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All HBS Web
(41)
- News (26)
- Research (13)
- Multimedia (2)
- Faculty Publications (14)
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- February 23, 2022
- Article
Can WEB3 Bring Back Competition to Digital Platforms?
By: Christian Catalini and Scott Duke Kominers
Like the early Internet, blockchain and Web3 applications promise a new wave of decentralization and competition—yet at the same time, it is unclear which of the dynamics that drove concentration in online platforms and services will remain in force under the Web3...
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Keywords:
Web3;
Blockchain;
Interoperability;
Internet and the Web;
Technological Innovation;
Competition;
Digital Platforms
Catalini, Christian, and Scott Duke Kominers. "Can WEB3 Bring Back Competition to Digital Platforms?" Competition Policy International (online) (February 23, 2022).
- 23 Feb 2022
- News
Can WEB3 Bring Back Competition to Digital Platforms?
- Article
Why Build in Web3
By: Jad Esber and Scott Duke Kominers
A major change is coming to the internet. While today’s dominant platforms have guarded their troves of user data and maintained an advantage through network effects, new companies—working in what they're calling a “Web3” model—are proposing a new value proposition to...
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Keywords:
Blockchain;
User Experience;
Digital Platforms;
Network Effects;
Internet and the Web;
Competition;
Web Services Industry
Esber, Jad, and Scott Duke Kominers. "Why Build in Web3." Harvard Business Review Digital Articles (May 16, 2022).
- 01 Mar 2024
- News
Leading Businesses in a Web3 World
Illustration by Daniel Hertzberg Web3 is poised to transform everything we do online by decentralizing and democratizing the internet. That transformation is already underway in the business world: built on blockchain technology that offers increased security and...
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- 25 Jan 2024
- News
Demystifying NFTs, Blockchains, and Web3 in Simple Terms
- December 2023
- Case
Beyond the Runway: Gucci’s Leap into the Web3 Era
By: Marco Di Maggio and Marc Baumann
Di Maggio, Marco, and Marc Baumann. "Beyond the Runway: Gucci’s Leap into the Web3 Era." Harvard Business School Case 224-054, December 2023.
- December 22, 2023
- Article
How NFTs Will Make a Comeback in 2024
By: Scott Duke Kominers and Steve Kaczynski
NFTs are poised to be a major driver of Web3 adoption in 2024 – but the successful projects will look very different from what’s come before.
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Kominers, Scott Duke, and Steve Kaczynski. "How NFTs Will Make a Comeback in 2024." Consensus Magazine (December 22, 2023).
- 02 Jun 2022
- News
The Pivot to Web3 Is Going to Get People Hurt
The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create
A Harvard Business School professor and a16z crypto research partner and a career marketer and Web3 entrepreneur demystify the coming digital revolution, showing how NFTs will transform our online and offline... View Details
- Forthcoming
- Book
The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create
By: Steve Kaczynski and Scott Duke Kominers
We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.
NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
Keywords:
Economic Systems;
Microeconomics;
Entrepreneurship;
Cultural Entrepreneurship;
Information Technology;
Innovation and Invention;
Innovation Strategy;
Digital Platforms;
Digital Strategy;
Digital Transformation;
Internet and the Web;
Technology Adoption;
Marketing;
Marketing Strategy;
Product Marketing;
Product Positioning;
Markets;
E-commerce;
Market Design;
Value;
Customer Value and Value Chain;
Collaborative Innovation and Invention;
Innovation and Management;
Organizational Structure;
Customer Ownership;
Ownership;
Advertising Industry;
Communications Industry;
Computer Industry;
Consumer Products Industry;
Fashion Industry;
Information Technology Industry;
Media and Broadcasting Industry;
Technology Industry;
Web Services Industry
Kaczynski, Steve, and Scott Duke Kominers. The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create. Portfolio/Penguin, forthcoming.
- May 2022
- Case
From GOP to NFT: Anthony Scaramucci and the Launch of Flatter NFT
By: Lauren Cohen, Richard Ryffel and Grace Headinger
Anthony Scaramucci, Managing Director of SkyBridge Capital, considered whether he should officially greenlight the launch of SkyBridge’s own NFT platform — Flatter NFT. He had led the investment firm to push first into Bitcoin and then Ethereum to make SkyBridge a...
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Keywords:
Business Startup;
Fintech;
Technology;
Cryptocurrency;
Web3;
Business Startups;
Volatility;
Decision Making;
Entertainment;
Entrepreneurship;
Investment;
Strategic Planning;
Adoption;
Competitive Advantage;
Technology Adoption;
Finance;
Currency;
Banking Industry;
Financial Services Industry;
Technology Industry;
New York (city, NY)
Cohen, Lauren, Richard Ryffel, and Grace Headinger. "From GOP to NFT: Anthony Scaramucci and the Launch of Flatter NFT." Harvard Business School Case 222-085, May 2022.
- January 12, 2023
- Article
Progressive Decentralization: A High-level Framework
By: Jad Esber and Scott Duke Kominers
We explain a high-level framework for designing for future decentralization up front, and offer some guidance about when and how to do so. The guidelines apply to both web3 projects and more traditional organizations.
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Keywords:
Crypto Economy;
Cryptocurrency;
Decentralization;
Decentralized Autonomous Organizations;
Entrepreneurial Journey;
Entrepreneurial Management;
Organization Behavior;
Organization And Management Theory;
Organization Form;
Organizational Structure
Esber, Jad, and Scott Duke Kominers. "Progressive Decentralization: A High-level Framework." a16zcrypto.com (January 12, 2023).
- October 2022
- Case
Single.Earth
By: Rembrand Koning and Emer Moloney
Estonian greentech company Single.Earth is launching a nature-backed token that is linked to and funds the protection of a specific plot fo land. The first landowners had been onboarded to the company's Digital Twin, a virtual representation of the planet's natural...
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Keywords:
Alternative Assets;
Business Startups;
Entrepreneurship;
Climate Change;
Environmental Sustainability;
Green Technology;
Natural Resources;
Pollution;
Analytics and Data Science;
Marketing;
Product Marketing;
Product Launch;
Product Positioning;
Markets;
Market Timing;
Strategy;
Green Technology Industry;
Estonia
Scott Duke Kominers
Scott Duke Kominers is a Professor of Business Administration in the Entrepreneurial Management Unit; as well as a Faculty Affiliate of the
- February 21, 2024
- Article
The NFT Staircase: How Digital Ownership Benefits Brands and Consumers
By: Scott Duke Kominers and Steve Kaczynski
One of our goals with our new book, The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create, is to unlock the power of nonfungible tokens, or NFTs, for business. National and international brands are already using NFTs in some of...
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Keywords:
Non-fungible Tokens;
NFTs;
Brand;
Brand Building;
Digitization;
Metaverse;
Tokenization;
Crypto Economy;
Blockchain;
Market Design;
Brands and Branding;
Value Creation
Kominers, Scott Duke, and Steve Kaczynski. "The NFT Staircase: How Digital Ownership Benefits Brands and Consumers." a16zcrypto.com (February 21, 2024).
- 2023
- Book
Beyond AI: ChatGPT, Web3, and the Business Landscape of Tomorrow
By: Ken Huang, Yang Wang, Feng Zhu, Xi Chen and Chunxiao Xing
This book explores the transformative potential of ChatGPT, Web3, and their impact on productivity and various industries. It delves into Generative AI (GenAI) and its representative platform ChatGPT, their synergy with Web3, and how they can revolutionize business...
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Huang, Ken, Yang Wang, Feng Zhu, Xi Chen, and Chunxiao Xing, eds. Beyond AI: ChatGPT, Web3, and the Business Landscape of Tomorrow. Springer, 2023.
- July 28, 2022
- Article
DAO Governance Attacks, and How to Avoid Them
By: Pranav Garimidi, Scott Duke Kominers and Tim Roughgarden
Many web3 projects embrace permissionless voting using a fungible and tradable native token. Permissionless voting can offer many benefits, from lowering barriers to entry to increasing competition. Token holders can use their tokens to vote on a range of issues—from...
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Keywords:
Crypto Economy;
Cryptocurrency;
Governance;
Voting;
Decentralized Autonomous Organizations;
Organizational Structure;
Digital Platforms
Garimidi, Pranav, Scott Duke Kominers, and Tim Roughgarden. "DAO Governance Attacks, and How to Avoid Them." a16zcrypto.com (July 28, 2022).
- Web
Alumni
LOG IN For a more personalized visit Log in Leading Businesses in a Web3 WorldLeading Businesses in a Web3 World How will the next generation of the internet empower users, disrupt industries, and enable...
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- Web
Stories
Julia Hanna; photograph by Jun Michael Park 410 01 Mar 2024 HBS Alumni Bulletin Unlocking the Power of Community Innovative startup is using Web3 to build direct connections with customers Re: Tara Fung (MBA 2016); By: April White 233 01...
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