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All HBS Web
(35)
- News (11)
- Research (10)
- Multimedia (1)
- Faculty Publications (3)
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- 2013
- Book
Managing Startups: Best Blog Posts
By: Tom Eisenmann
Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur community. Divided...
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Keywords:
Lean Startup;
Startup;
Prototyping;
MVP;
Minimum Viable Product;
Freemium;
SaaS;
A/B Testing;
Business Model
Eisenmann, Tom, ed. Managing Startups: Best Blog Posts. Sebastopol, CA: O'Reilly Media, Inc., 2013.
- January 2015 (Revised April 2015)
- Case
Zeal: Launching Personalized and Social Learning
By: John J-H Kim and Christine S. An
Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile...
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Keywords:
Entrepreneurship;
Education Technology;
MVP;
Product Development;
Product Market Fit;
Monetization Strategy;
SaaS Business Models;
Education;
Personalized Learning
Kim, John J-H, and Christine S. An. "Zeal: Launching Personalized and Social Learning." Harvard Business School Case 315-052, January 2015. (Revised April 2015.)
- March 2019 (Revised June 2021)
- Case
HelloSelf: Foundation
By: John R. Wells and Benjamin Weinstock
On January 6, 2019, HelloSelf, a London-based “BrainTech” company, founded a year earlier by Charles Wells, soft launched. The proposition was simply to help its members “Be your Best Self.” The company provided its registered members with access to a clinical...
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Keywords:
Startup;
Start-up;
Startup Management;
Startup Marketing;
Startups;
Start-ups;
BrainTech;
Marketing Research;
Strategic Decision Making;
Strategy Development;
Strategy Dynamics;
Neuroscience;
Cognition;
Cognitive Psychology;
Health & Wellness;
Health Care;
Health Care Reform;
Health Care Outcomes;
Self-awareness;
Mental Health;
Wellbeing;
Wellness;
Funding;
Equity Financing;
Raising Capital;
Synergies;
Team Building;
National Health Insurance;
Artificial Intelligence;
MVP;
Business Startups;
Health;
Health Care and Treatment;
Management;
Well-being;
Marketing Channels;
Decision Making;
Strategy;
Technology;
United Kingdom;
London
Wells, John R., and Benjamin Weinstock. "HelloSelf: Foundation." Harvard Business School Case 719-492, March 2019. (Revised June 2021.)
- 11 Apr 2011
- Lessons from the Classroom
Teaching a ‘Lean Startup’ Strategy
features to allow useful feedback from early adopters. This makes it easier for the company to speed to market with subsequent customer-driven versions of the product. And it mitigates the likelihood of a company wasting time on features that nobody wants. "The...
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- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
history, who continued to practice, focusing on shaving milliseconds off his time. Phelps never stopped improving. Similarly, consider the career of Dirk Nowitzski, the first European player to win an MVP award after moving to the...
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- 08 Apr 2015
- What Do You Think?
Are Technology Companies Ripe for Disruption?
and improve knowledge and skills regularly ." Robert Soloman observed that the problem is not universal in that "companies that follow a lean methodology, where the initial focus is on a Minimum Viable Product (MVP) typically do not have this problem A proper...
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- 08 Jan 2016
- Research & Ideas
Is it Worth a Pay Cut to Work for a Great Manager (Like Bill Belichick)?
first receiver to be named Super Bowl MVP since 1989. Though Branch’s statistics did not match those of the top receivers in the game, he earned a reputation as a big-game performer. In 2006 the Patriots offered him a three-year $18.85...
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- 25 Oct 2011
- Research & Ideas
Chasing Stars: Why the Mighty Red Sox Struck Out
year with the Angels was 3.83.) Gonzalez, the hotshot first baseman, was great most of the season but collapsed in September--his first experience in a high-stakes playoff run. Crawford, a near league MVP while playing for Tampa in 2010,...
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- 12 Jun 2019
- Research & Ideas
Investors Have More Than Money to Offer Entrepreneurs
it’s for testing the MVP or to dogfood the brand, no excuses. There’s nothing more compelling than an investor who offers you a cup of coffee made with one of their portfolio company’s new beans or the investor who has a “powered by” one...
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Keywords:
by Julia Austin
- 17 May 2016
- First Look
May 17, 2016
achieve a "soft landing" for his team and his investors. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/816030-PDF-ENG Harvard Business School Case 816-032 Yabbly and the Anthology MVP (A) In July 2014, after 18...
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Keywords:
Sean Silverthorne