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- September 1989
- Case
Steve Shirley
By: Shoshana Zuboff
Traces the career development of a well-known British entrepreneur who, as a young girl, was forced to flee the Nazi's occupation of Central Europe. Details her early work experiences in the heavily male dominated workplace of post-war Britain and follows the...
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Zuboff, Shoshana. "Steve Shirley." Harvard Business School Case 490-004, September 1989.
- August 1989 (Revised November 1994)
- Case
Nissan Motor Co. Ltd.: Marketing Strategy for the European Market
By: John A. Quelch
Nissan executives are reviewing their European marketing strategy in light of the 1992 European Community (EC) market integration program and the likely end of bilateral import quotas on Japanese cars by some EC countries. Having recently established a manufacturing...
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Keywords:
Marketing Strategy;
Resource Allocation;
Market Entry and Exit;
Trade;
Auto Industry;
Japan;
United Kingdom;
Europe
Quelch, John A. "Nissan Motor Co. Ltd.: Marketing Strategy for the European Market." Harvard Business School Case 590-018, August 1989. (Revised November 1994.)
- 1989
- Book
British Business in Asia since 1860
By: G. Jones and R.P.T. Davenport-Hines
This book examines the historical experience of British business in Asia since 1860. Chapters on Iran, India, Thailand, Malayasia, China, Russian Asia and Japan explore the British impact on the region, and the relationship between British business and British and...
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Keywords:
Business History;
Business and Government Relations;
India;
Iran;
Japan;
Malaysia;
Thailand;
Great Britain
Jones, G., and R.P.T. Davenport-Hines, eds. British Business in Asia since 1860. Cambridge: Cambridge University Press, 1989.
- January 1989 (Revised December 1991)
- Case
British Airways: ""Go for It, America!"" Promotion (A)
Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports...
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Keywords:
Advertising Campaigns;
Crime and Corruption;
Crisis Management;
Management Teams;
Time Management;
Marketing Strategy;
Perception;
Value Creation;
Travel Industry;
United Kingdom;
United States
Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
- August 1988 (Revised February 1992)
- Case
Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)
By: V. Kasturi Rangan and Jon Skofic
Norton, a once famous motorcycle manufacturer, soundly beaten by Japanese competition, turns its attention to developing rotary engines. The company is acquired by Norton Group PLC, which is headed by a dashing entrepreneur. The new management must decide what...
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Keywords:
Acquisition;
Decision Choices and Conditions;
Corporate Entrepreneurship;
Human Resources;
Crisis Management;
Resource Allocation;
Production;
Competition;
Auto Industry;
Motorcycle Industry;
Japan;
United Kingdom
Rangan, V. Kasturi, and Jon Skofic. "Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)." Harvard Business School Case 589-013, August 1988. (Revised February 1992.)
- 1988
- Article
Foreign Multinational Investment in Britain before 1945
By: G. Jones
Jones, G. "Foreign Multinational Investment in Britain before 1945." Economic History Review 41 (1988): 429–453.
- November 1986
- Case
Machine Tool Industry (B): United Kingdom
By: David J. Collis
Collis, David J. "Machine Tool Industry (B): United Kingdom." Harvard Business School Case 387-088, November 1986.
- 1986
- Book
Banking and Empire in Iran
By: Geoffrey Jones
This is the first of two volumes of a business history of a major British bank in the Middle East. Volume 1 traces the history of the bank from its foundation in 1889 as The Imperial Bank of Persia, through the years it was the state bank of Iran, and its development...
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Keywords:
Banks and Banking;
International Relations;
Business History;
Economic History;
Political History;
War;
Iran;
Russia;
Great Britain
Jones, Geoffrey. Banking and Empire in Iran. Vol. 1, History of the British Bank of the Middle East. Cambridge: Cambridge University Press, 1986.
- 1986
- Chapter
U.K. Conglomerates: A View of Hanson Trust
- June 1986
- Teaching Note
British Steel Corporation: The Korf Contract TN
By: W. Earl Sasser
Teaching Note for (9-481-110).
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- November 1985
- Background Note
Decline of the British Cotton Industry
Tedlow, Richard S. "Decline of the British Cotton Industry." Harvard Business School Background Note 386-078, November 1985.
- July 1984 (Revised April 1997)
- Case
British Airways
By: John A. Quelch
British Airways (BA) has recently introduced a global advertising campaign. The development of the campaign and its implementation are discussed. BA and advertising agency executives must renew the campaign and resolve issues pertaining to its future direction.
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Keywords:
Air Transportation;
Globalization;
Advertising Campaigns;
Air Transportation Industry;
England
Quelch, John A. "British Airways." Harvard Business School Case 585-014, July 1984. (Revised April 1997.)
- March 1982
- Supplement
British Steel: Interview with Sir Monty Finniston (Abridged), Video
By: John P. Kotter
Kotter, John P. "British Steel: Interview with Sir Monty Finniston (Abridged), Video." Harvard Business School Video Supplement 882-521, March 1982.
- December 1980 (Revised September 1985)
- Case
British Steel Corporation: The Korf Contract
By: John P. Kotter and John M. Stengrevics
Traces a complex resource allocation decision facing British Steel in 1975. Students study the influences on the various managers involved in making the decision.
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Keywords:
Resource Allocation;
Decision Making;
Management Teams;
Metals and Minerals;
Steel Industry;
United Kingdom
Kotter, John P., and John M. Stengrevics. "British Steel Corporation: The Korf Contract." Harvard Business School Case 481-110, December 1980. (Revised September 1985.)
- October 1978
- Supplement
Chrysler U.K. (A): Long-Range Projections
By: Thomas R. Piper
Piper, Thomas R. "Chrysler U.K. (A): Long-Range Projections." Harvard Business School Supplement 279-015, October 1978.
- December 1977 (Revised June 1980)
- Case
Chrysler U.K. (A)
By: Thomas R. Piper
Piper, Thomas R. "Chrysler U.K. (A)." Harvard Business School Case 278-119, December 1977. (Revised June 1980.)
- December 1977
- Case
Chrysler U.K. (B)
By: Thomas R. Piper
Piper, Thomas R. "Chrysler U.K. (B)." Harvard Business School Case 278-120, December 1977.
- September 1975
- Case
British Leyland: The Cowley Complex
By: George C. Lodge
Lodge, George C. "British Leyland: The Cowley Complex." Harvard Business School Case 376-051, September 1975.
- Research Summary
Workforce Change
By: Sandra J. Sucher
This research encompasses layoffs, furloughs and restructuring, global practices that affect millions of employees and thousands of companies every year. In this work I aim to replace bad practice that damages trust with good (or at least better) practice through... View Details
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