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All HBS Web
(1,694)
- News (383)
- Research (1,005)
- Events (15)
- Multimedia (3)
- Faculty Publications (451)
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- February 2014 (Revised April 2014)
- Course Overview Note
Managing Global Health: Applying Behavioral Economics to Create Impact
By: Nava Ashraf
Ashraf, Nava. "Managing Global Health: Applying Behavioral Economics to Create Impact." Harvard Business School Course Overview Note 914-025, February 2014. (Revised April 2014.) (Course Overview Note for Students. Request a courtesy copy.)
- April 2013
- Article
Rx: Human Nature: How Behavioral Economics Is Promoting Better Health Around the World
By: Nava Ashraf
Why doesn't a woman who continues to have unwanted pregnancies avail herself of the free contraception at a nearby clinic? What keeps people from using free chlorine tablets to purify their drinking water? Behavioral economics has shown us that we don't always act in...
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Ashraf, Nava. "Rx: Human Nature: How Behavioral Economics Is Promoting Better Health Around the World." Harvard Business Review 91, no. 4 (April 2013): 119–125.
- Teaching Interest
Behavioral Economics and Applications in Markets (Econ 970, Spring 2013 and 2014)
Second-year undergraduate course introducing students to academic research in the field of behavioral economics. The course covers key models of time-inconsistent preferences, overconfidence, social preferences, and projection bias. The students are introduced to...
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- November 2018
- Article
Global Evidence on Economic Preferences
By: Armin Falk, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman and Uwe Sunde
This article studies the global variation in economic preferences. For this purpose, we present the Global Preference Survey (GPS), an experimentally validated survey data set of time preference, risk preference, positive and negative reciprocity, altruism, and trust...
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Keywords:
Economic Preferences;
Economics;
Behavior;
Surveys;
Analytics and Data Science;
Global Range
Falk, Armin, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman, and Uwe Sunde. "Global Evidence on Economic Preferences." Quarterly Journal of Economics 113, no. 4 (November 2018): 1645–1692.
- Teaching Interest
Managing Global Health: Applying Behavioral Economics to Create Impact (MBA)
Health, and development more broadly, is not something we give to people: it is something they produce themselves, interacting with supply-side and institutional factors. This course trains students to see through the lens of the end-user and to use the levers of... View Details
- 2018
- Chapter
Behavioral Household Finance
By: John Beshears, James J. Choi, David Laibson and Brigitte C. Madrian
This chapter provides an overview of household finance. The first part summarizes key facts regarding household financial behavior, emphasizing empirical regularities that are inconsistent with the standard classical economic model and discussing extensions of the...
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Keywords:
Personal Finance;
Global Range;
Household;
Behavior;
Strategy;
Governing Rules, Regulations, and Reforms;
Product Design;
Welfare
Beshears, John, James J. Choi, David Laibson, and Brigitte C. Madrian. "Behavioral Household Finance." In Handbook of Behavioral Economics: Foundations and Applications 1, edited by B. Douglas Bernheim, Stefano DellaVigna, and David Laibson, 177–276. Amsterdam: Elsevier, 2018.
- June 2013
- Case
The World Economic Forum's Global Leadership Fellows Program
By: Rakesh Khurana and Eric Baldwin
This case examines a distinctive leadership development program within the World Economic Forum. The program, born out of the conviction that the complexity of global challenges at the beginning of the 21st century required a new generation of global leaders, recruited...
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Keywords:
Organizational Behavior;
Leadership Skills;
Training;
Global Organizations;
Global Leadership;
World Economic Forum;
Globalization;
Leadership;
Leadership Development;
Leadership Style;
Leading Change
Khurana, Rakesh, and Eric Baldwin. "The World Economic Forum's Global Leadership Fellows Program." Harvard Business School Case 413-118, June 2013.
- March 2014
- Course Overview Note
Managing Global Health: Applying Behavioral Economics to Create Impact
By: Nava Ashraf
Ashraf, Nava. "Managing Global Health: Applying Behavioral Economics to Create Impact." Harvard Business School Course Overview Note 914-031, March 2014. (Course Overview Note for Instructors. Request a courtesy copy.)
- 2016
- Working Paper
Pros vs Joes: Agent Pricing Behavior in the Sharing Economy
By: Jun Li, Antonio Moreno and Dennis J. Zhang
One of the major differences between markets that follow a “sharing economy” paradigm and traditional two-sided markets is that the supply side in the sharing economy often includes individual nonprofessional decision makers, in addition to firms and professional...
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Keywords:
Two-sided Market;
Sharing Economy;
Behavioral Economics;
Revenue Management;
Hospitality;
Two-Sided Platforms;
Price;
Behavior;
Experience and Expertise
Li, Jun, Antonio Moreno, and Dennis J. Zhang. "Pros vs Joes: Agent Pricing Behavior in the Sharing Economy." Michigan Ross School of Business Working Paper, No. 1298, August 2016.
- Research Summary
Overview
Heather Schofield's primary fields of research are economic development and behavioral economics with a focus on health.
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- June 2020
- Article
In Generous Offers I Trust: The Effect of First-offer Value on Economically Vulnerable Behaviors
By: M. Jeong, J. Minson and F. Gino
Negotiation scholarship espouses the importance of opening a bargaining situation with an aggressive offer, given the power of first offers to shape concessionary behavior and outcomes. In our research, we identify a surprising consequence to this common prescription....
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Keywords:
Attribution;
Interpersonal Interaction;
Judgment;
Social Interaction;
Inference;
Open Data;
Open Materials;
Preregistered;
Negotiation Offer;
Strategy;
Behavior;
Interpersonal Communication;
Trust;
Outcome or Result
Jeong, M., J. Minson, and F. Gino. "In Generous Offers I Trust: The Effect of First-offer Value on Economically Vulnerable Behaviors." Psychological Science 31, no. 6 (June 2020): 644–653.
- Article
Adam Smith, Behavioral Economist
By: Nava Ashraf, Colin Camerer and George Loewenstein
Adam Smith's psychological perspective in The Theory of Moral Sentiments is remarkably similar to "dual-process" frameworks advanced by psychologists, neuroscientists, and more recently by behavioral economists, based on behavioral data and detailed observations...
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Ashraf, Nava, Colin Camerer, and George Loewenstein. "Adam Smith, Behavioral Economist." Journal of Economic Perspectives 19, no. 3 (Summer 2005): 131–145. (Read an interview about this article in HBS Working Knowledge.)
- May 1999
- Background Note
Note on Behavioral Pricing
The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's...
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Keywords:
Customer Satisfaction;
Decisions;
Fairness;
Price;
Marketing Strategy;
Behavior;
Perspective;
Public Opinion
Gourville, John T. "Note on Behavioral Pricing." Harvard Business School Background Note 599-114, May 1999.
- Article
Market Failure and the Environmental Policies of Firms: Economic Rationales for 'Beyond Compliance' Behavior
By: F. L. Reinhardt
Reinhardt, F. L. "Market Failure and the Environmental Policies of Firms: Economic Rationales for 'Beyond Compliance' Behavior." Journal of Industrial Ecology 3, no. 1 (January 1999): 9–21.
- 16 Jan 2006
- Research & Ideas
Adam Smith, Behavioral Economist?
Economic Perspectives, the authors find that Smith's insights from 1759 can contribute to modern thinking on everything from our fascination with celebrity to the theory of loss aversion. In fact, says Ashraf, Moral Sentiments presages...
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Keywords:
by Ann Cullen
- 2019
- Article
More Amazon Effects: Online Competition and Pricing Behaviors
By: Alberto Cavallo
I study how online competition, with its shrinking margins, algorithmic pricing technologies, and the transparency of the web, can change the pricing behavior of large retailers in the U.S. and affect aggregate inflation dynamics. In particular, I show that in the past...
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Keywords:
Amazon;
Online Prices;
Inflation;
Uniform Pricing;
Price Stickiness;
Monetary Economics;
Economics;
Macroeconomics;
Inflation and Deflation;
System Shocks;
United States
Cavallo, Alberto. "More Amazon Effects: Online Competition and Pricing Behaviors." Jackson Hole Economic Symposium Conference Proceedings (Federal Reserve Bank of Kansas City) (2019).
- 2023
- Working Paper
'De Gustibus' and Disputes about Reference Dependence
By: Thomas Graeber, Pol Campos-Mercade, Lorenz Goette, Alexandre Kellogg and Charles Sprenger
Existing tests of reference-dependent preferences assume universal loss aversion. This paper examines the implications of heterogeneity in gain-loss attitudes for such tests. In experiments on labor supply and exchange behavior we measure gain-loss attitudes and then...
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Graeber, Thomas, Pol Campos-Mercade, Lorenz Goette, Alexandre Kellogg, and Charles Sprenger. "'De Gustibus' and Disputes about Reference Dependence." Harvard Business School Working Paper, No. 24-046, January 2024.
- 2018
- Book
A Crisis of Beliefs: Investor Psychology and Financial Fragility
By: Nicola Gennaioli and Andrei Shleifer
The collapse of Lehman Brothers in September 2008 caught markets and regulators by surprise. Although the government rushed to rescue other financial institutions from a similar fate after Lehman, it could not prevent the deepest recession in postwar history. A...
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Keywords:
Financial Fragility;
Economic Risk;
Investor Behavior;
Behavioral Economics;
Financial Crisis;
Risk and Uncertainty;
Financial Markets;
Investment;
Values and Beliefs;
United States
Gennaioli, Nicola, and Andrei Shleifer. A Crisis of Beliefs: Investor Psychology and Financial Fragility. Princeton University Press, 2018.
- January 2012
- Article
Paying to Be Nice: Consistency and Costly Prosocial Behavior
By: Ayelet Gneezy, Alex Imas, Amber Brown, Leif D. Nelson and Michael I. Norton
Building on previous research in economics and psychology, we propose that the costliness of initial prosocial behavior positively influences whether that behavior leads to consistent future behaviors. We suggest that costly prosocial behaviors serve as a signal of...
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Gneezy, Ayelet, Alex Imas, Amber Brown, Leif D. Nelson, and Michael I. Norton. "Paying to Be Nice: Consistency and Costly Prosocial Behavior." Management Science 58, no. 1 (January 2012): 179–187.
- 2013
- Chapter
Behavioral Corporate Finance: A Current Survey
By: Malcolm Baker and Jeffrey Wurgler
We survey the theory and evidence of behavioral corporate finance, which generally takes one of two approaches. The market timing and catering approach views managerial financing and investment decisions as rational managerial responses to securities mispricing. The...
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Keywords:
Managerial Roles;
Theory;
Corporate Finance;
Financial Management;
Investment;
Market Timing;
Behavioral Finance;
Prejudice and Bias;
Economics;
Forecasting and Prediction
Baker, Malcolm, and Jeffrey Wurgler. "Behavioral Corporate Finance: A Current Survey." In Handbook of the Economics of Finance, Volume 2A: Corporate Finance, edited by George M. Constantinides, Milton Harris, and Rene M. Stulz, 357–424. Handbooks in Economics. New York: Elsevier, 2013.