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Show Results For
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All HBS Web
(1,162)
- People (3)
- News (246)
- Research (612)
- Events (7)
- Multimedia (3)
- Faculty Publications (169)
- Article
Effect of Different Financial Incentive Structures on Promoting Physical Activity Among Adults: A Randomized Clinical Trial
By: Chethan Bachireddy, Andrew Joung, Leslie K. John, Francesca Gino, Bradford Tuckfield, Luca Foschini and Katherine L. Milkman
Importance: Few adults engage in recommended levels of physical activity. Financial incentives can promote physical activity, but little is known about how their structure influences their effectiveness; for example, whether incentives are more effective if they are...
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Bachireddy, Chethan, Andrew Joung, Leslie K. John, Francesca Gino, Bradford Tuckfield, Luca Foschini, and Katherine L. Milkman. "Effect of Different Financial Incentive Structures on Promoting Physical Activity Among Adults: A Randomized Clinical Trial." JAMA Network Open 2, no. 8 (August 2019): 1–13.
- May 2017
- Case
Buffer.com
By: Susanna Gallani, Tiffany Y. Chang, Brian J. Hall and Jee Eun Shin
Social media company Buffer wanted to establish clear company values early in its growth. One of these values was a commitment to transparency in its company practices. Buffer openly shared its business strategies and fundraising decks, among lots of other information....
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Keywords:
Compensation;
Compensation Design;
Company Values;
Culture;
Transparency;
Compensation and Benefits;
Organizational Culture;
Values and Beliefs
Gallani, Susanna, Tiffany Y. Chang, Brian J. Hall, and Jee Eun Shin. "Buffer.com." Harvard Business School Case 917-019, May 2017.
- March 2011 (Revised December 2012)
- Case
Demand Media
By: John Deighton and Leora Kornfeld
Google search had helped Demand Media grow to be a $1.9 billion online publisher. Then, social media and smartphone apps began to change the way people navigated the Internet. How should Demand Media respond? The business ran on a radically new model in which a stable...
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Keywords:
Business Model;
Information Publishing;
Consumer Behavior;
Customization and Personalization;
Internet and the Web;
Publishing Industry
Deighton, John, and Leora Kornfeld. "Demand Media." Harvard Business School Case 511-043, March 2011. (Revised December 2012.) (request a courtesy copy.)
- 12 Dec 2018
- News
Impact Investing Could Accelerate the Fight Against Cancer
- July 1988 (Revised May 1995)
- Case
Du Pont's Artificial Intelligence Implementation Strategy
Describes Du Pont's attempt to follow a "small is beautiful" type approach toward implementing expert systems technology. Intended to illustrate that there is no "one right way" to implement expert systems and that the small systems approach can be a viable strategy...
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Sviokla, John J. "Du Pont's Artificial Intelligence Implementation Strategy." Harvard Business School Case 189-036, July 1988. (Revised May 1995.)
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Big Messages, Small Screens, Many Choices
comScore. Apps suck up the majority of that time. In fact, app usage alone comprises 52 percent of total digital media engagement, according to comScore. So how do companies profit from the fact that mobile users are more engaged than...
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- 18 Aug 2008
- Research & Ideas
How Disruptive Innovation Changes Education
material at any pace; it can customize for a student's preferred learning style; and it is more affordable than the current school system. Q: What is the promise you see in this regard in the emerging online user networks? A: Disruption...
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Negotiation 360
Negotiation 360 an app built for Apple and Android personal devices. It empowers users to track negotiation performance and draw valuable lessons from their own experience. Its interactive features are based on cutting edge theory and proven best practices.
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- February 2024
- Case
Adventures Inc: 21st Century Brand Building
By: Boris Groysberg and Sarah L. Abbott
Founded in 2020, Adventures worked with celebrities in Brazil to create and launch digitally native brands. The idea was to match the celebrity’s skill in creating content and entertaining fans with Adventures’ skill in consumer packaged goods marketing and operations....
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- June 2023
- Supplement
Social Media Background Screening at Fama Technologies (B)
By: Joseph Pacelli, Jillian Grennan and Alexis Lefort
Fama Technologies is an online screening company that uses AI to analyze job applicants' publicly available online content for signs of risk and culture fit. The case opens with Ben Mones, founder and CEO, looking to secure funding from venture firms. He is running...
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Keywords:
Human Resources;
Recruitment;
Retention;
Selection and Staffing;
Organizational Culture;
Talent and Talent Management;
United States
Pacelli, Joseph, Jillian Grennan, and Alexis Lefort. "Social Media Background Screening at Fama Technologies (B)." Harvard Business School Supplement 123-086, June 2023.
- Person Page
Educational Technology
Streamlined Real-Time Slide Generation and Editing
Lets an instructor build slides during class, based on class discussion -- "the chalkboard alternative." Student view offers a clean display with no distracting details (no menus, toolbars, or the... View Details
- April 2008 (Revised May 2010)
- Case
Visions of Web 3.0
By: Thomas R. Eisenmann and David Andrew Vivero
Explores the Semantic Web, a vision for the next generation of the World Wide Web in which information is stored in machine-readable formats. While the Semantic Web would make information more easily accessible, barriers to its adoption are very high because website...
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Keywords:
Business Startups;
Entrepreneurship;
Strategy;
Technology Adoption;
Digital Platforms;
Internet and the Web
Eisenmann, Thomas R., and David Andrew Vivero. "Visions of Web 3.0." Harvard Business School Case 808-147, April 2008. (Revised May 2010.)
- June 2013
- Case
The World Economic Forum's Global Leadership Fellows Program
By: Rakesh Khurana and Eric Baldwin
This case examines a distinctive leadership development program within the World Economic Forum. The program, born out of the conviction that the complexity of global challenges at the beginning of the 21st century required a new generation of global leaders, recruited...
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Keywords:
Organizational Behavior;
Leadership Skills;
Training;
Global Organizations;
Global Leadership;
World Economic Forum;
Globalization;
Leadership;
Leadership Development;
Leadership Style;
Leading Change
Khurana, Rakesh, and Eric Baldwin. "The World Economic Forum's Global Leadership Fellows Program." Harvard Business School Case 413-118, June 2013.
- 11 Mar 2015
- Research & Ideas
How Do You Grade Out as a Negotiator?
understanding others' needs and creatively forging compromises. In Schwartz terminology, they tend to be "satisficers" who are generally content with the outcome of a negotiation that meets basic criteria,...
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Keywords:
by Michael Blanding
- 2007
- Working Paper
Platform Envelopment
By: Thomas Eisenmann, Geoffrey Parker and Marshall Van Alstyne
Due to network effects and switching costs in platform markets, entrants generally must offer revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one...
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Eisenmann, Thomas, Geoffrey Parker, and Marshall Van Alstyne. "Platform Envelopment." Harvard Business School Working Paper, No. 07-104, June 2007. (Revised September 2008, October 2009, July 2010.)
- 16 Oct 2008
- Working Paper Summaries
Opening Platforms: How, When and Why?
- 07 Nov 2014
- Working Paper Summaries
Do Experts or Collective Intelligence Write with More Bias? Evidence from Encyclopædia Britannica and Wikipedia
- March 2016
- Case
M-Pesa: Financial Inclusion in Kenya
By: Rajiv Lal, Lisa Cox and Sarah McAra
M-Pesa, a mobile money transfer service launched in 2007 in Kenya by telecommunications company Safaricom, allowed people to send money via mobile messaging to contacts, such as friends and family, or even to pay for goods and services, such as groceries or a taxi...
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- 27 Jul 2009
- Research & Ideas
Social Network Marketing: What Works?
are more influenced by social pressure than others. Can you discuss the distinctions among user groups and how they influence buying? A: We found three distinct groups. Low-status members (48 percent of the View Details
- 06 Jul 2016
- News