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- 26 Jun 2023
- Research & Ideas
Want to Leave a Lasting Impression on Customers? Don't Forget the (Proverbial) Fireworks
Thousands of visitors flock to Disney World every day to immerse themselves in all kinds of exciting experiences—a cruise on the Pirates of the Caribbean; a visit to the China pavilion at EPCOT; a meet-and-greet with a favorite princess....
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- 15 May 2024
- Research & Ideas
A Major Roadblock for Autonomous Cars: Motorists Believe They Drive Better
automated features, such as cruise control that adjusts to traffic conditions and lane centering, and let the human take control at any point. For others, participants preferred level three, in which the car also monitors and reacts to...
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- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
Also Like: Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams Apple vs. Feds: Is iPhone Privacy a Basic Human Right? Cruising in Crisis: How Carnival Is Riding Out the COVID-19 Storm Related reading from the Working...
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- 08 Mar 2021
- In Practice
COVID Killed the Traditional Workplace. What Should Companies Do Now?
A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to...
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by Dina Gerdeman
- 10 Jan 2023
- Research & Ideas
How to Live Happier in 2023: Diversify Your Social Circle
positively associated with well-being. On the other, interactions with random strangers can sometimes make us happier than interacting with our partner or spouse. “When people are with their significant other, they can be on cruise...
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by Michael Blanding
- 03 Oct 2005
- Research & Ideas
The Box Office Power of Stars
power. For example, movie studios are probably more confident that a Tom Cruise movie will emerge as the winner of a competitive July 4 opening weekend than a movie with an unknown actor, and will adjust their release strategy...
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- 14 Jul 2022
- Research & Ideas
When the Rubber Meets the Road, Most Commuters Text and Email While Driving
remain a concern if such activities occur while someone is transported in an automated car? The answer, the researchers suggest, depends on the level of automation in future cars. Currently, many cars already have some automated features, such as View Details
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by Jay Fitzgerald
- 07 Nov 2012
- HBS Case
HBS Cases: Sir Alex Ferguson--Managing Manchester United
Anita Elberse, a Professor of Business Administration in the Marketing unit at Harvard Business School, studies high performers in creative industries—from basketball superstar LeBron James to pop diva Lady Gaga, from actor Tom Cruise to...
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- 20 Jul 2016
- Research & Ideas
Airplane Design Brings Out the Class Warfare in Us All
football stadium, a cruise ship—where people are segmented by rank of some sort. Norton co-authored the study, Physical and Situational Inequality on Airplanes Predicts Air Rage, with Katherine A. DeCelles, an associate professor of...
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- 13 May 2014
- First Look
First Look: May 13
whether they should modify this strategy somewhat, or whether they should abandon their current strategy entirely. Purchase this case: http://hbr.org/product/advising-families-on-estate-planning/an/314088-PDF-ENG Harvard Business School Case 514-069 Royal Caribbean...
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Sean Silverthorne
- 20 Mar 2005
- Research & Ideas
Lessons of Successful Entrepreneurs
industries that are going through a sea change. He recalled how a two-dollar ATM fee he once paid at an airport spurred him to start his own ATM network featuring out-of-town banks. Other ventures he helped create were a credit card processing center for supermarkets,...
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by Sean Silverthorne
- 06 May 2015
- What Do You Think?
Are You Ready for Personalized Predictive Analytics?
potential to produce remarkable services and longer lives. But before we become too enamored with them, it's important to remember what happened to Tom Cruise in the movie. He is eventually accused on a precrime basis of murder, with only...
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by James Heskett
- 20 Apr 2020
- Book
Why COVID-19 Raises the Stakes for Healthy Buildings
health what WAZE has done for traffic congestion, Macomber says. “There is going to be substantially more awareness and interest on the part of the public, in terms of the quality of the spaces that they’re occupying, and they’ll be selective about their airplanes and...
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- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
Baby Boomers age, you are hearing this big sucking sound as consumption goes away from retail and goes much more to cruises and vacations, grandkids and college. So it's important for retailers to think about how to keep Baby Boomers...
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- 29 May 2018
- First Look
New Research and Ideas, May 29, 2018
produced multiple blockbuster hits. ESPN, ABC, and other cable and broadcast properties were producing record profits. Attendance was up at Disney parks and cruise ships, while the Shanghai Disney Resort, the company’s third and largest...
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Dina Gerdeman