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- 28 Oct 2015
- Research & Ideas
A Dedication to Creation: India's Ad Man Ranjan Kapur
the General Management Program at Harvard Business School. In the discussion, conducted last August in Mumbai, Kapur reflects on some 50 years in the advertising industry, starting in the “Mad Men” era of the 1960s, experiencing the dawn...
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- 16 Jul 2008
- Op-Ed
What Should Employers Do about Health Care?
management of chronic conditions. Here, many employers in the United States and Europe have made impressive starts. Some companies cover the costs of smoking cessation and weight loss programs, or reward...
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- 22 Nov 2006
- Research & Ideas
CEO Succession: The Case at Ford
Carly Fiorina, who had problems at Hewlett Packard? Mulally has a terrific record in managing a manufacturing or assembly manufacturing business. A: Well, I've already touched on a key element, and that is how much do they know about the...
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- 07 Oct 2008
- First Look
First Look: October 7, 2008
and a major expansion. The case explores how in 2000-2008 Gazprom's management has pursued the strategy defined by the politicians. Gazprom's impressive expansion strategy envisioned diversification of...
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Martha Lagace
- 24 Jun 2002
- Research & Ideas
Building ’Brandtopias’—How Top Brands Tap into Society
center of much discussion. The advice most often provided to managers is to weave the brand into the most potent popular culture trends. Recently, consultants and ad agencies began emphasizing the reverse: recommending that View Details
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by Martha Lagace
- 27 Nov 2006
- Research & Ideas
Manly Men, Oil Platforms, and Breaking Stereotypes
enacting those stereotypes," says Ely. For example, previous studies show that men in dangerous jobs, such as coal mining, often act infallible to impress their coworkers and bosses. Problem is, the infallible mindset can lead to...
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- 20 Jun 2016
- Research & Ideas
When Predicting Other People's Preferences, You're Probably Wrong
implications for anyone looking to impress others, for those who are tasked with forecasting consumer behavior, or for salespeople who consult with customers on prospective purchases. In short, it’s dangerous to predict what others will...
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- 24 May 2011
- First Look
First Look: May 24
long-term impact on the practice and thinking in this field will reach its full potential. From Counting Risk to Making Risk Count: Boundary-Work in Risk Management Author:Anette Mikes Publication:Accounting, Organizations and Society...
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Sean Silverthorne
- 24 Apr 2020
- Op-Ed
Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19
someone on Goodell’s team directly. Goodell will be overseeing the whole process—from his basement in Westchester, NY. Participants have also expressed concern about the reduced information flow in a virtual draft. “General managers are...
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- 15 Dec 2015
- First Look
December 15, 2015
moving upmarket to challenge the industry leaders. They point out that Uber, commonly hailed as a disrupter, doesn’t actually fit the mold, and they explain that if managers don’t understand the nuances of disruption theory or apply its...
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Carmen Nobel
- 09 Jun 2015
- First Look
First Look: June 9, 2015
without alienating Republican consumers (Study 4). A firm with a high ratio must offer a 50% price discount to garner consumer impressions as favorable as a firm that charges full price but features a lower ratio (Study 5). Download...
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Sean Silverthorne
- 11 Mar 2014
- First Look
First Look: March 11
Publications August 2013 MIT Sloan Management Review The Surprising Benefits of Nonconformity By: Bellezza, Silvia, Francesca Gino, and Anat Keinan Abstract—This research demonstrates that, under certain circumstances, people wearing...
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Sean Silverthorne
- 18 Dec 2012
- First Look
First Look: December 18
CEO, rising leader of a firm in transition, and manager of massive complexity-thanks to our incredibly networked and increasingly unpredictable world of business. What if you were in his shoes? If you're a top executive today, you...
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Carmen Nobel
- 22 Jun 2009
- Research & Ideas
“Too Big To Fail”: Reining In Large Financial Firms
regulator to seek out and manage systemic risks regardless of the kind of financial institution posing it. Paulson affirmed his support for the idea in a March 18, 2009, op-ed article in the Financial Times. In January, an international...
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