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Show Results For
-
All HBS Web
(892)
- People (3)
- News (236)
- Research (386)
- Events (1)
- Multimedia (1)
- Faculty Publications (188)
- 22 Feb 2023
- Blog Post
Meet the Disability Advocacy and Affinity Group (DAAG)
seek to create more space for their voices to be heard and celebrated. We know that “disability” can mean many different things and feel differently depending on the individual. We welcome anyone who identifies as being part of the...
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- 29 Mar 2016
- First Look
March 29, 2016
Through contemporary examples from a variety of industries and geographies, this collection provides students with an appreciation for the importance of consumer empowerment and consumer behavior in shaping both health and corporate...
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Keywords:
Sean Silverthorne
- September 2017 (Revised September 2023)
- Case
Chase Sapphire: Creating a Millennial Cult Brand
By: Shelle Santana, Jill Avery and Christine Snively
The launch of the Chase Sapphire Reserve credit card was enthusiastically received by millennial consumers, a cohort that had previously eluded JPMorgan Chase and its competitors. With the one-year anniversary of the launch approaching, managers are focused on...
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Keywords:
Brand & Product Management;
Product Strategy;
New Product Development;
Credit Card;
Customer Acquisition;
CRM;
Millennials;
Marketing;
Marketing Strategy;
Brands and Branding;
Credit Cards;
Product Development;
Product Launch;
Customer Relationship Management;
Consumer Behavior;
Demographics;
Financial Services Industry;
Financial Services Industry;
Financial Services Industry;
United States;
North America
Santana, Shelle, Jill Avery, and Christine Snively. "Chase Sapphire: Creating a Millennial Cult Brand." Harvard Business School Case 518-024, September 2017. (Revised September 2023.)
- March 2019 (Revised March 2020)
- Case
Choosing the Right Esports Business Model
By: David Collis and Alexander MacKay
Two esports entrepreneurs must choose on which business model to focus their time and money. After successfully launching an online esports coaching platform, a number of new opportunities emerge in the rapidly growing esports space that now has close to one billion...
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Keywords:
Entrepreneurial Ecosystems;
Business Development;
Esports;
Business Ventures;
Entrepreneurship;
Business Model;
Management;
Strategy;
Sports;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
North and Central America;
Europe;
Asia
Collis, David, and Alexander MacKay. "Choosing the Right Esports Business Model." Harvard Business School Case 719-459, March 2019. (Revised March 2020.)
- 09 Aug 2016
- First Look
August 9, 2016
this case: https://cb.hbsp.harvard.edu/cbmp/product/816702-HTM-ENG Harvard Business School Case 216-075 Reworking Office Space: Industry City, Brooklyn Jamestown is contemplating how to best lease a portion of their new development along...
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Keywords:
Sean Silverthorne
- November 1990 (Revised June 1991)
- Supplement
Final Voyage of the Challenger: Aftermath
Presents some of the events after the Challenger disaster. Includes the activities of the Rogers Commission, the changes in Morton Thiokol, and some recent problems with the Space Shuttle.
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Hauptman, Oscar. "Final Voyage of the Challenger: Aftermath." Harvard Business School Supplement 691-039, November 1990. (Revised June 1991.)
- 01 Oct 2007
- Research & Ideas
Encouraging Dissent in Decision-Making
beliefs that foam strikes incurred during the launch of the space shuttle Columbia posed no risk to its fuselage. This propensity to maintain silence, a flaw at once personal and organizational, is "widespread and problematic"...
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Keywords:
by Garry Emmons
- December 2015 (Revised January 2017)
- Supplement
P&G Canada: Old Company, New Tricks (B)
By: Brian J. Hall, Tiffany Y. Chang and Theresa Morin Hall
This is the (B) case supplement to "P&G Canada: Old Company, New Tricks." It details the outcome of the drastic reduction in office space from eight floors to three floors.
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Keywords:
Organizations;
Organizational Change and Adaptation;
Leading Change;
Human Resources;
Change Management;
Transition;
Consumer Products Industry;
Canada
Hall, Brian J., Tiffany Y. Chang, and Theresa Morin Hall. "P&G Canada: Old Company, New Tricks (B)." Harvard Business School Supplement 916-024, December 2015. (Revised January 2017.)
- June 2015 (Revised January 2017)
- Case
Accor: Strengthening the Brand with Digital Marketing
By: Jill Avery, Chekitan S. Dev and Peter O'Connor
Accor, the world's leading hotel operator with a portfolio of fourteen hospitality brands (including Sofitel and Novotel) in 92 countries, prided itself on living up to its motto, "To open new frontiers in hospitality." Accor was indeed contemplating how to do just...
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Keywords:
Digital;
Hospitality;
Branding;
Brand Management;
Marketing;
Brands and Branding;
Marketing Channels;
Marketing Communications;
Marketing Strategy;
E-commerce;
Accommodations Industry;
Accommodations Industry;
Accommodations Industry;
Europe;
France
Avery, Jill, Chekitan S. Dev, and Peter O'Connor. "Accor: Strengthening the Brand with Digital Marketing." Harvard Business School Case 315-138, June 2015. (Revised January 2017.)
- December 1989 (Revised June 2003)
- Case
Bayside
By: William J. Poorvu and Richard Ellis Crum
Explores the issues associated with leasing office space in a softening market from the perspective of a young leasing agent. Addresses market and lease analysis, negotiating tactics and strategy, and management of a financial partnership.
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Keywords:
Management;
Partners and Partnerships;
Negotiation Tactics;
Markets;
Business Strategy;
Leasing;
Corporate Finance;
Real Estate Industry
Poorvu, William J., and Richard Ellis Crum. "Bayside." Harvard Business School Case 390-113, December 1989. (Revised June 2003.)
- 27 Feb 2018
- HBS Seminar
Lin William Cong, University of Chicago Booth School of Business
- 09 Jan 2024
- In Practice
Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year
vast database of industry trends, past crowdsourcing challenges, market research, and consumer behavior. Humans will then apply their critical thinking and creativity to these AI-generated concepts, refining them with the subtleties of...
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- 01 Oct 2021
- Blog Post
Alumni Spotlight: Career Advice from Alums Working in Climate
This year the theme of Climate Week is highlighting what businesses and governments can do to meet their climate targets. In that spirit, we have reached out to recent alums working in the climate space and asked them the following, “What...
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Keywords:
Energy / Cleantech
- 18 Apr 2023
- Research & Ideas
What Happens When Banks Ditch Coal: The Impact Is 'More Than Anyone Thought'
Consumers who are eager to mitigate climate change can take many actions, such as reducing the number of airline flights they take or installing solar panels on their homes. But the planet is in a race against time, and individual action alone won’t help most countries...
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- 12 PM – 4:30 PM EST, 26 Feb 2022
- Virtual Programming
Adelante 2022 Authentically "YO"!
Adelante is a Latinx professional conference that brings together the Latinx community across Harvard, Boston, and the United States. This year, the conference kicks off a year-long celebration of the 22nd anniversary of the Latino Student Organization (LASO) at...
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- 01 Oct 2021
- Blog Post
Alumni Spotlight: Career Advice from Alums Working in Climate
This year the theme of Climate Week is highlighting what businesses and governments can do to meet their climate targets. In that spirit, we have reached out to recent alums working in the climate space and asked them the following, “What...
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- 24 Sep 2021
- Blog Post
Alumni Spotlight: Career Advice from Alums Working in Climate
This year the theme of Climate Week is highlighting what businesses and governments can do to meet their climate targets. In that spirit, we have reached out to recent alums working in the climate space and asked them the following, “What...
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- November 1990 (Revised June 1991)
- Case
Final Voyage of the Challenger
Provides a summary of technical and organizational details that led to the decision to launch the Challenger Space Shuttle, and to the ensuing accident. Details of design and testing milestones of the Space Shuttle, with a focus on the Solid Rocket Booster, offer...
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Keywords:
Information Technology;
Risk Management;
Ethics;
Decision Choices and Conditions;
Business Processes;
Aerospace Industry;
United States
Hauptman, Oscar. "Final Voyage of the Challenger." Harvard Business School Case 691-037, November 1990. (Revised June 1991.)
- 10 Dec 2007
- HBS Case
One Laptop per Child
Drop it on the ground. Sprinkle water on its surface. Let it sit in the sun and expose it to swarms of dust—the XO laptop is designed to handle most any abuse from a child. But the journey of the XO laptop from concept to the educational tool for the world's poorest...
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