We examine the role of different explanations for the lack of
flows of capital from rich to poor countries -- the Lucas paradox
-- in an empirical framework. Broadly, the theoretical
explanations for this paradox include differences in fundamentals
affecting the...
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- November 1999 (Revised November 1999)
- Case
Goodyear: The Aquatred Launch (Condensed)
Goodyear is planning to launch an innovative new tire in a price sensitive and highly competitive category. The case deals with channel conflicts and management issues arising in mature product categories.
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Chun, Samuel S. "Goodyear: The Aquatred Launch (Condensed)." Harvard Business School Case 500-039, November 1999. (Revised November 1999.)
- March 2021
- Article
The Customer May Not Always Be Right: Customer Compatibility and Service Performance
This paper investigates the impact of customer compatibility – the degree of fit between the needs of customers and the capabilities of the operations serving them – on customer experiences and firm performance. We use a variance decomposition analysis to quantify the...
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Keywords:
Customer Compatibility;
Satisfaction;
Profitability;
Service Operations;
Customer Relationship Management;
Customer Satisfaction;
Performance
Buell, Ryan W., Dennis Campbell, and Frances X. Frei. "The Customer May Not Always Be Right: Customer Compatibility and Service Performance." Management Science 67, no. 3 (March 2021): 1468–1488.
- Web
Admissions & Financial Support - Doctoral
Ahmmad Brown Organizational Behavior Ximena Garcia-Rada Marketing Patrick Ferguson Accounting & Management Byungyeon Kim Marketing Ta-Wei "David" Huang Marketing Mengjie...
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- August 2013 (Revised August 2014)
- Case
Catalina In the Digital Age
By: Robert J. Dolan and Uma R. Karmarkar
Catalina in the Digital Age considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer...
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Keywords:
Big Data;
Digital Technologies;
Marketing;
Customer Relationship Management;
Consumer Behavior;
Analytics and Data Science
Dolan, Robert J., and Uma R. Karmarkar. "Catalina In the Digital Age." Harvard Business School Case 514-021, August 2013. (Revised August 2014.)
- April 1995 (Revised April 1995)
- Case
Home Shopping Network, Inc. (Abridged)
By: Timothy A. Luehrman
Home Shopping Network invented the video home shopping industry. It had immediate success in both the product and capital markets, which quickly drew imitators. This case describes the situation as of January 1986, when the company must decide how to sustain successes...
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Keywords:
Capital Markets;
Financing and Loans;
Supply and Industry;
Product;
Strategy;
Competition;
Valuation;
Telecommunications Industry
Luehrman, Timothy A. "Home Shopping Network, Inc. (Abridged)." Harvard Business School Case 295-135, April 1995. (Revised April 1995.)
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
Antonio Moreno Abstract—Online channels generate frictions when selling products with nondigital attributes, such as apparel. Customers may be reluctant to purchase products they have not been able to try...
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Keywords:
Dina Gerdeman
- June 2018 (Revised January 2019)
- Case
Membership Rewards® from American Express
By: Shelle Santana, Frances X. Frei and Lauren G. Pickle
Credit and charge card issuer American Express (Amex) had developed a strong reputation among consumers due in part to its Membership Rewards (MR) loyalty program, first established in 1991. Through MR, all Amex cardholders could accumulate and redeem “points” based on...
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Keywords:
Financial Services;
Customer Loyalty;
Credit Cards;
Marketing Strategy;
Product Marketing;
Brands and Branding;
Customer Value and Value Chain;
Value Creation;
Financial Services Industry;
Banking Industry;
North America;
United States
Santana, Shelle, Frances X. Frei, and Lauren G. Pickle. "Membership Rewards® from American Express." Harvard Business School Case 518-079, June 2018. (Revised January 2019.)
- 25 Jan 2011
- First Look
First Look: Jan. 25
http://www.remote-sensing.routledge.com/books/details/9780805862911/ The Social Utility of Feature Creep Authors:Debora V. Thompson and Michael I. Norton Publication:Journal of Marketing Research (forthcoming) Abstract Previous research...
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Keywords:
Sean Silverthorne
- September 1999 (Revised February 2004)
- Case
Juice Guys (B)
By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle
The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location.
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Keywords:
Entrepreneurship;
Product Launch;
Product Positioning;
Customer Relationship Management;
Consumer Behavior;
Commercialization;
Customer Satisfaction;
Food and Beverage Industry
Lassiter, Joseph B., III, Sharon Lee Fox, and Cynthia Rushmore Kuechle. "Juice Guys (B)." Harvard Business School Case 800-123, September 1999. (Revised February 2004.)
- October 2023
- Case
Leading Transformation at IHCL
By: Krishna G. Palepu, V.G. Narayanan and Malini Sen
In November 2017, Puneet Chhatwal, took charge as MD and CEO of IHCL, popularly referred to as the Taj Hotels. Despite being India’s largest hospitality company by market capitalization and respected for its values and service, IHCL had made losses for the last seven...
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Keywords:
Turn Around Management;
Hospitality Industry;
Brand Management;
Financial Strategy;
Business Model;
Restructuring;
Asset Management;
Leadership Style;
Crisis Management;
Brands and Branding;
Product Positioning;
Segmentation;
Asia;
India
Palepu, Krishna G., V.G. Narayanan, and Malini Sen. "Leading Transformation at IHCL." Harvard Business School Case 124-041, October 2023.
- March 1992 (Revised March 1998)
- Case
Adam Opel AG (B)
By: Hugo Uyterhoeven
Should General Motors make a strategic manufacturing investment in East Germany after becoming number one in this market through an aggressive marketing strategy? The proposal, dependent on government assistance and based on a number of uncertain economic assumptions,...
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Keywords:
Transformation;
Investment;
Government and Politics;
Leadership;
Marketing Strategy;
Production;
Organizational Structure;
Strategy;
Germany
Uyterhoeven, Hugo. "Adam Opel AG (B)." Harvard Business School Case 392-101, March 1992. (Revised March 1998.)
- Web
Business Fundamentals Course - CORe | HBS Online
Managers Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings, and how you can apply those learnings to...
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- May 2022
- Case
Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among...
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Keywords:
Marketing;
Brands and Branding;
Marketing Strategy;
Digital Marketing;
Social Marketing;
Marketing Communications;
Product Positioning;
Food and Beverage Industry;
Advertising Industry;
United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
- Web
Required Curriculum - MBA
finance. Functions of modern capital markets and financial institutions. Standard techniques of analysis, including capital budgeting, discounted cash flow valuation, and risk analysis. Financial Reporting and Control (FRC) Recognizing...
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- July 1997 (Revised August 1997)
- Case
numeric investors l.p.
By: Andre F. Perold and Brian J. Tierney
Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its...
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Keywords:
Asset Management;
Cost;
Equity;
Financial Strategy;
Investment;
Investment Portfolio;
Management;
Product Development;
Performance Efficiency;
Business Strategy
Perold, Andre F., and Brian J. Tierney. "numeric investors l.p." Harvard Business School Case 298-012, July 1997. (Revised August 1997.)