Show Results For
-
All HBS Web
(5,654)
- Faculty Publications (1,291)
Show Results For
-
All HBS Web
(5,654)
- Faculty Publications (1,291)
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
- 2023
- Chapter
Marketing Through the Machine’s Eyes: Image Analytics and Interpretability
- Teaching Interest
Overview
Launching Technology Ventures
Launching Technology Ventures (LTV) is designed for students who are actively working on their own startups or who will work at early-stage startups. The course material is, in particular, focused on new businesses in the...
View Details
- Teaching Interest
Overview
Students are required to prepare a business plan, which employs the framework of this course, to explore an entrepreneurial opportunity in health care, and to evaluate their classmates' plans.
Career Focus
For... View Details
- Research Summary
Overview
Start Up Strategy and Management
Bussgang’s research focuses on applying Lean Startup principles to early-stage technology companies as well as the challenges and opportunities when scaling startups. His work led to the creation of the MBA elective...
View Details
- Research Summary
Overview
- Research Summary
Overview
- Research Summary
Strategy and Technology
Professor Yoffie’s research examines different aspects of strategy and technology. His most recent research has focused on three areas. The first research topic looks at the dynamics of cooperation and competition among “complements.” In a number of articles and... View Details
- Teaching Interest
The Business of Entertainment, Media, and Sports (MBA)
- Research Summary
The Role of Information Technology in the Provision of Services
- Research Summary
Trust
In this research, I aim to provide a practical orientation to trust—how to build it, how it can be damaged, how it might be repaired—grounded in my experience as an executive and in the research on organizational trust and moral philosophy. As a case researcher, I... View Details
- ←
- 65