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- All HBS Web (356)
- Faculty Publications (124)
Show Results For
- All HBS Web (356)
- Faculty Publications (124)
- March 2015 (Revised December 2016)
- Case
Philips Healthcare Latin America
By: Sunil Gupta
On a beautiful sunny afternoon in October 2013, Daniel Mazon (GMP 15), decided to take some time out of his busy schedule of the General Management Program (GMP) at the Harvard Business School to reflect on his company's situation. Mazon was the Vice President and...
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Keywords:
Healthcare;
Latin America;
Organizational Structure;
Salesforce Management;
Health Care and Treatment;
Medical Devices and Supplies Industry;
Health Industry;
Latin America
Gupta, Sunil. "Philips Healthcare Latin America." Harvard Business School Case 515-097, March 2015. (Revised December 2016.)
- April 2023 (Revised July 2023)
- Case
Fermenting Accounting Problems at Vermont Kombucha Corp.
By: Tatiana Sandino and Marshal Herrmann
Founded in 2005, Vermont Kombucha Corp. (V-Ko) was an early mover in the fledgling U.S. market for kombucha, a drink brewed for its health benefits. Early on, the company captured more than 90% of market share. Under the leadership of its founder and CEO, Joe Williams,...
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Keywords:
Going Public;
Business Model;
Financial Reporting;
Ethics;
Corporate Governance;
Stock Shares;
Food and Beverage Industry
Sandino, Tatiana, and Marshal Herrmann. "Fermenting Accounting Problems at Vermont Kombucha Corp." Harvard Business School Case 123-064, April 2023. (Revised July 2023.)
- February 2003 (Revised May 2004)
- Case
ENSR International
What is the best way to "sell" consulting services? Should the firm focus on key accounts? Should it have dedicated salespeople? How should the firm account for "selling" activities in its compensation plan? ENSR is an environmental consulting firm located in Westford,...
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Godes, David B. "ENSR International." Harvard Business School Case 503-075, February 2003. (Revised May 2004.)
- 31 Oct 2011
- Research & Ideas
The Most Powerful Workplace Motivator
features another common sales incentive--a "president's club" membership for those employees who sell more software than 90 percent of their peers in a given year. The software firm uses a "commission accelerator" program over the course...
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Keywords:
by Carmen Nobel
- 20 Aug 2013
- First Look
First Look: August 20
Publications August 2013 Marketing Science Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans By: Chung, Doug J., Thomas Steenburgh, and K. Sudhir...
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Keywords:
Anna Secino
- 17 Jan 2017
- First Look
First Look at New Research: January 17
Chung, Doug J., and Das Narayandas Abstract—We collaborate with a Swedish retail chain to conduct a field experiment in which we change the sales force compensation scheme from a monthly to a daily quota...
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Keywords:
Sean Silverthorne
- January 2009
- Article
Turbulent Firms, Turbulent Wages?
By: Diego A. Comin, Erica L. Groshen and Bess Rabin
Has greater turbulence among firms fueled rising wage instability in the U.S.? Gottschalk and Moffitt [1994] find that rising earnings instability was responsible for one third to one half of the rise in wage inequality during the 1980s. These growing transitory...
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Keywords:
Wages;
Production;
Business Earnings;
Fluctuation;
Performance;
Volatility;
Relationships;
Sales;
Business Ventures;
United States
Comin, Diego A., Erica L. Groshen, and Bess Rabin. "Turbulent Firms, Turbulent Wages?" Journal of Monetary Economics 56, no. 1 (January 2009).
- December 1993 (Revised November 1995)
- Case
Wetherill Associates, Inc.
By: Lynn S. Paine
Top managers of Wetherill Associates, Inc., a small, privately held distributor of electrical parts to the automotive aftermarket, are considering whether to modify the company's compensation system for its salesforce. The management wants a compensation system that...
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Keywords:
Ethics;
Business or Company Management;
Organizational Structure;
Compensation and Benefits;
Salesforce Management
Paine, Lynn S. "Wetherill Associates, Inc." Harvard Business School Case 394-113, December 1993. (Revised November 1995.)
- September 2014
- Case
FormPrint Ortho500
By: Frank V. Cespedes and Alisa Zalosh
The Senior Vice President of FormPrint's Medical Products business unit is considering issues raised by the upcoming introduction of a new 3D printing system, the Ortho500, which could print custom exoskeletal orthopedic splints, braces, and casts that conformed to a...
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Keywords:
B2B Marketing;
Technological Innovation;
Market Entry and Exit;
Marketing Strategy;
Distribution Channels;
Product Development;
Medical Devices and Supplies Industry
Cespedes, Frank V., and Alisa Zalosh. "FormPrint Ortho500." Harvard Business School Brief Case 915-535, September 2014.
- 07 Feb 2012
- Working Paper Summaries
Earnings Management from the Bottom Up: An Analysis of Managerial Incentives Below the CEO
Keywords:
by Felix Oberholzer-Gee & Julie Wulf
- 14 Dec 2007
- Op-Ed
When Your Product Becomes a Commodity
lose market share but improve profitability. 2. Compensate your salesforce on profit margin, not sales revenues. A volume-based salesforce will sign up any customer, regardless of profitability. That's OK...
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Keywords:
by John Quelch
- January 1998 (Revised April 1998)
- Case
Lincoln Electric: Venturing Abroad
By: Christopher A. Bartlett and Jamie O'Connell
Lincoln Electric, a 100-year-old manufacturer of welding equipment and consumables based in Cleveland, Ohio, motivates its U.S. employees through a culture of cooperation between management and labor and an unusual compensation system based on piecework and a large...
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Keywords:
Acquisition;
Restructuring;
Transformation;
Construction;
Compensation and Benefits;
Management;
Market Entry and Exit;
Labor and Management Relations;
Competitive Advantage;
Expansion;
Manufacturing Industry;
Ohio
Bartlett, Christopher A., and Jamie O'Connell. "Lincoln Electric: Venturing Abroad." Harvard Business School Case 398-095, January 1998. (Revised April 1998.)
- June 1997 (Revised May 1998)
- Case
Mobil USM&R (A2)
By: Robert S. Kaplan
Second of a two-part case on the development and use of a Balanced Scorecard (BSC) at Mobil's US Marketing and Refining Division. This case describes the completed BSC, and how this was linked to the BSCs of the independent business units and the internal service...
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Keywords:
Balanced Scorecard;
Performance Evaluation;
Management Teams;
Management Practices and Processes;
Executive Compensation;
Motivation and Incentives;
Corporate Strategy;
Energy Industry;
Mining Industry;
United States
Kaplan, Robert S. "Mobil USM&R (A2)." Harvard Business School Case 197-121, June 1997. (Revised May 1998.)
- August 2017 (Revised November 2017)
- Case
VTS
By: Mark Roberge and Michael Roberts
The case raises issues around sales force deployment and management issues in the SaaS industry. Specifically, VTS sells a software product to the real estate industry and has designed a Go-to-Market strategy for what the founders perceive to be the unique...
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- May 2007 (Revised March 2010)
- Case
Maria Sharapova: Marketing a Champion (A)
By: Anita Elberse and Margarita Golod
In July 2004, a then 17-year-old Maria Sharapova won Wimbledon, arguably the most prestigious tennis tournament in the world. Max Eisenbud, Sharapova's agent at International Management Group (IMG), knew the championship would lead to a flood of new opportunities. What...
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Elberse, Anita, and Margarita Golod. "Maria Sharapova: Marketing a Champion (A)." Harvard Business School Case 507-065, May 2007. (Revised March 2010.)
- 22 Aug 2017
- First Look
First Look at New Research and Ideas, August 23
patterns. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=53100 June 12, 2017 Harvard Business Review Your Sales Training Is Probably Lackluster. Here's How to Fix It By: Cespedes, Frank V., and Yuchun Lee Abstract— U.S....
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Keywords:
Sean Silverthorne
- 21 Oct 2016
- News
The barbarian establishment
- 26 Feb 2019
- First Look
New Research and Ideas, February 26, 2019
forthcoming Management Science Frenemies in Platform Markets: Heterogeneous Profit Foci as Drivers of Compatibility Decisions By: Adner, Ron, Jianqing Chen, and Feng Zhu Abstract— We study compatibility decisions of two competing platform owners that generate profits...
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Keywords:
Dina Gerdeman
- May 2016
- Case
The Inexorable Rise of Walmart? 1988—2016
By: John R. Wells and Gabriel Ellsworth
In October 2015, Walmart surprised investors by announcing that it expected flat sales growth for 2015 and growth of only 3% to 4% over the coming three years. Profits would also fall due to significant investments in people and technology. The company’s stock price...
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Keywords:
Asda;
Costco;
David Glass;
Convenience Stores;
Discount Retailing;
Dollar Stores;
Doug McMillon;
E-commerce;
Online Retail;
General Merchandise;
Grocery;
Lee Scott;
Mike Duke;
Multichannel Retailing;
Omnichannel;
Neighborhood Market;
Sam Walton;
Sam's Club;
Store Formats;
Supercenter;
Supermarket;
Warehouse Clubs;
Merchandising;
Walmart;
Wal-Mart;
Globalized Firms and Management;
Competitive Strategy;
Corporate Strategy;
Growth and Development Strategy;
Business Units;
Business Divisions;
Business Growth and Maturation;
Business Model;
Business Organization;
For-Profit Firms;
Film Entertainment;
Television Entertainment;
Banks and Banking;
Price;
Profit;
Revenue;
Food;
Global Range;
Cross-Cultural and Cross-Border Issues;
Global Strategy;
Business History;
Compensation and Benefits;
Employees;
Human Capital;
Labor Unions;
Wages;
Business or Company Management;
Goals and Objectives;
Management Succession;
Brands and Branding;
Product Positioning;
Distribution;
Supply Chain;
Supply Chain Management;
Public Ownership;
Problems and Challenges;
Labor and Management Relations;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Advantage;
Diversification;
Expansion;
Segmentation;
Information Technology;
Internet;
Mobile Technology;
Online Technology;
Web;
Web Sites;
Retail Industry;
Food and Beverage Industry;
Distribution Industry;
Banking Industry;
United States;
Arkansas;
Bentonville
Wells, John R., and Gabriel Ellsworth. "The Inexorable Rise of Walmart? 1988—2016." Harvard Business School Case 716-426, May 2016.
- 22 Jan 2009
- Working Paper Summaries