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Show Results For
-
All HBS Web
(1,505)
- News (207)
- Research (1,216)
- Multimedia (1)
- Faculty Publications (1,010)
- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
In most markets, products and services compete for the consumer’s money. On the internet, however, the coin of the realm is time, not money—websites and other online services fight for the attention of visitors. So understanding when, how, and for how long we allocate...
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- 14 Sep 2016
- News
Web Surfers Have a Schedule and Stick to It
- March 2016
- Supplement
Advertising Experiments at RestaurantGrades
By: Weijia Dai, Hyunjin Kim and Michael Luca
This exercise provides students with a data set consisting of results from a hypothetical experiment, and asks students to make recommendations based on the data. Through this process, the exercise teaches students to analyze, design, and interpret experiments. The...
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- December 2011 (Revised March 2012)
- Case
Recorded Future: Searching the Web for Alpha
By: Christopher Malloy
Malloy, Christopher. "Recorded Future: Searching the Web for Alpha." Harvard Business School Case 212-057, December 2011. (Revised March 2012.)
- 01 Jun 2004
- News
Alumni Clubs Click with New Web Services
The early reviews are in: It’s two thumbs way up for the new Web site building service now available to the School’s 107 alumni clubs and associations. Several features receive special praise from clubs that have already launched the new...
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- 01 Apr 1997
- News
HBS Research Available on World Wide Web
development of entrepreneurial ventures? How about success factors for women managers, or the psychological factors that influence risk-taking? Interested in updating yourself about information technology in the organization, the changing...
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- November 20, 2000
- Article
Untangling the Value of Web Companies
By: Sunil Gupta and Donald R. Lehmann
- September 2009
- Teaching Note
HubSpot: Inbound Marketing and Web 2.0 (TN)
By: Thomas J. Steenburgh and Jill Avery
Teaching Note for 509-049.
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- January 2008 (Revised May 2011)
- Case
Cognizant Technology Solutions
By: Robert G. Eccles, David Lane and Prabakar 'PK' Kothandaraman
In the highly competitive information technology outsourcing industry, Cognizant Technology Solutions has developed a strategy to differentiate itself by emphasizing building very close client relationships through its "Two-in-a-box" (TIB) model. This model is based on...
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Keywords:
Customer Relationship Management;
Knowledge Sharing;
Resource Allocation;
Competitive Advantage;
Information Technology;
Information Technology Industry
Eccles, Robert G., David Lane, and Prabakar 'PK' Kothandaraman. "Cognizant Technology Solutions." Harvard Business School Case 408-099, January 2008. (Revised May 2011.)
- Web
Building Web 3 Businesses - Course Catalog
HBS Course Catalog Building Web 3 Businesses Course Number 1785 Associate Professor Scott Duke Kominers Professor Shai Bernstein Spring; Q3; 1.5 credits14 SessionsPaperQualifies for Management Science Track Credit Course Overview The...
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- August 2001 (Revised November 2001)
- Case
Vicinity Corporation: Turning Web Traffic into Store Traffic
By: Frances X. Frei, David Margalit and Amanda Yelsh
Vicinity uses its Internet and m-commerce technology to help drive traffic into its customers' physical distribution outlets. The company has terrific technology and is seemingly successful in getting more consumers into its customers' stores, yet it is in a precarious...
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Frei, Frances X., David Margalit, and Amanda Yelsh. "Vicinity Corporation: Turning Web Traffic into Store Traffic." Harvard Business School Case 602-031, August 2001. (Revised November 2001.)
- March 1, 2011
- Article
Technology Will Make Collaboration Your Next Competitive Advantage
Rayport, Jeffrey F. "Technology Will Make Collaboration Your Next Competitive Advantage." MIT Technology Review (website) (March 1, 2011). (Lead Article: Guest Editor for March 2011, Technology Review’s month of articles on theme of Technology-Enabled Collaboration.)
- 28 Jan 2002
- Research & Ideas
Read All About It! Newspapers Lose Web War
Many newspapers saw the emergence of the Internet as an attack on their core business, and responded with online products of their own. Unfortunately, says HBS professor Clark Gilbert, the papers failed to take advantage of the Web as a...
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- 01 Dec 2010
- News
One-Time Update for Alumni Web Site Access
Editor's Note: The new log-in system has been delayed until January. Beginning in December, visitors to the HBS Alumni Web site will experience a one-time change in the log-in procedure to access the Alumni Directory, Class Notes, Giving,...
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Keywords:
meta
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
"misbehavior," as the researchers term it, behavior that is largely unseen by the advertisers or even the affiliate networks themselves. Since they are only paid if a purchase is made, these websites use technology to convince—some...
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- 14 Apr 2011
- News
Why Some Web Sites Make You Wait
- October 2009
- Article
Shaping Online Consumer Choice by Partitioning the Web
By: Jolie M. Martin and Michael I. Norton
This research explores how partitioning attributes in online search interfaces changes the valuations of those attributes-and impacts subsequent choice-such that attributes that are displayed as separate categories tend to receive greater decision weight than...
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Keywords:
Decision Choices and Conditions;
Information Management;
Demand and Consumers;
Research;
Internet and the Web;
Valuation
Martin, Jolie M., and Michael I. Norton. "Shaping Online Consumer Choice by Partitioning the Web." Psychology & Marketing 26, no. 10 (October 2009): 908–926.
- September 2007
- Teaching Note
Sun Microsystems, Inc.: Web Services Strategy (TN)
- August 2011 (Revised November 2012)
- Case
Danielle Marcoux at AdNet2Win Technologies
By: Anthony J. Mayo and Joshua D. Margolis
Danielle Marcoux, Director of Web Design at AdNet2Win Technologies, must decide how best to confront Charles Davide, the Chief Technology Officer and leader of the design team charged with overseeing a major upgrade of the company's proprietary customer loyalty...
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Keywords:
Management Style;
Management Teams;
Interpersonal Communication;
Creativity;
Status and Position;
Web Services Industry
Mayo, Anthony J., and Joshua D. Margolis. "Danielle Marcoux at AdNet2Win Technologies." Harvard Business School Case 412-039, August 2011. (Revised November 2012.)
- July – September 2003
- Article
The Brave New World of Wireless Web
By: Ranjay Gulati and Alex Panas
Keywords:
Internet and the Web
Gulati, Ranjay, and Alex Panas. "The Brave New World of Wireless Web." Smart Manager (July–September 2003).