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- All HBS Web (84)
- Faculty Publications (34)
Show Results For
- All HBS Web (84)
- Faculty Publications (34)
- March 2024 (Revised April 2024)
- Case
Out of Hand Theater: Monetizing Creativity
Ariel Fristoe co-founded the Out of Hand Theater ensemble (OOH) in Atlanta in 2001. OOH began as a traditional theater nonprofit, which Ariel and her colleagues ran on a shoestring budget. But over the years, the group transformed: First, around 2010, OOH pivoted to...
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- 12 May 2015
- Research & Ideas
How Crowds and Experts Kickstart the Arts
recent study, which compared funding decisions of startup theater productions made by art-loving masses on crowdfunding website Kickstarter with evaluations by experts in the field. “Most of the disagreements were on projects that the...
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- January 2022 (Revised February 2022)
- Teaching Note
Universal During COVID: The Future of Theatrical Windows
By: Hong Luo, Henry McGee and Carol Lin
The COVID-19 pandemic brought enormous disruption to the movie industry, closing theaters indefinitely by mid-March 2020, halting television and film production, and throwing theatrical release schedules into disarray. Shell had assumed the CEO position at NBC...
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- July 2011 (Revised October 2011)
- Case
Lady Gaga (A)
By: Anita Elberse and Michael Christensen
In September 2009, Troy Carter, manager of up-and-coming pop star Lady Gaga, has to decide on a new course of action now that his artist's planned co-headlining arena tour with hip-hop superstar Kanye West has been cancelled. Carter knows that continuing the tour, but...
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Keywords:
Employee Relationship Management;
Marketing Strategy;
Product;
Product Development;
Business and Stakeholder Relations;
Creativity;
Music Industry
Elberse, Anita, and Michael Christensen. "Lady Gaga (A)." Harvard Business School Case 512-016, July 2011. (Revised October 2011.)
- October 1997 (Revised June 2001)
- Case
Disney (C): The Mouse in Times Square
By: Michael A. Wheeler, Thomas Dretler and Georgia Levenson
Disney's first foray into an urban environment, is the restoration and development of the landmark New Amsterdam Theater in New York's Times Square. Disney must negotiate with the city, state, and various nonprofit organizations focused on the redevelopment of Times...
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Keywords:
Negotiation Types;
Urban Development;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry
Wheeler, Michael A., Thomas Dretler, and Georgia Levenson. "Disney (C): The Mouse in Times Square." Harvard Business School Case 898-020, October 1997. (Revised June 2001.)
- December 2008 (Revised March 2009)
- Case
The Metropolitan Opera (A)
By: Anita Elberse and Crissy Perez
In April 2007, the New York City Metropolitan Opera's general manager Peter Gelb looks back on the first season of a daring experiment to broadcast performances live in high-definition to movie theaters across North America. While the "Live in HD" program has received...
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Keywords:
Arts;
Technological Innovation;
Marketing Strategy;
Nonprofit Organizations;
Competitive Advantage;
Entertainment and Recreation Industry
Elberse, Anita, and Crissy Perez. "The Metropolitan Opera (A)." Harvard Business School Case 509-033, December 2008. (Revised March 2009.)
- 29 May 2017
- Blog Post
The Diverse Community at HBS
Before I came to HBS, I worked at Disney in a consumer insights role with the Corporate Brand Development and Studio Marketing teams. Tracking evolving consumer behaviors in entertainment was part of my job and I was fascinated by the...
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- June 2009 (Revised February 2010)
- Case
Cirque du Soleil -- The High-Wire Act of Building Sustainable Partnerships
By: Ramon Casadesus-Masanell and Maxime Aucoin
The case describes the history and business model of Cirque du Soleil (CdS). The case allows for a rich discussion and analysis of Cirque du Soleil's business model with an emphasis on how it interacts with that of MGM Mirage. Le Cirque and MGM's business models...
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Keywords:
Business Model;
Investment;
Profit;
Globalized Markets and Industries;
Growth and Development Strategy;
Market Entry and Exit;
Partners and Partnerships;
Trust;
Entertainment and Recreation Industry
Casadesus-Masanell, Ramon, and Maxime Aucoin. "Cirque du Soleil -- The High-Wire Act of Building Sustainable Partnerships." Harvard Business School Case 709-411, June 2009. (Revised February 2010.)
- January 2020 (Revised July 2020)
- Supplement
MoviePass: The 'Get Big Fast' Strategy
By: Benjamin C. Esty and Daniel Fisher
In August 2017, MoviePass dramatically lowered its subscription price from $50 per month to just $10 for up to one movie per day. The idea was to rapidly scale the business to the point where they could generate incremental revenue streams form related businesses...
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Keywords:
Market Entry;
Growth Strategy;
Profit Vs. Growth;
Subscription Business;
Cash Burn;
Data Analytics;
Get-big-fast;
Buyer Power;
Strategy Implementation;
Movie Industry;
Racing;
Business Strategy;
Value Creation;
Consolidation;
Cash Flow;
Growth Management;
Business Startups;
Entrepreneurship;
Disruptive Innovation;
Mobile Technology;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
United States
- 03 Jun 2009
- Working Paper Summaries
It Is Okay for Artists to Make Money…No, Really, It’s Okay
- 26 Jun 2023
- Research & Ideas
Want to Leave a Lasting Impression on Customers? Don't Forget the (Proverbial) Fireworks
as well as a hiring decision based on a candidate’s performance during a university job interview. In a final study, the researchers allowed participants to generate their own journey lines by watching a trailer for a movie not yet in View Details
- 18 Jul 2023
- News
The First Five Years: Brooke Biederman (MBA 2019)
What inspired you to launch Forby Entertainment Partners? I started working on film and TV shoots in New York City during college. My first boss, an executive producer, recommended Edward Jay Epstein’s book, The Hollywood Economist: The Hidden Financial Reality Behind...
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Keywords:
Robert Bochnak
- Web
Great American Business Leaders of the 20th Century - Leadership
R. Hughes, Jr.Hughes Aircraft Company, 1933–1976 George A. HughesHughes Electric Heating Company, 1908–1940 H. Wayne HuizengaBlockbuster Entertainment Corporation, 1986–1994 George M. HumphreyHanna (M. A.) & Company, 1929–1952 Haroldson...
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- Web
Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 2) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering View Details
- Web
Named Fellowship Funds - Alumni
a touch of magic to the big screen and record-breaking numbers to the bottom line as chairman of Walt Disney Studios and as former president and COO of Warner Bros. The Horns cofounded the Environmental Media Association, which encourages environmental awareness in the...
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- March 2016 (Revised May 2018)
- Case
Reinventing Best Buy
By: John R. Wells and Gabriel Ellsworth
On March 1, 2017, Best Buy Company, Inc., North America’s largest retailer of consumer electronics and appliances, announced a third year of comparable-store sales increases and a 20.8% increase in domestic comparable online sales. These results were in marked contrast...
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Keywords:
Best Buy;
Hubert Joly;
Renew Blue;
Showrooming;
Webrooming;
E-commerce;
E-Commerce Strategy;
Online Retail;
Multichannel Retailing;
Omnichannel;
Marketplaces;
Turnaround;
Consumer Electronics;
Consumer Electronics Accessories;
Appliances;
Stores-within-stores;
Store Experience;
Store Size;
Store Pickup;
Store Management;
Delivery;
Delivery Models;
Amazon;
Amazon.com;
Pricing Strategy;
Business Subsidiaries;
Business Units;
Business Growth and Maturation;
Business Model;
For-Profit Firms;
Customer Focus and Relationships;
Customer Satisfaction;
Entertainment;
Film Entertainment;
Games, Gaming, and Gambling;
Music Entertainment;
Television Entertainment;
Theater Entertainment;
Price;
Profit;
Revenue;
Geographic Scope;
Multinational Firms and Management;
Business History;
Cost;
Selection and Staffing;
Reports;
Technological Innovation;
Job Cuts and Outsourcing;
Human Capital;
Leading Change;
Business or Company Management;
Goals and Objectives;
Growth and Development;
Growth and Development Strategy;
Management Teams;
Brands and Branding;
Product Marketing;
Consumer Behavior;
Demand and Consumers;
Media;
Distribution;
Order Taking and Fulfillment;
Distribution Channels;
Infrastructure;
Product;
Service Delivery;
Service Operations;
Organizational Change and Adaptation;
Public Ownership;
Problems and Challenges;
Programs;
Groups and Teams;
Sales;
Salesforce Management;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Advantage;
Competitive Strategy;
Corporate Strategy;
Expansion;
Information Technology;
Information Infrastructure;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Internet and the Web;
Applications and Software;
Internet and the Web;
Mobile and Wireless Technology;
Resource Allocation;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
United States;
Minnesota;
Minneapolis;
Saint Paul;
St. Paul
Wells, John R., and Gabriel Ellsworth. "Reinventing Best Buy." Harvard Business School Case 716-455, March 2016. (Revised May 2018.)
- 03 Oct 2005
- Research & Ideas
The Box Office Power of Stars
Success of Entertainment Products." Sarah Jane Gilbert: Tell us about "star power" and how it contributes to a film's success. Anita Elberse: The concept "star power" captures the extent to which an artist's...
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- Web
11 Stories from HBS PRIDE for National Coming Out Day - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering View Details
- Web
2march2023program | Baker Library | Bloomberg Center | Harvard Business School
digital and DVD program distribution division of Home Box Office. He joined the HBS faculty in 2013 and he co-designed and teaches the courses Arts and Cultural Entrepreneurship, and Scaling Minority Businesses. McGee serves as faculty co-advisor for the View Details
- 01 Jun 2014
- News
Screen Saver
like Gone with the Wind, a theater owner simply had to screen the movie for people to line up around the block. Today, with movies showing at multiple times and locations, to say nothing of the dizzying array of View Details