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- February 2007 (Revised July 2009)
- Case
Leadership at WildChina (A)
WildChina (A) tells the story of Mei Zhang, a Chinese-born HBS alumna, and her pursuit of a dream: to share her passion for travel, her appreciation of China's beauty and culture, and her desire to start her own business. Describes the startup of WildChina, a tour...
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Keywords:
Globalized Firms and Management;
Leadership;
Management Succession;
Entrepreneurship;
Business Startups;
Tourism Industry;
Los Angeles;
Beijing
Isenberg, Daniel J., and Shirley Spence. "Leadership at WildChina (A)." Harvard Business School Case 807-046, February 2007. (Revised July 2009.)
- Web
China | Baker Library | Bloomberg Center | Harvard Business School
chu gong ye sheng chan tong ji zu Check Harvard Availability China Energy Statistical Yearbook /citations/china-energy-statistical-yearbook Beijing shi : Neng yuan chu ban she : Xin hua shu dian shou du fa...
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- 2013
- Working Paper
NBC and the 2012 London Olympics: Unexpected Success
By: Stephen A. Greyser and Vadim Kogan
"The 2010 Vancouver Winter Games lost $223 million, astonishing for a 17-day event. Next year's London Summer Games, which cost a record Olympic rights fee of $1.18 billion, are expected to lose at least as much..." wrote Richard Sandomir in The New York Times. "NBC...
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Keywords:
Success;
Profit;
Sports;
Failure;
Television Entertainment;
Media and Broadcasting Industry;
Sports Industry;
Entertainment and Recreation Industry;
Vancouver;
Beijing;
London;
Brazil;
Russia
Greyser, Stephen A., and Vadim Kogan. "NBC and the 2012 London Olympics: Unexpected Success." Harvard Business School Working Paper, No. 14-028, September 2013.
- 01 Dec 2017
- News
Yoga Inc.
global brand advertising campaign called This Is Yoga. The spots include zero yoga as a physical practice. Olympic gold medalist volleyballer Kerri Walsh Jennings, Australian pop artist CJ Hendry, Beijing drummer View Details
Keywords:
Deborah Halber
- June 2021
- Teaching Note
Michael Phelps: 'It's Okay to Not Be Okay'
By: Boris Groysberg, Carin-Isabel Knoop and Michael Norris
Teaching Note for HBS Case No. 421-044. In 2020, Michael Phelps, the most decorated Olympian of all time, with 28 medals in various swimming events, was now retired. As he looked back on his 20+ year athletic career, he considered what had gone into making him the...
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