Show Results For
- All HBS Web (98)
- Faculty Publications (48)
Show Results For
- All HBS Web (98)
- Faculty Publications (48)
- June 2021
- Teaching Note
Amazon: Cult or Culture?
- March 2018
- Case
Zensar Technologies Ltd.
- May 2006 (Revised November 2006)
- Case
Willa Seldon at Tides Center (A)
- October 2014 (Revised July 2015)
- Case
Indus Towers: From Infancy to Maturity
- July 2021 (Revised October 2021)
- Case
Allianz Customer Centricity: Is Simplicity the Way Forward?
David C. Edelman
A sought-after advisor on digital transformation and marketing strategy, David developed foundational business concepts such as “The Customer Decision Journey,” and “Segment-of-One Marketing.” Most recently, he guided Aetna (now part of CVS Health) through becoming... View Details
- August 2007
- Case
Codelco Copper Mines
Rohit Deshpande
Rohit Deshpandé is a Baker Foundation Professor and Sebastian S. Kresge Professor of Marketing, Emeritus at Harvard Business School, where he has been teaching in the Advanced Management Program,... View Details
- December 2022
- Case
To Feed the Planet: Juan Luciano at ADM
- March 2006 (Revised September 2006)
- Case
Irizar in 2005
- Research Summary
Lean Startup Management Practices
Many information technology startups have embraced "lean startup" management practices. Lean startups confront high levels of uncertainty about both customer problems and product solutions: the strength of demand for new... View Details
- October 2014 (Revised March 2015)
- Case
Integrated Reporting at Aegon
Rajiv Lal
Rajiv Lal, is the Stanley Roth, Sr. Professor of Retailing at Harvard Business School. He is currently teaching an elective MBA course on the Business of Smart Connected Products/IOT. He has been responsible for the retailing curriculum and has served as the course... View Details
- 26 Jun 2018
- First Look
New Research and Ideas, June 26, 2018
- Program
Managing Sales Teams and Distribution Channels
- Program
Strategic Marketing for Driving Growth
- Program
Leading Global Businesses
- 07 Feb 2022
- Research & Ideas
Digital Transformation: A New Roadmap for Success
- Web
Marketing - Faculty & Research
- 16 Jun 2020
- Research & Ideas