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Show Results For
-
All HBS Web
(2,590)
- People (1)
- News (490)
- Research (1,861)
- Events (7)
- Multimedia (3)
- Faculty Publications (932)
- Spring 2011
- Article
CSR as Reputation Insurance: Primum Non Nocere
By: Dylan B. Minor and John Morgan
We provide a theoretical framework showing how CSR activities can insure a firm against lost reputation in the face of adverse events. We offer evidence for this linkage through a case study and a multi-year analysis of stock price responses for S&P 500 companies...
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Keywords:
Corporate Social Responsibility;
Insurance;
Risk Management;
Marketing Strategy;
Corporate Social Responsibility and Impact;
Reputation
Minor, Dylan B., and John Morgan. "CSR as Reputation Insurance: Primum Non Nocere." California Management Review 53, no. 3 (Spring 2011): 40–59.
- January 2003 (Revised February 2004)
- Case
The Credit Suisse Group
By: Ashish Nanda and Kelley Elizabeth Morrell
On September 19, 2002, Lukas Muhlemann announced that he would step down as chairman and CEO of the Credit Suisse Group, effective January 1, 2003. The bank had progressed from a small Swiss start-up 150 years ago to a global banking powerhouse. Over the past 5 years,...
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Keywords:
Change Management;
Business Growth and Maturation;
Management Succession;
Problems and Challenges;
Business Startups;
Banks and Banking;
Banking Industry;
Switzerland
Nanda, Ashish, and Kelley Elizabeth Morrell. "The Credit Suisse Group." Harvard Business School Case 903-087, January 2003. (Revised February 2004.)
- June 2020 (Revised October 2020)
- Case
Muddy Waters vs. eHealth: The Debate of a 'Lifetime'
By: Jonas Heese and Cristo Liautaud
In May 2020, an analyst was assessing eHealth’s performance. eHealth was an online / tele-sales broker of health insurance products. The stock had recently hit all-time highs, closing at a peak of $146 on March 4, 2020. But now, May 4, 2020, eHealth traded at $103. The...
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Heese, Jonas, and Cristo Liautaud. "Muddy Waters vs. eHealth: The Debate of a 'Lifetime'." Harvard Business School Case 120-114, June 2020. (Revised October 2020.)
- September 2006 (Revised November 2006)
- Supplement
SUN Brewing (A) (CW)
The Khemka family of India--founders, managers, and majority owners of Russia-based SUN Brewing--faces a difficult decision in 1998. Following the ruble's massive devaluation in August 1998, the stock price of SUN brewing, which is publicly listed on the Luxemburg...
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- December 2001 (Revised June 2002)
- Case
Compensation at Level 3 Communications
Level 3's unique compensation plan rewarded managers for the firm's performance only if the firm's stock price movement exceeded that of the market. This design was intended to maximize shareholder value by tying manager's performance more closely to that of the firm,...
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Meulbroek, Lisa K. "Compensation at Level 3 Communications." Harvard Business School Case 202-084, December 2001. (Revised June 2002.)
- December 2021 (Revised February 2022)
- Case
Bed Bath & Beyond: The New Strategy to Drive Shareholder Value
By: Benjamin C. Esty and Daniel W. Fisher
At one time, Bed Bath & Beyond was one of the most successful specialty retailers in the United States—its growth and profit margins far exceeded both peer retailers in the home goods market as well as many other discount retailers. But in 2014, its stock price peaked,...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Value Creation;
Diversification;
Corporate Governance;
Leading Change;
Performance Evaluation;
Valuation;
Investment Activism;
Retail Industry;
Consumer Products Industry;
United States
Esty, Benjamin C., and Daniel W. Fisher. "Bed Bath & Beyond: The New Strategy to Drive Shareholder Value." Harvard Business School Case 722-408, December 2021. (Revised February 2022.)
- December 2008 (Revised February 2017)
- Case
Olam International
By: David E. Bell and Mary Shelman
In 20 years, Sunny Verghese had built Singapore-based Olam International from a small Nigerian export company into a $5 billion global leader in agricultural commodities with a core competence in Africa. Olam's growth had come by pursuing product and geographic...
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Keywords:
Financial Crisis;
Trade;
Growth and Development Strategy;
Supply Chain;
Expansion;
Agriculture and Agribusiness Industry;
Africa;
Singapore
Bell, David E., and Mary Shelman. "Olam International." Harvard Business School Case 509-002, December 2008. (Revised February 2017.)
- 20 Aug 2018
- Research & Ideas
Bargain Hunters Beware: A Store's 'Original Price' Might Not Be After All
but it’s persistent,” Ngwe says. Examining the data from the outlet stores, he realized there was a wealth of information that could answer whether customers were actually fooled by faux pricing. In fact, when he compared fake View Details
- January 2014
- Case
Newfield Energy
By: William E. Fruhan and Wei Wang
In September 2013, Miles Griffin, CEO and chairman of the board of Newfield Energy, prepares to present financial proposals to the board of directors for approval. Newfield (based in Houston, Texas) was a large independent energy company primarily engaged in the...
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Fruhan, William E., and Wei Wang. "Newfield Energy." Harvard Business School Brief Case 914-541, January 2014.
- April 2019 (Revised October 2020)
- Case
Kraft Heinz: The $8 Billion Brand Write-Down
By: Jill Avery
On Friday, February 22, 2019, following an unexpected and disappointing earnings report, The Kraft Heinz Company’s stock price fell 27%, wiping out $16 billion in market value. CEO Bernardo Hees had announced that the company had taken a $15.4 billion asset write-down,...
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Keywords:
Brand Management;
Brand Value;
Brand Equity;
Marketing ROI;
Brand Storytelling;
Intangible Assets;
Brand Valuation;
Marketing;
Marketing Strategy;
Brands and Branding;
Management;
Corporate Strategy;
Consumer Behavior;
Food;
Marketing Communications;
Advertising;
Private Equity;
Consumer Products Industry;
Food and Beverage Industry;
United States;
North America
Avery, Jill. "Kraft Heinz: The $8 Billion Brand Write-Down." Harvard Business School Case 519-076, April 2019. (Revised October 2020.)
- July 2007 (Revised January 2008)
- Case
Andrea Jung: Empowering Avon Women (A)
By: William W. George, Diana Mayer and Andrew N. McLean
In October 2005 Andrea Jung is coping with a 30% decline in Avon's stock price--the biggest test of her leadership since she became CEO in 2000.
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George, William W., Diana Mayer, and Andrew N. McLean. "Andrea Jung: Empowering Avon Women (A)." Harvard Business School Case 408-035, July 2007. (Revised January 2008.)
- September 2020 (Revised July 2022)
- Technical Note
Algorithmic Bias in Marketing
By: Ayelet Israeli and Eva Ascarza
This note focuses on algorithmic bias in marketing. First, it presents a variety of marketing examples in which algorithmic bias may occur. The examples are organized around the 4 P’s of marketing – promotion, price, place and product—characterizing the marketing...
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Keywords:
Algorithmic Data;
Race And Ethnicity;
Promotion;
"Marketing Analytics";
Marketing And Society;
Big Data;
Privacy;
Data-driven Management;
Data Analysis;
Data Analytics;
E-Commerce Strategy;
Discrimination;
Targeting;
Targeted Advertising;
Pricing Algorithms;
Ethical Decision Making;
Customer Heterogeneity;
Marketing;
Race;
Ethnicity;
Gender;
Diversity;
Prejudice and Bias;
Marketing Communications;
Analytics and Data Science;
Analysis;
Decision Making;
Ethics;
Customer Relationship Management;
E-commerce;
Retail Industry;
Apparel and Accessories Industry;
United States
Israeli, Ayelet, and Eva Ascarza. "Algorithmic Bias in Marketing." Harvard Business School Technical Note 521-020, September 2020. (Revised July 2022.)
- Article
Efficiencies and Regulatory Shortcuts: How Should We Regulate Companies like Airbnb and Uber?
By: Benjamin Edelman and Damien Geradin
New software platforms use modern information technology, including full-featured web sites and mobile apps, to allow service providers and consumers to transact with relative ease and increased trust. These platforms provide notable benefits including reducing...
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Keywords:
Platforms;
Regulation;
Sharing Economy;
Uber;
Airbnb;
Universal Service;
Insurance;
Market Platforms;
Service Delivery;
Software;
Service Industry
Edelman, Benjamin, and Damien Geradin. "Efficiencies and Regulatory Shortcuts: How Should We Regulate Companies like Airbnb and Uber?" Stanford Technology Law Review 19, no. 2 (2016): 293–328.
- April 1994 (Revised September 1994)
- Case
KENETECH Corporation
Involves a strategic decision about how fast to ramp up sales. Improvements in technology have driven down the cost of electric power generated from wind turbines to the point where they are competitive with fossil-fuel plants. KENETECH needs to raise equity capital to...
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Keywords:
Renewable Energy;
Borrowing and Debt;
Equity;
Initial Public Offering;
Growth and Development Strategy;
Market Entry and Exit;
Going Public;
Sales;
Competition;
Energy Industry
Fruhan, William E., Jr. "KENETECH Corporation." Harvard Business School Case 294-111, April 1994. (Revised September 1994.)
- October 2008 (Revised October 2009)
- Case
New Century Financial Corporation
By: Krishna G. Palepu, Suraj Srinivasan and Aldo Sesia
After years of rapid growth and stock price appreciation, New Century Financial Corporation, one of the largest subprime loan originators in the U.S., reported accounting problems in early 2007. The resulting liquidity crisis forced the company to file for Chapter 11...
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Keywords:
Accounting Audits;
Financial Reporting;
Business Model;
Financial Crisis;
Insolvency and Bankruptcy;
Mortgages;
Financial Services Industry;
United States
Palepu, Krishna G., Suraj Srinivasan, and Aldo Sesia. "New Century Financial Corporation." Harvard Business School Case 109-034, October 2008. (Revised October 2009.)
- August 2012 (Revised November 2014)
- Case
Intuit Inc.: Project AgriNova
By: Thomas Eisenmann and Tanya Bijlani
In late 2008, a team from Intuit's office in Bangalore, India, is evaluating an opportunity to launch a new venture that would use SMS to deliver crop price information to farmers in India. The case describes the structure of Indian agriculture and the problems...
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Keywords:
Corporate Venturing;
Entrepreneurship;
Research;
Business Ventures;
Information Technology Industry;
Information Technology Industry;
Bangalore
Eisenmann, Thomas, and Tanya Bijlani. "Intuit Inc.: Project AgriNova." Harvard Business School Case 813-062, August 2012. (Revised November 2014.)
- February 2008 (Revised September 2008)
- Case
Apple Inc., 2008
By: David B. Yoffie and Michael Slind
In January 2007, three decades after its incorporation, Apple Computer shed the second word in its name and became Apple Inc. With that move, the company signaled a fundamental shift away from its historic status as a vendor of the Macintosh personal computer (PC)...
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Keywords:
Business Model;
Leadership;
Industry Growth;
Corporate Strategy;
Information Infrastructure;
Internet and the Web;
Consumer Products Industry;
Electronics Industry;
Technology Industry
Yoffie, David B., and Michael Slind. "Apple Inc., 2008." Harvard Business School Case 708-480, February 2008. (Revised September 2008.)
- August 2014 (Revised December 2015)
- Case
Showrooming at Best Buy
By: Thales Teixeira and Elizabeth Anne Watkins
Best Buy is a consumer electronics retailer with nearly 2,000 stores worldwide. In 2012, the rising popularity of price-matching apps for mobile phones made price differences between retailers transparent, online and offline. Shoppers' desire to test electronics...
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Keywords:
Competition;
Price;
Consumer Behavior;
Applications and Software;
Mobile and Wireless Technology;
Retail Industry;
Electronics Industry
Teixeira, Thales, and Elizabeth Anne Watkins. "Showrooming at Best Buy." Harvard Business School Case 515-019, August 2014. (Revised December 2015.)
- 23 Aug 2004
- Research & Ideas
New Challenges for Long-Term Investors
short-term price volatility of U.S. Treasury bonds has been about 5.5 percent per year in real terms—that is, after correcting for inflation. This volatility is certainly small when we compare it to the volatility of View Details
Keywords:
by Ann Cullen
- 28 Jan 2014
- Working Paper Summaries